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Is there a sustainable business
model for Delft Extension School
Willem van Valkenburg
@wfvanvalkenburg
slideshare.net/wfvanvalkenburg
Unless otherwise indicated, this presentation is licensed CC-BY 4.0.
Please attribute TU Delft Extension School / Willem van Valkenburg
Production & Delivery Manager
TU Delft Extension School
Board member
Open Education Consortium
1. TU Delft Extension School
3
Educate the world &
improve the quality of education
Deliver High Quality Open &
Online Education to the World
Find (new) revenue
models
Offer a
comprehensive
portfolio of courses
Deliver out-standing
learning experiences
Improve
Education
Improve campus
education
Conduct relevant
research
in the field of O2E
Innovate
in Education
Improve the quality of
online courses
Grow
Academic Output
Attract talent to the
University
Improve reputation
and visibility
Start or join new
learning & research
networks
2. Products
CC BY Roy Borghouts
5
Blended Education
OpenCourseWare
PRODUCTS
MOOCs ProfEds Online Courses
• Learning Activities &
Course Materials
• Free
• Enrolled students only,
massive numbers
• Bachelor level
• Certificate of
Completion
• Course Materials
• Free
• Big Exposure,
Worldwide audience
• Both Bachelor and
Master level
• No interaction with
faculty
• No accredited
certificate
• Learning Activities &
Course Materials
• Paid enrollment
• Enrolled students only,
limited numbers
• Accredited Course
Certificate
• Full Master Degree
• Learning Activities &
Course Materials
• Paid enrollment
• Enrolled students only,
moderate numbers
• Course Certificate
• Continuous Education
Units
Product
Range
OpenCourse
Ware
Share our knowledge
MOOC
Educate the world
Professional
Education
Career development course
Professional
Education
Specialized professional course
Online BSc/
Msc Courses
Small-scale research-
driven course
Target Audience All – non specified All – non specified Life Long Learners Life Long Learners Lifelong learner and
regular campus student
Value Free Course
Materials
Accessible Applied in practice Applied in practice Default – Academic
Rigor
Entry
Requirements
No No No or expected prior
knowledge (no assessment)
No to some
(potential assessment)
Yes, always very strict
(BSc)
Timespan –
Study Load
Self-study 6 weeks
2 to 6 hours per week
4 to 5 weeks
4 hours per week
Varies 2 to 10 weeks
4 hours per week
10 to 15 weeks
(according to academic calendar)
8 hours
Number of
participants
n/a >10.000 200 – 500
(more is possible)
10 - 200 10 – 50
Certificate no Non accredited
(honor or ID verified)
Non accredited
(ID verified + CEUs)
Non accredited
(ID verified + CEUs)
Accredited (EC)
(can be transferred to
CEUs)
Pricing Free Free or 50 dollars 250 – 500 dollars Value based pricing
500+ euro’s.
200 euro per EC
(currently)
8
MANY LEARNERS
682.424
enrolments
9WORLD CLASSROOM
105. Sources of Revenue
CC BY-NC CV47AL
11
SOURCES OF REVENUE
MOOCs Sublicensing
Online
Courses
Prof EdCorporates Grants
Campus
Enrolments
ReuseReputation
Campus
Education
125. Recommendations
CC BY OLGA LEDNICHENKO
13
RECOMMENDATIONS
1. Think global, act local
2. Credits for MOOCs
3. Collaborate in MOOC development
More info: https://ankamulder.weblog.tudelft.nl/2015/11/11/credits-for-moocs/
14
ONLINE-LEARNING.TUDELFT.NL
@wfvanvalkenburg
slideshare.net/wfvanvalkenburg

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Is there a sustainable business model for Delft Extension School

  • 1. Is there a sustainable business model for Delft Extension School Willem van Valkenburg @wfvanvalkenburg slideshare.net/wfvanvalkenburg Unless otherwise indicated, this presentation is licensed CC-BY 4.0. Please attribute TU Delft Extension School / Willem van Valkenburg Production & Delivery Manager TU Delft Extension School Board member Open Education Consortium
  • 2. 1. TU Delft Extension School
  • 3. 3 Educate the world & improve the quality of education Deliver High Quality Open & Online Education to the World Find (new) revenue models Offer a comprehensive portfolio of courses Deliver out-standing learning experiences Improve Education Improve campus education Conduct relevant research in the field of O2E Innovate in Education Improve the quality of online courses Grow Academic Output Attract talent to the University Improve reputation and visibility Start or join new learning & research networks
  • 4. 2. Products CC BY Roy Borghouts
  • 5. 5 Blended Education OpenCourseWare PRODUCTS MOOCs ProfEds Online Courses • Learning Activities & Course Materials • Free • Enrolled students only, massive numbers • Bachelor level • Certificate of Completion • Course Materials • Free • Big Exposure, Worldwide audience • Both Bachelor and Master level • No interaction with faculty • No accredited certificate • Learning Activities & Course Materials • Paid enrollment • Enrolled students only, limited numbers • Accredited Course Certificate • Full Master Degree • Learning Activities & Course Materials • Paid enrollment • Enrolled students only, moderate numbers • Course Certificate • Continuous Education Units
  • 6. Product Range OpenCourse Ware Share our knowledge MOOC Educate the world Professional Education Career development course Professional Education Specialized professional course Online BSc/ Msc Courses Small-scale research- driven course Target Audience All – non specified All – non specified Life Long Learners Life Long Learners Lifelong learner and regular campus student Value Free Course Materials Accessible Applied in practice Applied in practice Default – Academic Rigor Entry Requirements No No No or expected prior knowledge (no assessment) No to some (potential assessment) Yes, always very strict (BSc) Timespan – Study Load Self-study 6 weeks 2 to 6 hours per week 4 to 5 weeks 4 hours per week Varies 2 to 10 weeks 4 hours per week 10 to 15 weeks (according to academic calendar) 8 hours Number of participants n/a >10.000 200 – 500 (more is possible) 10 - 200 10 – 50 Certificate no Non accredited (honor or ID verified) Non accredited (ID verified + CEUs) Non accredited (ID verified + CEUs) Accredited (EC) (can be transferred to CEUs) Pricing Free Free or 50 dollars 250 – 500 dollars Value based pricing 500+ euro’s. 200 euro per EC (currently)
  • 7.
  • 10. 105. Sources of Revenue CC BY-NC CV47AL
  • 11. 11 SOURCES OF REVENUE MOOCs Sublicensing Online Courses Prof EdCorporates Grants Campus Enrolments ReuseReputation Campus Education
  • 12. 125. Recommendations CC BY OLGA LEDNICHENKO
  • 13. 13 RECOMMENDATIONS 1. Think global, act local 2. Credits for MOOCs 3. Collaborate in MOOC development More info: https://ankamulder.weblog.tudelft.nl/2015/11/11/credits-for-moocs/

Notas del editor

  1. Collaborations: Leadership for Engineering with alumni Sustainable Urban Development with Wageningen University Geology with Shell Industrial Boitechnology with university in Brasil Circular Economy with Ellen MacArthur Foundation and partner companies New mooc quantum cryptograhy with CalTech
  2. 20% US 14% India 3% Netherlands
  3. Think global, act local Education is becoming a globalized market. Focusing too much on the European situation will mean that you loose the connection with the rest of the world. So be aware of the global developments and help universities to position themselves in it. So think global, but act local! Recognisation of MOOCs made be the next big thing. High Quality assessment is key for this to happen. TU Delft started a working group within the EdX consortium with participation of universities around the globe Collaboration in MOOC development can help to overcome barriers and can lead to joint programmes