Online PR Disasters: Email Rumours

Online PR disasters: Email rumours By Julian Matthews, Digital Media Trainer, Trinetizen Media Sdn Bhd

Hoax: Ericsson free phone offer ,[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],[object Object],Killing the rumour

Problems with Internet rumours ,[object Object],[object Object],[object Object],[object Object],[object Object]

Fighting rumours, Obama-style ,[object Object],[object Object],[object Object],[object Object],[object Object]

Michelle Obama Rumour ,[object Object],[object Object],[object Object],[object Object]

Politifact.com and Truth-o-meter

Coca-Cola fights myths online http://www.thecoca-colacompany.com/contactus/myths_rumors/

The New Media World Investors Customers Prospects Analysts Partners Employees Community Press MESSAGES Competitors

Lessons: Crisis communications ,[object Object],[object Object],[object Object],[object Object],[object Object]

Julian Matthews e : [email_address] w: www.trinetizen.com b: www.trinetizen.com /blog t : twitter.com/trinetizen m: +60-12-915-9528 Contact:

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