SlideShare una empresa de Scribd logo
1 de 27
Descargar para leer sin conexión
Alumni Leadership Talk at IIT Chennai, Oct, 2012




Recipe for Big Ideas, Ideal
Jobs, and other Holy Grails


Viswanath Poosala (vishy)

Head of Bell Labs – India

viswanath.poosala@alcatel-lucent.com| twitter: vishyp

Blog: http://vishypoosala.blogspot.com
                                  All Rights Reserved © Alcatel-Lucent 2006, #####
I can’t believe I’m standing on

      this side of CLT!
Seriesly

              1
              11
             21
            1211
           111221
           312 2 11
Innovation = New & Useful




        All Rights Reserved © Alcatel-Lucent 2006, #####
Bell Labs Innovations that changed the World

  31,000+ patents, 2+ U.S. patents granted each workday



     1876              1939                1947              1954                     1958                      1962                 1969
 The Telephone       1st Digital       The Transistor    The Solar Cell             The Laser            The Telstar Satellite       Unix
                     Computer




      1988             1989                1995              1996            1997                                  1997              1997
 Digital Cellular      HDTV            Data Mining &    SCAPEL Electron World’s Smallest                       2nd Gen ATM       High-res Map
                                       Visualization    Beam Lithography  Transistor                             Switching       of Dark Matter
                                                                                                                   Chips




                                                                                                     N                   M          2003
                                                                                                                              E2E Network
                                                                                                 Antennas2            AntennasSecurity Reference
                                                                                                                                    Architecture
                                                                                                                                    Foundation of new
                                                                                                                                    ITU X.805
         1998              1998                  1998                  1999                      2000                     2002      specification
    Wide Bandwidth      100% Plastic          Allwave™              All Optical                3.28Tbps             BLAST (MIMO)
     Optical Amp         Transistor       Bandwidth Capacity         Router                  Transmission           Hi- Capacity RF


                                                            All Rights Reserved © Alcatel-Lucent 2006, #####
Can we engineer Innovation?

“it’s in the genes”                    “it can be put in a manual”




                              All Rights Reserved © Alcatel-Lucent 2006, #####
A recipe for innovations: from mind to market

                                   Problem



                                   Solution



                                  Prototype



                                  Try it out


                                Try it out on
                                more people




                                  All Rights Reserved © Alcatel-Lucent 2006, #####
Problem

Don’t have to look too far for problems and opportunities




                                  All Rights Reserved © Alcatel-Lucent 2006, #####
Problem

Get Real about WHOSE problem you are solving (ideally yourself!)




KNOW who your customer is (name, address, face,
issues)

Create use cases. Very detailed. With names of
real people against it.

Talk to them. Again and Again.



                                  All Rights Reserved © Alcatel-Lucent 2006, #####
Random Slide




               All Rights Reserved © Alcatel-Lucent 2006, #####
Solution

Where do new ideas come from?




          Wait for that spark



                  Or


          Make them happen




                                All Rights Reserved © Alcatel-Lucent 2006, #####
Solution

We hardly think about thinking




Critical thinking: Is it TRUE?




Creative thinking: What else is possible?!




                                   All Rights Reserved © Alcatel-Lucent 2006, #####
Solution

A recipe for thinking up new ideas

                 Study

                                               1. Study: Gather available information
                                                  from IN and OUT
                Create
                                               2. Create: Propose an idea

                                               3. Build Up: Focus on how well it works
                Build Up
                                               4. Critique: Focus on whether it will
                                                  work
                Critique
                                               5. Refine: Address the problems

                                               6. Decide
                 Refine



                Decide


                                     All Rights Reserved © Alcatel-Lucent 2006, #####
Solution

Lateral thinking tricks for generating new ideas



Suggest the outrageous
 No one buys books anymore



Ask the opposite / Break the Cliche

 Shopping  What if the shop pays the
  buyers?



Pick an unrelated (even random!) word

 Kangaroo on Campus




                                   All Rights Reserved © Alcatel-Lucent 2006, #####
Solution

Thinking dynamics: Jumping is faster than walking



Logical push                                                             Side track
 This is so. Hence this follows.



Creative Pull
 This COULD be so. If we make that
                                                            Main track
  jump, then what?

                                                                        Direct
                                                                                       Roundabout




                                    All Rights Reserved © Alcatel-Lucent 2006, #####
Random Slide: Let’s think outside the basket




                                  All Rights Reserved © Alcatel-Lucent 2006, #####
Prototype

Roadmap: Keep it simple.




