Motivation

1. By Taha Ghayyur

3. Motivation: How to Mobilize People for a Cause
“Leadership is the art of
getting someone else to do
something you want done
because he wants to do.”
– Dwight Eisenhower

4. Motivation: How to Mobilize People for a Cause
In this 2 part presentation we will explore:
I. Dynamics of Volunteer Motivation
II. How to Attract and Retain Volunteers

5. Motivation: How to Mobilize People for a Cause
Volunteerism Dilemma Today:
While more and more people are talking about giving
back to the community, non-profit organizations are
increasingly reporting decline in volunteer participation
and commitment.
Why are our organizations failing to inspire and
motivate volunteers to commit to a cause?
Have we considered the increasing competition for
volunteer recruitment? How are we making our
volunteer engagements more attractive?
Have we understood the art of motivation?
> Dynamics of Volunteer Motivation

6. Motivation: How to Mobilize People for a Cause
Happy Volunteers aren’t Necessarily
Productive
Action: Focus on Productivity and you
will find happy & satisfied volunteers
and supporters, not other way around
Generation Values Impact How People Respond
to Your Cause
Action: Understand the values of contribution and
commitment each generation of volunteers bring to
your organization and develop expectations
accordingly
> Dynamics of Volunteer Motivation

7. Motivation: How to Mobilize People for a Cause
Telling Volunteers to “Do Your Best” isn’t likely
to Achieve their Best
Action: Challenge volunteers to achieve specific
objectives and goals
You Get What You Reward!
Action: Reward Right Actions & Behaviour
> Dynamics of Volunteer Motivation

8. Motivation: How to Mobilize People for a Cause
“Carrots” and “Sticks” Ain’t Going to
Cut It
Action: Go beyond Rewards and Threats;
figure out what motivates individuals.
There is no quick fix to motivation.
Extrinsic versus Intrinsic Motivators
Action: In addition to recognition, awards, leadership
experience, pay attention to internal motivators, like
personal beliefs & personalities
> Dynamics of Volunteer Motivation

9. Motivation: How to Mobilize People for a Cause
 What’s In It For Me?
We have entered a new era of “self-interest” based
volunteerism. According to McClelland- Atkinson
Model, Volunteers can be classified under 3 different
“Motivational Types”:
1. Achievers: Result-oriented, Risk-taker, Independent
2. Affiliators: Relationship-builder, team-oriented, sensitive
3. Power People: Charismatic, Influencer, Difference-maker
Action: It’s challenging to determine what
motivational type a person is. There may also be
overlaps.
> Dynamics of Volunteer Motivation

10. Motivation: How to Mobilize People for a Cause
 Paradigm Shift: New Trends in Volunteerism
 Shift 1: Googleized Generation (World of Instant
Results and Connections)
IMPACT: As a culture, volunteers expect
immediate connections & concrete results
 Shift 2: From finding the right task or cause to
becoming the right brand
IMPACT: Very few people can or want to make
long-term commitments
> Dynamics of Volunteer Motivation

11. Motivation: How to Mobilize People for a Cause
 Shift 3: From commodity to experience
IMPACT: Volunteering needs to be an “experience
first” event.
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> Dynamics of Volunteer Motivation

12. Motivation: How to Mobilize People for a Cause
In this 2 part presentation we will explore:
I. Dynamics of Volunteer Motivation
II. How to Attract and Retain Volunteers

13. Motivation: How to Mobilize People for a Cause
Sell Your Vision & Mission
Action: Show them the BIG Picture to look forward
to. Give them a purpose to be passionate about.
Make their Contributions
Significant & Meaningful
Action: Make them feel their help
is making a difference. Frequently
tell them who they are benefiting.
Share feedback from community.
> How to Attract and Retain Volunteers

14. Motivation: How to Mobilize People for a Cause
Transform their “Positive Dissatisfaction” into
Positive Action
Action: Determine what bothers them about the society
or the world and channel this energy to constructive work
Define Expectations Clearly
Action: Vague job description without
deadlines leads to de-motivation and
disappointed
> How to Attract and Retain Volunteers

15. Motivation: How to Mobilize People for a Cause
Be Sensitive to their Feelings & Needs
Action: Treat them as unique individuals, not a
replaceable part of a machine
Value Volunteers as the “Greatest Asset”
Action: If volunteers are precious to your cause, how
much have you invested in their personal & professional
development?
> How to Attract and Retain Volunteers

16. Motivation: How to Mobilize People for a Cause
Give Frequent Constructive Feedback
Action: Be a Coach & Mentor, not just a Manager. Focus
on behaviour, not the person. Personal positive
feedback is very empowering.
Thank, Recognize & Reward-
The Most Powerful Motivators!
Action: Celebrate success together.
Recognize achievements. Have an
attitude of gratitude.
> How to Attract and Retain Volunteers

17. Motivation: How to Mobilize People for a Cause
Develop a Productive Environment
Action: If you are looking for efficiency and focus, it
rarely occurs in flexible, leisure times. Encourage “Flow
Experience” in professional settings to increase
productivity.
Food is always Welcome!
Action: Good and ample food
can truly inspire dead hearts
and brains to action!
> How to Attract and Retain Volunteers

18. Motivation: How to Mobilize People for a Cause
Sources for Future Readings:
The Truth About Being a Leader…And Nothing But
the Truth (Dr. Karen Otazo)
The Truth About Managing People…And Nothing But
the Truth (Stephen P. Robbins)
Developing the Leader Within You (John C. Maxwell)
3 Reasons Why You’re Finding It Hard to Find & Keep
Volunteers - And What To Do About It (Chris Jarvis)
http://www.businessfightspoverty.org
> How to Attract and Retain Volunteers
Thank You for Listening & Watching!