The document summarizes the expansion of Touchmark at Coffee Creek retirement community in Edmond, Oklahoma. Specifically, it discusses: 1) Touchmark is expanding its Parkview neighborhood with 5 new single-family homes currently under construction. This reflects increasing demand from retirees attracted to Edmond, which is regularly ranked one of the best places to live. 2) The document profiles one retiring couple, Ron and Doris Schnuelle from Virginia, who were impressed by Edmond's national rankings and chose to build a custom home at Parkview. 3) Nationwide, there is a growing trend and demand for retirement communities and age-qualified housing as baby boomers retire. The amenities and social engagement at

1. TOUCHMARK AT COFFEE CREEK
THE{FULL}LIFE
June 2014
Out-of-state retirees attracted to Edmond’s
Parkview homes as construction continues
Edmond has been on CNNMoney’s list of
Best Places to Live, and the Parkview homes
neighborhood at Edmond’s Touchmark reflect the
factors evaluated. The retirement community has
been expanding with five new homes currently
under construction.
Edmond’s reputation for excellent schools
and the city’s recognition in CNNMoney.
com’s top 100 list of America’s best
small cities contribute to the demand
for Touchmark’s homes, says Melissa
Mahaffey, Touchmark executive director.
In fact, this information played a key role
for Ron and Doris Schnuelle, both 69, of
Virginia Beach, Virginia. Doris says that
Edmond’s national ranking of a city of choice in
which to live helped sell the community to the
Virginia couple.
“I did some research, and we were impressed
with that.”
Parkview is a gated community of single-
family homes for adults ages 55-plus. There
are currently 32 homes in the Parkview
neighborhood, all constructed by Red Rock
Builders of Edmond.
“Parkview is the best-kept secret in Edmond,”
says Melissa. “It is located just a stone’s
throw from our main campus, which makes it
convenient for people to come over for meals, if
they like, or for meetings and different activities,
or simply to get together with friends.”
Homes range from 1,624 to 2,300 square feet
in a variety of styles built to specifications of
residents, Melissa says. “For example, if you
choose Lot A, then you can choose a variety of
floor plans for that lot. People work with an
interior designer and can pick out the color of the
carpet, the color of the stain for the cabinets, all
the way to the roof color.”
Those personal touches also appealed to the
Schnuelles.
“I love the idea they build you a home,” says
Doris. “When we came out to visit Edmond last
fall, we were impressed with the city and quality
of these homes. They bent over backwards to
say, ‘we’ll build it the way you want it built.’” The
couple expects to move into their 2,200-square-
foot “Madison” home by September, says Doris.
(cont.)
“We have looked for years at the concept
of a retirement community. I’m a people
person, and that sounds like a wonderful
idea. I just fell in love with everything
about Touchmark. It’s fairly new, and I
love the idea that they build you a home.”
– Doris Schnuelle