                           All Rights Reserved © Alcatel-Lucent 2006, #####
Prototype

A-B-Cs of Product Roadmapping




     •A: Can’t drive the car
     without it

     •B: Would consider paying
     for that A/C

     •C: Will take it if it’s free

                                     All Rights Reserved © Alcatel-Lucent 2006, #####
Big Ideas, Ideal Job, and other Holy Grails
The Ideal Career
1. pays    me the most

2. my     parents and advisors want me to take

3. uses    my skills best

4. lets   me do what I love doing the most
Engineering one’s way to success



     Write your goals down
Road ahead
   What do you want to achieve? (Think BIG)

   Write your goals down (Think SPECIFIC)

   How do you get there? (Think like an ENGINEER)

   What is the First step you can take – TODAY (Act
    like an ENGINEER)
Key Takeaways
1.   Build up before Tear down

2.   3 tricks for disruptive ideas

3.   Leave some time for silence

4.   Write your goals down

5.   Do what YOU LOVE the most
Don’t let your past achievements
          limit your future
I still can’t believe I’m standing on

         this side of CLT!
Thank You!




 poosala@alcatel-lucent.com

 Twitter: vishyp

 vishypoosala.blogspot.com



  Bell Labs India

  Innovating for Emerging Markets
   and Beyond




                              All Rights Reserved © Alcatel-Lucent 2006, #####
Bell Labs India
Innovating for Emerging Markets and the World


                        2004
              Launched in                                                                Computing Sciences
                                                                                  User & NW Analytics, Privacy &
           Located in Bangalore                                                      Security, Mobile banking,
     World-class talent with          MS and PhDs                                      Content Delivery, HCI



                                                                                        Networking Research
                                                                                   RAN Virtualization, Carrier
                                                                                     Cloud, Green networks,
                  Our Mission                                                    Whitespace networking, Low-cost
      •Create disruptive innovations                                                      connectivity
     that impact the lives of millions
      of people in emerging markets
               and beyond                                                          Alcatel-Lucent Ventures
                                                                                       Kaveri Mobile Smart Loading



              •27 | Bell Labs India            All Rights Reserved © Alcatel-Lucent 2006, #####

Más contenido relacionado

Similar a Big Ideas, Ideal Job, and other Holy Grails

Who ownes the SIM? a user-centric view on future networks
Who ownes the SIM? a user-centric view on future networksWho ownes the SIM? a user-centric view on future networks
Who ownes the SIM? a user-centric view on future networksJosef Noll
 
Rails Ajax Universal Design
Rails Ajax Universal DesignRails Ajax Universal Design
Rails Ajax Universal DesignJason Kunesh
 
Smalltalk In a Nutshell
Smalltalk In a NutshellSmalltalk In a Nutshell
Smalltalk In a NutshellMichele Lanza
 
Mechanical_Engineering_Portfolio_2016_6_16
Mechanical_Engineering_Portfolio_2016_6_16Mechanical_Engineering_Portfolio_2016_6_16
Mechanical_Engineering_Portfolio_2016_6_16Zach Howard
 
Accenture Mobility - Trends for the Next Decade
Accenture Mobility - Trends for the Next DecadeAccenture Mobility - Trends for the Next Decade
Accenture Mobility - Trends for the Next DecadeLars Kamp
 
Designing Smart Things: User Experience Design for Networked Devices (UX-LX W...
Designing Smart Things: User Experience Design for Networked Devices (UX-LX W...Designing Smart Things: User Experience Design for Networked Devices (UX-LX W...
Designing Smart Things: User Experience Design for Networked Devices (UX-LX W...Mike Kuniavsky
 
Dan Vilenski Israel Nanotechnology Initiative
Dan Vilenski Israel Nanotechnology InitiativeDan Vilenski Israel Nanotechnology Initiative
Dan Vilenski Israel Nanotechnology InitiativeDmitry Tseitlin
 
Big M Conference - Future Mobile Innovations
Big M Conference - Future Mobile InnovationsBig M Conference - Future Mobile Innovations
Big M Conference - Future Mobile InnovationsPaul Golding
 
Evolution of Business Activities
Evolution of Business ActivitiesEvolution of Business Activities
Evolution of Business ActivitiesIntel Corporation
 
ofsc_2020 (1).pdf
ofsc_2020 (1).pdfofsc_2020 (1).pdf
ofsc_2020 (1).pdfSalimSaleh9
 
Saiful hidayar santri indigo telkom republika pondok pesantren keresek garut ...
Saiful hidayar santri indigo telkom republika pondok pesantren keresek garut ...Saiful hidayar santri indigo telkom republika pondok pesantren keresek garut ...
Saiful hidayar santri indigo telkom republika pondok pesantren keresek garut ...Saiful Hidayat
 
