What is Gamification?

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Guided tour of some key concepts in gamification as given in a keynote to the UK Water industry at the annual waterwise water efficiency conference around the gamification of water.

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What is Gamification?

  1. 1. What is! ! Gamification?! ! Toby Beresford! CEO Leaderboarded.com! Waterwise Annual Water Efficiency Conference 2014: Gamifying Water! 17 September 2014!
  2. 2. Real life,! !
  3. 3. with a! game layer.! !
  4. 4. Get Motivated! !
  5. 5. Track progress!
  6. 6. Achieve your goals.!
  7. 7. Stay inspired.! !
  8. 8. Flock together.! ! !
  9. 9. Improve performance.! ! !
  10. 10. Share scores.!
  11. 11. Build reputation.!
  12. 12. 79   52   12   11   45   Sales Performance! Thought Leadership! Driving Ability! Home heating! Sustainable
 Shopper! A score for everything!
  13. 13. The gamifiers challenge!
  14. 14. Sustainable Shopper! One score with many inputs! 45  
  15. 15. Scoring System! Flexibility!
  16. 16. Communicated! in many ways!
  17. 17. Join us: ! ! ! ! ! !meetup.com/gamifiers! ! Start your journey:! ! !www.leaderboarded.com! Photos credit: unsplash.com, app screenshots, child brushing teeth flickr: ranh

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