As the rise of corporate social responsibility (CSR) is increasing amongst companies, so too is the rise of CSR in the MICE industry. From corporate gifts to teambuilding to green venues, more and more companies are looking for MICE suppliers that can cater to their corporate values and the justification of MICE spend. Sarah Randall will discuss some of these trends that are emerging and suppliers who are meeting this demand. More importantly, she will address the benefits this provides to the supply chain and wider community and in Asia.

1. CSR and MICE
Buffalo Events
Sarah Griffin

2. 2
Local Life tours
• Connect travellers with local cultures
through amazing and unique travel
experience
• Create jobs and support local economies.
• To be Southeast Asia’s leading integrated
travel management company
• Discover Your Asia
Our Vision

3. 3
Destinations
Buffalo Tours is able to provide
you services across 11
destinations in Asia:
Thailand China
Vietnam Japan
Indonesia Cambodia
Singapore Malaysia
Hong Kong Myanmar
Laos

4. 4
Buffalo Tours at a glance
Our People
500
office
staff
250
Drivers 750 Tour
Guides
Our Languages

5. 5
Our Story
Tran Trong Kien - Founder & Chairman
Empower local communities
and support local economies

6. Local Life Experiences
http://www.buffalotours.com/local-life-tours.html

7. Community Partners
• Om Goi – Thailand
• Chan Sar Village – Cambodia
• Seung River – Laos
• Vinh Long – Vietnam
• Mai Chau – Vietnam

8. 8
What does Success look like?
Transparency
and reporting Win-Win-Win Inspiration

9. 9
Actions speak louder than words
Transparency
and reporting Win-Win-Win Inspiration
Create a company culture where your passion is the core of your culture and strategy
• Responsible travel champions and hand books
• Internal responsible travel audit
• Travel life certification
• Strong animal tourism policy
• Guide Training School
• Internships with local NGOs
• Creating leisure and MICE products
with social enterprise supply chain

10. Community
Partners
• Om Goi – Thailand
• Chan Sar Village – Cambodia
• Seung River – Laos
• Vinh Long – Vietnam
• Mai Chau – Vietnam
Social Enterprise
and NGO partners
• Friends International
• Crossroads
• KOTO
• PHARE
• Mai Chau – Vietnam
• SNV
• Hope for Hunger Food bank

11. 11
How do we combine Events & CSR?
• Social Programmes
• Team building
• Incorporate Social enterprise in supply chain
• Incorporate charity challenges and community build projects
• Create a meaningful purpose
• Incentives (using responsible product lines and experiences)
• Supply chain (Corporate gifts, restaurants, Caterers,
• Responsible travel culture

12. 12
DO’s
• Know your audience
• Make it easy for participants
• Be transparent (on suppliers and where
the benefits/ challenges will occur)
• Reporting and communication > to
ensure there are measurable benefits
• Revisit your supply chain
• Choose a short list of causes/ suppliers
and foster those relationships
The Do and Don’ts of CSR
DON’T’s
• Try to capitalise on a trend
• Look at money as the only resource, and
donations as the only resort
• Make it look like a PR exercise
• Jump in without a plan (product, strategy,
budgets, operations, purchasing)
• Over- promise (act within your realm of
capability)

13. Questions?