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tips for a better blog post 10 
Tactical suggestions that have more 
to do with structure than writing
10 tips for a better blog post 
1. Keep Headlines Tight 
This is what 40 characters look like. Th 
This is what 60 charact...
2 x 
10 tips for a better blog post 
2. Add Blog Bling 
• Add large graphics or embedded 
videos & make it count! 
No bad ...
10 tips for a better blog post 
3. Time It Well 
• Publish between 8 & 10 a.m. 
• Tuesday & Wednesday are most popular for...
10 tips for a better blog post 
4. Use Bullets 
and Numbered Lists 
• Shows an appreciation for your 
reader’s time constr...
10 tips for a better blog post 
5. Include Calls to Action And Provide 
Subscriber Options 
• Don’t leave your visitors ha...
10 tips for a better blog post 
6. Keep them short. Ish. 
• Posts should have fewer than 
1,500 words (per Andy Crestodina...
10 tips for a better blog post 
7. Use a Rational Approach 
• Good writing has logic and structure. 
• The structure itsel...
10 tips for a better blog post 
8. Show Up 
• Half of blogging is consistency 
If you want hits, you 
need to keep going 
...
10 tips for a better blog post 
9. Build Scale 
• Write for your audience’s audience. Build scale for your blog 
by ensuri...
10 tips for a better blog post 
10. Experiment 
10 
Do something unexpecteD! 
Figure out what works for your audience so y...
Experiment. Optimize. 
& 
have fun!
“Move over Strunk & White: Everybody Writes is the 
creative resource for a new generation.” 
—Andrew Davis 
Wage a War 
o...
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10 tips for a better blog post
9. Build Scale
• Write for your audience’s audience. Build scale for your blog
by ensuring that your writing appeals to industry influencers.
9

Publicado en: Marketing
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