Dunbar's Number and Your B2B Relationships

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Dunbar's Number and Your B2B Relationships

Dunbar's Number and Your B2B Relationships

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MarketingPYMES y liderazgoEmpresariales

A theory from anthropologist and psychologist Robin Dunbar states that the brain capacity of humans limits the number of stable social relationships they can maintain to 150. But what does that mean for B2B organizations with countless contacts?

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