The Journey of Mobile Computing
The Journey of Mobile ComputingThe Journey of Mobile Computing
The Journey of Mobile ComputingSVPMA
 
Diane Troyer Laser MetaZtron HIVE
Diane Troyer Laser MetaZtron HIVE  Diane Troyer Laser MetaZtron HIVE
Diane Troyer Laser MetaZtron HIVE Diane Troyer
 
Smarter Cities Research in Ireland 20120113
Smarter Cities Research in Ireland 20120113Smarter Cities Research in Ireland 20120113
Smarter Cities Research in Ireland 20120113urbansystemssymposium
 
Safecast seminar
Safecast seminarSafecast seminar
Safecast seminarSafecast
 
EclipseCon2010 - Painless Metamodel Evolution
EclipseCon2010 - Painless Metamodel EvolutionEclipseCon2010 - Painless Metamodel Evolution
EclipseCon2010 - Painless Metamodel EvolutionMarc Dutoo
 
IDSA Midwest Conference - Mind the Gap
IDSA Midwest Conference - Mind the GapIDSA Midwest Conference - Mind the Gap
IDSA Midwest Conference - Mind the GapLextant
 
Cross-collaborative innovation, hackerspaces, and patents
Cross-collaborative innovation, hackerspaces, and patentsCross-collaborative innovation, hackerspaces, and patents
Cross-collaborative innovation, hackerspaces, and patentsTom Grek
 

Similar a Big Ideas, Ideal Job, and other Holy Grails (20)

Who ownes the SIM? a user-centric view on future networks
Who ownes the SIM? a user-centric view on future networksWho ownes the SIM? a user-centric view on future networks
Who ownes the SIM? a user-centric view on future networks
 
Rails Ajax Universal Design
Rails Ajax Universal DesignRails Ajax Universal Design
Rails Ajax Universal Design
 
Smalltalk In a Nutshell
Smalltalk In a NutshellSmalltalk In a Nutshell
Smalltalk In a Nutshell
 
Mechanical_Engineering_Portfolio_2016_6_16
Mechanical_Engineering_Portfolio_2016_6_16Mechanical_Engineering_Portfolio_2016_6_16
Mechanical_Engineering_Portfolio_2016_6_16
 
Accenture Mobility - Trends for the Next Decade
Accenture Mobility - Trends for the Next DecadeAccenture Mobility - Trends for the Next Decade
Accenture Mobility - Trends for the Next Decade
 
Designing Smart Things: User Experience Design for Networked Devices (UX-LX W...
Designing Smart Things: User Experience Design for Networked Devices (UX-LX W...Designing Smart Things: User Experience Design for Networked Devices (UX-LX W...
Designing Smart Things: User Experience Design for Networked Devices (UX-LX W...
 
Dan Vilenski Israel Nanotechnology Initiative
Dan Vilenski Israel Nanotechnology InitiativeDan Vilenski Israel Nanotechnology Initiative
Dan Vilenski Israel Nanotechnology Initiative
 
Big M Conference - Future Mobile Innovations
Big M Conference - Future Mobile InnovationsBig M Conference - Future Mobile Innovations
Big M Conference - Future Mobile Innovations
 
Evolution of Business Activities
Evolution of Business ActivitiesEvolution of Business Activities
Evolution of Business Activities
 
ofsc_2020 (1).pdf
ofsc_2020 (1).pdfofsc_2020 (1).pdf
ofsc_2020 (1).pdf
 
Viewsat
ViewsatViewsat
Viewsat
 
Saiful hidayar santri indigo telkom republika pondok pesantren keresek garut ...
Saiful hidayar santri indigo telkom republika pondok pesantren keresek garut ...Saiful hidayar santri indigo telkom republika pondok pesantren keresek garut ...
Saiful hidayar santri indigo telkom republika pondok pesantren keresek garut ...
 
The Journey of Mobile Computing
The Journey of Mobile ComputingThe Journey of Mobile Computing
The Journey of Mobile Computing
 
Diane Troyer Laser MetaZtron HIVE
Diane Troyer Laser MetaZtron HIVE  Diane Troyer Laser MetaZtron HIVE
Diane Troyer Laser MetaZtron HIVE
 
Future Internet Research
Future Internet ResearchFuture Internet Research
Future Internet Research
 
Smarter Cities Research in Ireland 20120113
Smarter Cities Research in Ireland 20120113Smarter Cities Research in Ireland 20120113
Smarter Cities Research in Ireland 20120113
 
Safecast seminar
Safecast seminarSafecast seminar
Safecast seminar
 
EclipseCon2010 - Painless Metamodel Evolution
EclipseCon2010 - Painless Metamodel EvolutionEclipseCon2010 - Painless Metamodel Evolution
EclipseCon2010 - Painless Metamodel Evolution
 
