Mobile Approach in Marketing: 3P

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Taner Ozçelik

Education

3P in Mobile Marketing What’s The New 3P in Marketing? Mobile Trends Visit http:www.wikimarketing.org

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The South Africa eCommerce Report will appeal to any brand, retail, or digital marketer looking to understand the attitudes, preferences, and online shopping habits of South Africans. This report covers: Demographic profiles of South African online shoppers and non-online shoppers Internet usage and device usage Other online activities of online shoppers Frequency of online shopping and types of products purchased Attitudes towards payment options, delivery times, and fees and returns The impact of product reviews and price comparison websites on online shoppers Drivers to increase online shopping frequency (delivery, payment methods, and discounts) Comparison to AMPS data

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