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#Smc070 #smm5 state_of_social_media_for_web_201112

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SMC070
SMC070

Presentatie van Martin Kloos op SMC070 van 20 nov 2012

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5 JAAR MERKEN EN SOCIAL MEDIA #SMM5 @MARTINKLOOS WWW.SOCIALEMBASSY.NL WWW.MARTINKLOOS.NL
ADOPTIE VAN SOCIAL DOOR MERKEN?
JA!
INVLOED OP DE RELATIE TUSSEN MERK EN MENS?
WAS IT AS GOOD FOR YOU, AS IT WAS FOR ME?
SMM 1-4 RECAP
MENSEN EN MERKEN IN SOCIAL MEDIA - 2012
INZET SOCIAL MEDIA 360 GRADEN
UITVOERING STEEDS PROFESSIONELER
HET SOCIAL MEDIA LANDSCHAP IS STABIEL
OPKOMST GOOGLE+ EN PINTEREST
DE NETWERKEN HEBBEN EEN DUIDELIJKE FUNCTIE GEKREGEN
ACHTER DE SCHERMEN
KLEINE CROSS- FUNCTIONELE TEAMS
92% GEBRUIKT TOOLING
MARKETING IS IN DE LEAD
MARKETING OOK GROOTSTE SPONSOR
SOCIAL MEDIA BLIJVEN EEN GROEIMARKT
BEEN THERE DONE THAT?
44% IS MET EEN VORM VAN RECLAME ACTIEF
91% VAN DE MERKEN IS NIET ALWAYS-ON!
SLECHTS 29% KOPPELT SOCIAL AAN BEDRIJFSDOELLINGEN
2013?
OPRECHTE AANDACHT..
TRADITIONELE STRUCTUREN DOORBREKEN
SOCIAL BUSINESS
MEDEWERKERS WORDEN MERKWERKERS
ACCEPTATIE VAN HET PAID MEDIA MODEL?
THANK YOU! @martinkloos www.socialembassy.nl www.socialmediamonitor.nl www.martinkloos.nl

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