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It’s All Greek To Me… Do  You  Speak Web 2.0? Can you afford not to? A presentation for Women in Development of NENY Amy L...
http://ccsnysweb20workshop.wikispaces.com/ No Handouts?! What Kind of Workshop is This?
<ul><li>Who’s heard of… </li></ul><ul><li>Wikis  </li></ul><ul><li>Blogs </li></ul><ul><li>MySpace & Facebook </li></ul><u...
What’s on the  menu? <ul><li>The  Appetizer </li></ul><ul><li>what  is going on here? </li></ul><ul><li>The  Salad  why  i...
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The Internet has made distances shorter and the world smaller. http://www.internetworldstats.com/emarketing.htm
Connect & Communicate
 
<ul><li>Become a “Destination” Nonprofit! </li></ul><ul><li>Pure and Natural. Found at the Source.   You. </li></ul><ul><l...
Create Community Connect & Communicate Position Yourself (as?) Support Clients $$$$$$ Inform & Educate Marketing & Brandin...
Resistance  Anyone? Dent & Goldberg (1999) believed that individuals aren't really resisting the change, but rather they  ...
Blogs & RSS Feeds  Social Bookmarking Social Networking  Widgets (Fundraising, etc.) Organizational Efficiency Tools & Gad...
Blogs  & RSS Feeds <ul><li>A publicly accessible  journal  for an individual  or organization  (sometimes with video). </l...
Nonprofits are blogging… more than other types of businesses!
BethKanter .org Includes Journal (text) Video (vlogs) Screencasts Podcasts Photos Widgets Tag Cloud (and more!) How do you...
Make it PERSONAL! What matters to  YOU? Want to see  your PICTURE  ON the BLOG? What do  you think  of Web 2.0 so FAR? (Wh...
Which way do you go? Get information  in  and Put information  out Makes you look really smart.  But…how?
RSS  Feeds A summary of content from an associated web site or the full text. RSS makes it possible for people to keep up ...
RSS Feed “Readers” Even Easier… Google Alerts!
Putting it Out There! http://www.ccsnys.org
Social  Bookmarking <ul><li>Del.icio.us </li></ul><ul><li>A Class By Itself </li></ul>
Online Communities  1 2 3
 
Social  Networking donations… volunteers… marketing… networking…
The power in this is the  connection  and the ongoing dialogue!
 
What we can learn from politicians? Obama’s Campaign: $32 million raised from 275,000 people who gave $100 or less
If Obama can, you can! 20% Source: http://en.wikipedia.org/wiki/The_Long_Tail High $ value donors, Smaller distribution Lo...
Online Auctions & Web 2.0
What in the World is a Widget?
Ok, this all sounds great, but  how does it affect   me?
Behold…The Special Event. The Old Way <ul><li>Post  Event </li></ul><ul><li>Send  mailed invite </li></ul><ul><li>Send  em...
The Old Way <ul><li>You push Out….then what? </li></ul>
The  New  Way <ul><li>Post  an idea for an event idea on your blog – ask for feedback and comments  </li></ul><ul><li>Get ...
Organizational Tools  For Effectiveness, Efficiency and  Fun! <ul><li>GoogleApps </li></ul><ul><ul><li>Calendar </li></ul>...
 
I  (heart)  Google
 
 
 
It’s Overwhelming… How Do We Decide?
<ul><li>You Can Do It Too!  Things to Do Tomorrow: </li></ul><ul><li>Assess  where you are – answer some simple questions ...
It’s All Greek To Me… QUESTIONS?
Pictures & Video
Slide.com Flickr Jumpcut
Exponential growth of Web 2.0 and adoption by all generations Demographic Profile of Visitors to MySpace.com Percent Compo...
 
 
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