1. SPACE ALC on Twitter
Twitter Social Media Marketing
vers.20100427
ALC Networks, Inc.
Maki SAWA

2. INTRODUCTION ALC ALC Networks
ENGLISH JOURNAL
on the WEB

3. INTRODUCTION SPACE ALC
‣ 1995
‣ 1 3000 PV / 230 UU
‣
‣ on the WEB

4. INTRODUCTION on the WEB
‣ 1998
‣ 1 PV / 200 UU
‣
IT
‣ 1 50

5. @eow_alc
‣ 2009 5
‣ 9700
‣
‣
‣
‣
on the WEB

6. ‣ on the WEB
‣ SPACE ALC
SPACE ALC
‣
on the WEB Twitter
✴ PR REMOVE

7. ‣
RT
‣
on the WEB
RT TL
‣
‣ Tweet
‣ RT
URL
→ 8 RT: 4
‣

8. ‣
Twitter
RT
‣ RT
‣ RT DM
DM
RT TL RT
‣ WEB

9. ✴ iPhone
→ DL
‣ 1 AppStore 100 iTunes App Store
‣ 2 AppStore 50 iPhone AppS tore
2009/12/20 AM10:00 Followers: 5900
→ 18:00 App Store
→ Click Through: 700 CTR Clicks/Followers : 11.8%
App Store

10. ✴ iPhone
on the WEB for iPhone
‣ AppStore 1
2010/4/10 AM10:00 Followers: 9300
→ 12:00 App Store
→ 14:00 RT
→ Click Through: 3000 CTR Clicks/Followers : 32.3%
RT 100 RT 70
App Store

11. 10:11 AM iPhone / iPod touch on the WEB
for iPhone App Store http://bit.ly/c6AqVN

12. 11:50 AM RT
iPhone/iPod touch
on the WEB for iPhone → AppStore http://bit.ly/c6AqVN

13. 14:14 AM LCD Clock for You
RT @foryouinc on the WEB for iPhone
http://bit.ly/9NPaIL

14. ✴ SPACE ALC
PR
Twitter
2010/3/20 AM10:00 Followers: 8800
→ RT
→ Click Through: 500 CTR Clicks/Followers : 5.68%
2010/3/22 AM9:00
→ Click Through: 750 CTR Clicks/Followers : 8.52% ※
150

16. CRM
on the WEB for iPhone
tweet
RT
Harvard Business School Press

17. THANK YOU !