IDSA Midwest Conference - Mind the Gap
IDSA Midwest Conference - Mind the GapIDSA Midwest Conference - Mind the Gap
IDSA Midwest Conference - Mind the Gap
 
Cross-collaborative innovation, hackerspaces, and patents
Cross-collaborative innovation, hackerspaces, and patentsCross-collaborative innovation, hackerspaces, and patents
Cross-collaborative innovation, hackerspaces, and patents
 

Más de Vishy Poosala

Next Generation Innovation - Power of Stillness and More
Next Generation Innovation - Power of Stillness and MoreNext Generation Innovation - Power of Stillness and More
Next Generation Innovation - Power of Stillness and MoreVishy Poosala
 
18 minutes - Get the Right Things Done
18 minutes - Get the Right Things Done18 minutes - Get the Right Things Done
18 minutes - Get the Right Things DoneVishy Poosala
 
NoSQL & Big Data Analytics: History, Hype, Opportunities
NoSQL & Big Data Analytics: History, Hype, OpportunitiesNoSQL & Big Data Analytics: History, Hype, Opportunities
NoSQL & Big Data Analytics: History, Hype, OpportunitiesVishy Poosala
 
Computers & Programming for Creativity in Children
Computers & Programming for Creativity in  ChildrenComputers & Programming for Creativity in  Children
Computers & Programming for Creativity in ChildrenVishy Poosala
 
Innovation in software architecture
Innovation in software architectureInnovation in software architecture
Innovation in software architectureVishy Poosala
 
A recipe for meditation
A recipe for meditationA recipe for meditation
A recipe for meditationVishy Poosala
 
A Recipe For Innovation and Creative Thinking [creating the 8th wonder of the...
A Recipe For Innovation and Creative Thinking [creating the 8th wonder of the...A Recipe For Innovation and Creative Thinking [creating the 8th wonder of the...
A Recipe For Innovation and Creative Thinking [creating the 8th wonder of the...Vishy Poosala
 

Más de Vishy Poosala (7)

Next Generation Innovation - Power of Stillness and More
Next Generation Innovation - Power of Stillness and MoreNext Generation Innovation - Power of Stillness and More
Next Generation Innovation - Power of Stillness and More
 
18 minutes - Get the Right Things Done
18 minutes - Get the Right Things Done18 minutes - Get the Right Things Done
18 minutes - Get the Right Things Done
 
NoSQL & Big Data Analytics: History, Hype, Opportunities
NoSQL & Big Data Analytics: History, Hype, OpportunitiesNoSQL & Big Data Analytics: History, Hype, Opportunities
NoSQL & Big Data Analytics: History, Hype, Opportunities
 
Computers & Programming for Creativity in Children
Computers & Programming for Creativity in  ChildrenComputers & Programming for Creativity in  Children
Computers & Programming for Creativity in Children
 
Innovation in software architecture
Innovation in software architectureInnovation in software architecture
Innovation in software architecture
 
A recipe for meditation
A recipe for meditationA recipe for meditation
A recipe for meditation
 
A Recipe For Innovation and Creative Thinking [creating the 8th wonder of the...
A Recipe For Innovation and Creative Thinking [creating the 8th wonder of the...A Recipe For Innovation and Creative Thinking [creating the 8th wonder of the...
A Recipe For Innovation and Creative Thinking [creating the 8th wonder of the...
 