2. Touchmark provides all maintenance and
landscaping, which will free the Schnuelles from
typical homeowner headaches, such as leaky faucets
or lawn care.
Retirement homes trending up
Demand for Touchmark’s Parkview homes lifestyle
reflects a trend for 55-plus housing nationwide,
according to a study commissioned by the National
Association of Home Builders and the MetLife
Mature Market Institute.
The report, titled Housing Trends for the 55+
Market, reveals a surge—a 30-percent increase in
2011, the most recent stats available—in the number
of homes built in “age-qualified” adult housing
communities. As baby boomers continue to move
into their retirement years, demand will grow even
stronger, says David Crowe, chief economist for the
homebuilder’s group.
The report also noted that residents of 55-plus
residential communities report greater satisfaction
with their housing situation than do retirees not
living in communities built specifically for retirees.
Melissa sees lifestyle satisfaction every day in
residents.
“Every morning, a group of Parkview residents come
over and eat breakfast within our main campus;
that’s how they get their day started,” she says. “The
camaraderie, the socialization they experience on a
daily basis, keeps people healthier. The quality of life
is better.”
The Schnuelles were seeking a retirement
community close to Ron’s sister, who lives in
Guthrie, Doris said. Their son lives in Kansas City,
Kansas.
“Edmond is a great place to live; real estate values
are strong, and now Mom and Dad are moving
toward their kids,” says Melissa.
(cont.)
Connect with community
This month, we’re featuring the Monroe home at
3001 Touchmark Drive. With 1,854 square feet,
this cottage offers a 569-sqaure-foot garage,
two bedrooms, two bathrooms, and a study. We
invite you to tour Touchmark and take part in an
event or activity—and see how being part of a
community can enrich your life.
Research on cognition and memory is finding that
people who participate in more mentally stimulating
activities have a slower rate of decline in memory
(Wilson, et al, 2013, Journal of Neurology). Apps
and websites like Fit Brains, Lumosity, Tetris,
Sudoku2 all work on your computer, tablet device,
or smart phone. Touchmark recently conducted a
webinar with team members that covered cutting-
edge ideas for activities and cognitive stimulation.
We now are working to develop programming
throughout Touchmark communities that takes
advantage of this technology for enhancing memory.
If you own or intend to purchase a computer, tablet,
or smart phone and would like to participate in
learning how to use it, please let us know. Also, if you
have a favorite website or app that helps build the
brain, please send an email to FullLife@Touchmark.
com. Let’s learn together what can benefit all of us as
we exercise our brains and boost memory.
Do you have a computer, iPad, or
smart phone?
Brian Pryor
Executive Vice President

3. CAPTURING DELIGHT{FULL} MOMENTS
We’re packing the calendar, from the Men’s Club Beef ’n Beer event to a rodeo, fashion show, and the
egg-stravaganza!
Look for more photos on Facebook.

4. 149750 © 2014 Touchmark, LLC., all rights reserved
TOUCHMARK AT COFFEE CREEK
Full-service Retirement Community
2801 Shortgrass Road • Edmond, OK 73003
405-340-1975 • Touchmark.com
EVENT HIGHLIGHTS
Contact a Full Life team member for additional
details, including registration, transportation
information, and participation requirements.
Monday, June 2, 5:30 - 6:30 pm
Dementia Diagnosis: Now What?
Presentation starts the Touchmark Memory
Care Speaker Series and will feature a panel
discussion. RSVP. Grand Hall.
Tuesday, June 3, noon - 1:30 pm
Lunch ’n Learn: Change is inevitable.
It’s how you manage it that’s important.
Touchmark Executive Director Melissa
Mahaffey shares a useful tool to help you
identify your key values and control the
changes in your life. RSVP. Grand Hall.
Monday, June 9, 5:30 - 6:30 pm
Benefits of Research, Alzheimer’s
Stages, Current Medicines. Second part
of Touchmark Memory Care Speaker Series:
Louise M. Thurman, MD, MPH, will speak
about the benefits of research, stages of
Alzheimer’s disease, and current medications
that are available. RSVP. Grand Hall.
Tuesday, June 10, noon and 6 pm
What is the Full Life of Touchmark?
Hear from residents and team members.
Find out what Touchmark is all about. This
panel presentation will be available at two
different times. Lunch offered with the noon
presentation, and the evening event will
feature appetizers and refreshments. RSVP
required. Grand Hall.
Monday, June 16, 5:30 - 6:30 pm
Legal issues facing those with
dementia. Part three: Touchmark Memory
Care Speaker Series with presenter Jerry
Shiles of Parman & Easterday, LLP. RSVP
required. Grand Hall.
Friday, June 20, 6:30 pm
Jazz on the Lawn. Dance and party while a
live jazz band plays. RSVP. South lawn.
Wednesday, June 25, 10 am
Chef Time. Kick off summer with
Touchmark Chef Jeff Waddle. He’ll share
step-by-step directions for making a variety
of milkshakes. Enjoy samples. Bring
questions. RSVP. Bistro.
Thursday, June 26, 4:30 - 6 pm
Parkview Patio Party and Barbecue.
Come experience our Parkview homes and
enjoy a barbecue cookout. Call to RSVP.
See the full events calendar online:
TouchmarkEdmond.com/pdf/community-
event-calendar.pdf