2011-02-24 Making Textbooks Affordable (Eastern Sociological Society Conference)

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Session on open textbooks as a solution to make textbooks affordable. Co-Presented with Eric Frank from Flat World Knowledge. 24 February 2011 Eastern Sociological Society Conference Philadelphia, PA

Educación Entretenimiento y humor Empresariales

Issue Background Textbooks cost $900 per year for the average student

Issue Background ,[object Object],[object Object],[object Object],250% 200% 150% 100% 50% 0% 1989 1994 1999 2004 2009 Textbook Prices Textbooks Inflation

Issue Background ,[object Object],[object Object],Textbooks cost HOW much???

Issue Background ,[object Object],[object Object]

Issue Background 6 th Edition Outrageous Prices $238.95 only

Issue Background Unnecessary New Editions used 5th edition $81.78 6 th Edition $224.95

Issue Background Costly Bundles $213.95 with CengageNOW Personal Tutor CD, Student Study Guide, InfoTrac 2-Semester Printed Access Card Statistics

Issue Background ,[object Object],[object Object],[object Object],[object Object]

Issue Background Normal Market Producer Consumer

Issue Background Textbooks Market Publisher Professor Student

Issue Background Similar to... Rx Drug Company Doctor Patient

Issue Background ,[object Object],[object Object],[object Object]

Issue Background ,[object Object],[object Object],[object Object],[object Object],[object Object]

Solutions “ Students have more options than ever before”

[object Object],[object Object],[object Object],Solutions Used Books

[object Object],[object Object],[object Object],Solutions Renting

[object Object],[object Object],[object Object],Solutions E-Books

[object Object],[object Object],[object Object],[object Object],[object Object],Solutions ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Solutions Student Preferences 66% Keep Some 34% Rent All 75% Prefer print 25% Prefer digital

Solutions Maximum savings of all three options combined is 34%

Solutions ,[object Object],[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],Open Textbook Online: Free Print: $26.98 Open Textbooks

Open Textbooks ,[object Object],[object Object],[object Object],[object Object],Open Textbook Online: Free Print: $19.95 Open Textbooks

Open Textbooks ,[object Object],[object Object],[object Object],Open Textbook Online: Free Print: $29.95 Open Textbooks

Open Textbooks ,[object Object],[object Object],[object Object],[object Object],Open Textbooks

Open Textbooks ,[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],Open Textbooks

Open Textbooks Open Textbooks How does it work?

Open Textbooks Open Textbooks ,[object Object],[object Object],[object Object],[object Object]

Open Textbooks Open Textbooks ,[object Object],[object Object],[object Object]

Open Textbooks Open Textbooks 4. Commercial publishers

Open Textbooks Publisher Professor Students Textbooks Market Open Textbooks

Open Textbooks Publisher Professor Students Open Textbooks Open Textbooks

Open Textbooks ,[object Object],[object Object],[object Object],[object Object],[object Object]

What You Can Do ,[object Object],[object Object],[object Object],[object Object],[object Object]

Nicole Allen Textbook Advocate The Student PIRGs 401-484-8104 [email_address] www.studentpirgs.org/open-textbooks

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