The document summarizes the findings of a study examining how the top newspapers and magazines in the US are adapting their websites to changing reader habits and the rise of online news consumption. Some key findings include: - 78% of newspapers and 48% of magazines used RSS feeds to distribute content, though no publications included ads in their feeds. - Alternative content views like "Most Popular" were offered by 42% of newspapers and 10% of magazines. - Video and podcasting were used more by newspapers, with 78% including video and 36% offering podcasts compared to 34% and 14% for magazines. - Mobile versions were more common for newspapers (53%) than magazines (12%), though the

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