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Optimize Landing Page

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WELCOME www.omlogic.com
[object Object],[object Object],[object Object],www.omlogic.com
Landing Page Vs Optimized Landing Page A landing page is the page where visitors arrive at after clicking on your promotional creative Optimized landing page is the page where visitor arrive after clicking your promotional creative and get convinced to Convert And www.omlogic.com
[object Object],[object Object],[object Object],[object Object],[object Object],www.omlogic.com If millions of visitors are coming to your website daily but no one converts
Purpose of Landing Page Optimization www.omlogic.com ,[object Object],[object Object],[object Object],[object Object],This is the purpose of landing page to convince people to do things they hate www.omlogic.com
www.omlogic.com According to Fireclick Index the CR% of some industries www.omlogic.com Vertical Conversion rate Catalog 6.1% Specialty stores 3.9% Fashion/apparel 2.2% Travel 2.2% Home and furnishing 2.0% Sport/outdoors 1.4% Electronics 1.1% All verticals 2.3%
What are Visitor’s concerns ,[object Object],[object Object],[object Object],[object Object],www.omlogic.com
www.omlogic.com Providing all related concerns of visitor
Tips to Create Optimized Landing Pages ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.omlogic.com
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],1. Define your Goal www.omlogic.com
www.omlogic.com In above landing page, there are more than one undefined goal.
www.omlogic.com Generic pages are proved to fail 8 times out of 10 times 2. Avoid broad/ generic landing pages www.omlogic.com
3. Match the ad creative with landing page www.omlogic.com load testing Load, Stress & Performance Testing for Website, Application and Server www.abc.com/load testing
www.omlogic.com ,[object Object],[object Object]
4. Remove Navigation Bar ,[object Object],[object Object],[object Object],www.omlogic.com
www.omlogic.com Not required
www.omlogic.com 5. Put important elements above the “Fold” ,[object Object],[object Object],[object Object]
www.omlogic.com 6. Keep important information in front of eyes
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.omlogic.com
Test Test Test ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.omlogic.com
Thank you !!! www.omlogic.com

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