Presentation delivered by Joseph Spear at UEA Norwich Business School Doctoral Colloquium, Norwich 31 October 2014. Deck contains all 18 slides. keywords: competition, electricity, energy, management, research, retail, university
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Why do your electricity bills go up not down?
1. Joseph Spear, Part-Time Researcher
NBS Doctoral Colloquium 2014
Why do your
electricity bills go up
not down?
@tudaar @NorwichBSchool #EnergyServices
3. How much have energy bills ended
up rising?
Supplier 2013 average bill cost 2014 average bill cost Average price increase
SOURCE: USWITCH BASED ON 3,200KWH OF ELECTRICITY CONSUMPTION, AND 13,500 KWH OF GAS. DUAL FUEL STANDARD
TARIFFS. PAYMENT BY CASH OR CHEQUE ON QUARTERLY BASIS.
E.On £1,226 £1,240 1.1%
EDF £1,190 £1,237 3.9%
SSE £1,211 £1,259 4.0%
Scottish Power £1,230 £1,284 4.4%
British Gas £1,191 £1,265 6.2%
Npower £1,220 £1,299 6.5%
Average £1,212 £1,264 4.3%
(BBC, 2014)
18. Joseph Spear, Part-Time Researcher
NBS Doctoral Colloquium 2014
Happy to take questions
slideshare.net/tudaar
@tudaar @UCS_NEWS @NorwichBSchool #EnergyServices
Editor's Notes
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Market map illustration with Retailers highlighted and named
BBC (2014) ‘'Big six' energy firms face competition inquiry’ [Online]. Available at <http://www.bbc.co.uk/news/business-26734203> [accessed 27 March 2014].
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Ofgem (2014) Breakdown of a dual fuel bill. [Online] Available at <https://www.ofgem.gov.uk/chart/breakdown-dual-fuel-bill> [accessed 11 Jun 2014].
Wholesale costs > Energy suppliers will talk of fluctuations in the World commodity market, such as wholesale price of gas used as primary fuel in gas-fired power generation.
Some people will always be first to switch.
Most people have no real concerns. They have security of supply. Basically most people have better things to do with their time and in their lives than switch energy suppliers.
The more self reliant consumer can be, the less need that have to contact their energy supplier.
Therefore, suppliers can focus on fewer contacts and higher customer service.
Bigger investment needed in self- and auto-metering.
“The co-delivery of service” where consumers check their own meters rather than have meters read on their behalf.
Market entrants include three firms based in Ipswich
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Traditional meter illustration
Smart Meter illustration
What is a kilowatt hour (“KWh”) anyway? Most people don’t know.
Let’s borrow a model from the mobile telecoms industry.