Vi Nguyen

Vietnam Vietnam

Strategy-based Creative. My insights are impeccably down-to-earth, but my imagination can go far beyond the bluest moon.

Advertising / Marketing / PR

Let me tell you a story and we will see how well you know it. Once upon a time, far away in the Marketing Communications land, there are two kingdoms that might be the worst neighbors: Science and Art. In the Science, innovation is banned and analytics is cherished as a religion. Its people are as quiet and serious as their shadows. In another kingdom flourish the craziest and wildest ideas, but its inhabitants are so innocent in advertising that they never bother rules and processes. They hate researches and strategies, as much as their neighbors hate risks and novelty. So vast is the discord between the two and it is said that only the greatest advertising spirits might bring them toge...