This document provides a summary of conceptual design work for a project involving the Spoorzone area in Delft, Netherlands. It includes: 1) Personas of target users (children) and user experience goals of providing an educational yet playful experience to help inhabitants appreciate the Spoorzone project. 2) An interaction vision involving a treasure hunt game where children help liberate a trapped princess or prince by collecting clues and solving puzzles across Delft. 3) A touch point matrix and scenarios detailing how the game would work and be experienced.

1. Presentation Phase 2 Conceptual Design Groep P1Anna de Jonge1528785Larasati Bruijns 1354949Loek Zuijderwijk1396927Britt Luijpers1545450

2. Content Actors Map Persona’s User experience targets Interaction visionTouch point matrix Scenario’sVisual Style

4. Persona’s

5. Persona’s

7. Concept Treasure hunt The story: A beautiful princess Rosalinde or a handsome prince Emile are trapped in the Bagijnetoren. The evil graafGijsbrecht wants to take over the throne and will do anything in his power to prevent Rosalinde and Emiel to reign. Rosaline and Emile search for contact with the outside world through a computer screen and contact the children. Goal: Throughout the game children can collect clues and tips to find the way into the tower and liberate their friend. How: Collect points/clues with historical factsSolve puzzlesPlay gamesFind objects with clues scattered across DelftTips from “famous” Delftenaren (Willem van Oranje, Hugo de Groot etc)QR-codes with tips or a physical code

8. Touch point matrix

9. Scenario’s

13. Visual Style

14. Questions?