Is there a sustainable business model for Delft Extension School
1. Is there a sustainable business
model for Delft Extension School
Willem van Valkenburg
@wfvanvalkenburg
slideshare.net/wfvanvalkenburg
Unless otherwise indicated, this presentation is licensed CC-BY 4.0.
Please attribute TU Delft Extension School / Willem van Valkenburg
Production & Delivery Manager
TU Delft Extension School
Board member
Open Education Consortium
3. 3
Educate the world &
improve the quality of education
Deliver High Quality Open &
Online Education to the World
Find (new) revenue
models
Offer a
comprehensive
portfolio of courses
Deliver out-standing
learning experiences
Improve
Education
Improve campus
education
Conduct relevant
research
in the field of O2E
Innovate
in Education
Improve the quality of
online courses
Grow
Academic Output
Attract talent to the
University
Improve reputation
and visibility
Start or join new
learning & research
networks
5. 5
Blended Education
OpenCourseWare
PRODUCTS
MOOCs ProfEds Online Courses
• Learning Activities &
Course Materials
• Free
• Enrolled students only,
massive numbers
• Bachelor level
• Certificate of
Completion
• Course Materials
• Free
• Big Exposure,
Worldwide audience
• Both Bachelor and
Master level
• No interaction with
faculty
• No accredited
certificate
• Learning Activities &
Course Materials
• Paid enrollment
• Enrolled students only,
limited numbers
• Accredited Course
Certificate
• Full Master Degree
• Learning Activities &
Course Materials
• Paid enrollment
• Enrolled students only,
moderate numbers
• Course Certificate
• Continuous Education
Units
6. Product
Range
OpenCourse
Ware
Share our knowledge
MOOC
Educate the world
Professional
Education
Career development course
Professional
Education
Specialized professional course
Online BSc/
Msc Courses
Small-scale research-
driven course
Target Audience All – non specified All – non specified Life Long Learners Life Long Learners Lifelong learner and
regular campus student
Value Free Course
Materials
Accessible Applied in practice Applied in practice Default – Academic
Rigor
Entry
Requirements
No No No or expected prior
knowledge (no assessment)
No to some
(potential assessment)
Yes, always very strict
(BSc)
Timespan –
Study Load
Self-study 6 weeks
2 to 6 hours per week
4 to 5 weeks
4 hours per week
Varies 2 to 10 weeks
4 hours per week
10 to 15 weeks
(according to academic calendar)
8 hours
Number of
participants
n/a >10.000 200 – 500
(more is possible)
10 - 200 10 – 50
Certificate no Non accredited
(honor or ID verified)
Non accredited
(ID verified + CEUs)
Non accredited
(ID verified + CEUs)
Accredited (EC)
(can be transferred to
CEUs)
Pricing Free Free or 50 dollars 250 – 500 dollars Value based pricing
500+ euro’s.
200 euro per EC
(currently)
13. 13
RECOMMENDATIONS
1. Think global, act local
2. Credits for MOOCs
3. Collaborate in MOOC development
More info: https://ankamulder.weblog.tudelft.nl/2015/11/11/credits-for-moocs/
Collaborations:
Leadership for Engineering with alumni
Sustainable Urban Development with Wageningen University
Geology with Shell
Industrial Boitechnology with university in Brasil
Circular Economy with Ellen MacArthur Foundation and partner companies
New mooc quantum cryptograhy with CalTech
20% US
14% India
3% Netherlands
Think global, act local
Education is becoming a globalized market. Focusing too much on the European situation will mean that you loose the connection with the rest of the world. So be aware of the global developments and help universities to position themselves in it. So think global, but act local!
Recognisation of MOOCs made be the next big thing. High Quality assessment is key for this to happen.
TU Delft started a working group within the EdX consortium with participation of universities around the globe
Collaboration in MOOC development can help to overcome barriers and can lead to joint programmes