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Born out of a lifelong fascination with science photography and nature documentaries,’Parroquet ’showcases a body of work by fashion photographer Sølve Sundsbø, comprising eight film shorts and a selection of photographs.<br />Keen to produce imagery that didn’t fall into the traditional genres of photography, this project’s central focus is the parroquet, a type of small, slender, long-tailed parrot. <br />This particular subject matter couldn’t be more removed from Sundsbø’s lavish editorial spreads and striking campaign imagery, although his reasons for choosing this particular species do, in a way, relate to fashion. <br />Possessing almost sartorial qualities, it was the bird’s trademark vibrant plumage that piqued the photographer’s interest. <br />Sundsbø looks to this as fashion on an evolutionary scale: compared to the fast-paced, demanding nature of the fashion calendar and the many ‘looks’ each season produces, this creature’s stunning ‘outfit’ has taken centuries to develop.<br />