Imagine how disappointed you would be if after spending days and weeks planning and organizing your event no one showed up. Most events fail not because of planning or execution, but because of the marketing of the event itself. Simple event listings and mailing to your personal list is never enough. MySpace is nearly useless and there is too much clutter to fight through on other social networks. Goodbuzz (http://www.goodbuzz.org)is an event promotion utility that helps event organizers and promoters, who are struggling to attract enough attendees to their events, but don’t have money to invest in advertising nor have time to spend in networking. The idea of a “peer referral network for event promotion” started, about 3 years ago, as a way to help a desperate friend. Then we invited more people to try it. But slowly and steadily things started to take off, more and more people were joining. And you know what … We got excited. Basically, we have created Goodbuzz to help event organizers who don’t have a lot of money to promote their event. They can use the peer referral system to reach more people in less time than they ever thought possible. But recently, we have seen companies with lot of money using GoodBuzz, and we have asked them why, and they’ve said it’s because the system works better than the other event promotion tactics they were using. From then, we knew that this idea had the power to transform the whole event marketing and promotion industry.