Big Ideas, Ideal Job, and other Holy Grails

  • 1. Alumni Leadership Talk at IIT Chennai, Oct, 2012 Recipe for Big Ideas, Ideal Jobs, and other Holy Grails Viswanath Poosala (vishy) Head of Bell Labs – India viswanath.poosala@alcatel-lucent.com| twitter: vishyp Blog: http://vishypoosala.blogspot.com All Rights Reserved © Alcatel-Lucent 2006, #####
  • 2. I can’t believe I’m standing on this side of CLT!
  • 3. Seriesly 1 11 21 1211 111221 312 2 11
  • 4. Innovation = New & Useful All Rights Reserved © Alcatel-Lucent 2006, #####
  • 5. Bell Labs Innovations that changed the World 31,000+ patents, 2+ U.S. patents granted each workday 1876 1939 1947 1954 1958 1962 1969 The Telephone 1st Digital The Transistor The Solar Cell The Laser The Telstar Satellite Unix Computer 1988 1989 1995 1996 1997 1997 1997 Digital Cellular HDTV Data Mining & SCAPEL Electron World’s Smallest 2nd Gen ATM High-res Map Visualization Beam Lithography Transistor Switching of Dark Matter Chips N M 2003 E2E Network Antennas2 AntennasSecurity Reference Architecture Foundation of new ITU X.805 1998 1998 1998 1999 2000 2002 specification Wide Bandwidth 100% Plastic Allwave™ All Optical 3.28Tbps BLAST (MIMO) Optical Amp Transistor Bandwidth Capacity Router Transmission Hi- Capacity RF All Rights Reserved © Alcatel-Lucent 2006, #####
  • 6. Can we engineer Innovation? “it’s in the genes” “it can be put in a manual” All Rights Reserved © Alcatel-Lucent 2006, #####
  • 7. A recipe for innovations: from mind to market Problem Solution Prototype Try it out Try it out on more people All Rights Reserved © Alcatel-Lucent 2006, #####
  • 8. Problem Don’t have to look too far for problems and opportunities All Rights Reserved © Alcatel-Lucent 2006, #####
  • 9. Problem Get Real about WHOSE problem you are solving (ideally yourself!) KNOW who your customer is (name, address, face, issues) Create use cases. Very detailed. With names of real people against it. Talk to them. Again and Again. All Rights Reserved © Alcatel-Lucent 2006, #####
  • 10. Random Slide All Rights Reserved © Alcatel-Lucent 2006, #####
  • 11. Solution Where do new ideas come from? Wait for that spark Or Make them happen All Rights Reserved © Alcatel-Lucent 2006, #####
  • 12. Solution We hardly think about thinking Critical thinking: Is it TRUE? Creative thinking: What else is possible?! All Rights Reserved © Alcatel-Lucent 2006, #####
  • 13. Solution A recipe for thinking up new ideas Study 1. Study: Gather available information from IN and OUT Create 2. Create: Propose an idea 3. Build Up: Focus on how well it works Build Up 4. Critique: Focus on whether it will work Critique 5. Refine: Address the problems 6. Decide Refine Decide All Rights Reserved © Alcatel-Lucent 2006, #####
  • 14. Solution Lateral thinking tricks for generating new ideas Suggest the outrageous  No one buys books anymore Ask the opposite / Break the Cliche  Shopping  What if the shop pays the buyers? Pick an unrelated (even random!) word  Kangaroo on Campus All Rights Reserved © Alcatel-Lucent 2006, #####
  • 15. Solution Thinking dynamics: Jumping is faster than walking Logical push Side track  This is so. Hence this follows. Creative Pull  This COULD be so. If we make that Main track jump, then what? Direct Roundabout All Rights Reserved © Alcatel-Lucent 2006, #####
  • 16. Random Slide: Let’s think outside the basket All Rights Reserved © Alcatel-Lucent 2006, #####
  • 17. Prototype Roadmap: Keep it simple. All Rights Reserved © Alcatel-Lucent 2006, #####
  • 18. Prototype A-B-Cs of Product Roadmapping •A: Can’t drive the car without it •B: Would consider paying for that A/C •C: Will take it if it’s free All Rights Reserved © Alcatel-Lucent 2006, #####
  • 20. The Ideal Career 1. pays me the most 2. my parents and advisors want me to take 3. uses my skills best 4. lets me do what I love doing the most
  • 21. Engineering one’s way to success Write your goals down
  • 22. Road ahead  What do you want to achieve? (Think BIG)  Write your goals down (Think SPECIFIC)  How do you get there? (Think like an ENGINEER)  What is the First step you can take – TODAY (Act like an ENGINEER)
  • 23. Key Takeaways 1. Build up before Tear down 2. 3 tricks for disruptive ideas 3. Leave some time for silence 4. Write your goals down 5. Do what YOU LOVE the most
  • 24. Don’t let your past achievements limit your future
  • 25. I still can’t believe I’m standing on this side of CLT!
  • 26. Thank You! poosala@alcatel-lucent.com Twitter: vishyp vishypoosala.blogspot.com Bell Labs India Innovating for Emerging Markets and Beyond All Rights Reserved © Alcatel-Lucent 2006, #####
  • 27. Bell Labs India Innovating for Emerging Markets and the World 2004 Launched in Computing Sciences User & NW Analytics, Privacy & Located in Bangalore Security, Mobile banking, World-class talent with MS and PhDs Content Delivery, HCI Networking Research RAN Virtualization, Carrier Cloud, Green networks, Our Mission Whitespace networking, Low-cost •Create disruptive innovations connectivity that impact the lives of millions of people in emerging markets and beyond Alcatel-Lucent Ventures Kaveri Mobile Smart Loading •27 | Bell Labs India All Rights Reserved © Alcatel-Lucent 2006, #####