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Workshop Universal Design Principles.

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Experimental Interaction Design Workshop
Tallinn Summer School

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Workshop Universal Design Principles.

  1. 1. Universal Design Principles Experimental Interaction Design Workshop Tallinn Summer School July 18 Vladimir Tomberg, Ph.D.
  2. 2. About myself • BSc and MSc in Informatics • PhD in Education Sciences • Design team lead in Learning Layers FP7 project • Teach Design for All and Accessibility Workshop in TLU HCI master curricula
  3. 3. One Size Fits All “… the human interface of some software applications gives the impression that the designer’s model of the user was a 25-year-old male with a doctorate in computer science who is besotted with technology and is more interested in playing with a computer than in completing useful job of work!” Alistair D. N. Edwards Design for ALL 3
  4. 4. Typical Persona: no Data About Personal Abilities Design for ALL 4Image courtesy of
  5. 5. Dependency and Autonomy During Life Design for ALL 5Image courtesy of Design For All Foundation
  6. 6. Functions that Participate in Interaction and Affect Design Vision Hearing Thinking Communication Locomotion Reach & stretch Dexterity Design for ALL 6User capabilities from inclusive design toolkit
  7. 7. Good Design Addresses Multitude of Abilities 7
  8. 8. Set of Personas in Design for ALL 8
  9. 9. Persona with Important Personal Factors Listed • Rose is an 83 year old great grandmother. Although fiercely independent, she struggles with everyday tasks like shopping, cooking and housework. Carol and David need to come round most days to help. • She still greatly enjoys an active social life - including her regular bridge and quiz night every week and going out for meals with the whole family. • Unlike David, Rose has come to accept her hearing aid as a necessity. She has worn reading glasses for many years and always carries them with her. Design for ALL 9
  10. 10. How to address needs of everyone? The answer is − Universal Design
  11. 11. The History of Design by Sooshin Choi Source: 11Design for ALL
  12. 12. Volkswagen Beetle − Industrial Design Example 12Design for ALLSource:
  13. 13. Classic UD Example − Ramp or Curb Cut Design for ALL 13Source:
  14. 14. The Origins of Influences and Ideas Design for ALL 14 John Clarkson, P., Coleman, R., History of Inclusive Design in the UK, Applied Ergonomics (2013)
  15. 15. The hierarchical structure of the universal design principles Transcending principles •Equity Process related principles •Flexibility •Error-management •Efficiency •Stability/predictability Human factors principles •Ergonomic •Perception •Cognition Higherlevelplacesdesignconstraintsonthe lowerlevel More general More encompa- ssing More detailed More narrowly defined More specific Design for ALL 15
  16. 16. Universal Design Example Design for ALL 16Image:
  17. 17. Another Example Design for ALL 17Image:
  18. 18. One More Example Design for ALL 18Image:
  19. 19. Universal Design Strategies
  20. 20. Equitable Use Design for ALL 20Source:
  21. 21. Stable and Predictable Principle Design for ALL 21 Erlandson, R. F. (2010). Universal and accessible design for products, services, and processes. CRC Press.
  22. 22. Stable and Predictable Principle Design for ALL 22 Erlandson, R. F. (2010). Universal and accessible design for products, services, and processes. CRC Press.
  23. 23. Stable and Predictable Principle Design for ALL 23 Erlandson, R. F. (2010). Universal and accessible design for products, services, and processes. CRC Press.
  24. 24. Efficiency Design Strategies Design for ALL 24 Reduce or eliminate non-value-added activity (NVAA)
  25. 25. Error-Managed (Proofed) Principle Design for ALL 25 My favorite example!
  26. 26. Error-Managed Design Strategies Design for ALL 26 Prevent errors at the source Image source:
  27. 27. Cognition Principle Example: Color coding in Wal-Mart Design for ALL 27 Image: Source:
  28. 28. Feedback Use feedback to keep the user informed as to the status of the entity’s operations and the entity’s response to user inputs Design for ALL 28
  29. 29. Perception Principle Design for ALL 29Source: somewhere in Internet
  30. 30. Something about Memory and Universal Design Design for ALL 30Source: Facebook
  31. 31. To make really Universal Design think about diverse audience
  32. 32. Time for questions
  33. 33. Write to me: Connect with me on LinkedIn:
  34. 34. What is Wrong with This Nice Parking Sign? Source: 34Design for ALL