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The Big Picture of Agile
Four Fallacies or: How to Pitch the ‘Agile Mindset’
ProductCamp Berlin 2016
There’s Plenty of “Agile”
There’s Plenty of “Agile”
Individuals and interactions over processes and tools
Working software over comprehensive documentation
Customer collabora...
“Sound and prudent judgment based on a
simple perception of the situation or facts.”
Common Sense
ˈkä-mən-ˈsen(t)s
Source:...
Doing “Agile” or Being Agile?
Worldwide Scrum Alliance members:
• Certified Scrum Masters: 389.706
• Certified Scrum Produ...
Processes &
Tools
Practices
Principles
Values
Mindset
Agile Onion
Source: http://www.adventureswithagile.com/2016/08/10/wh...
How come then that
“Agile”
is so hard to master in practice?
Fallacy #1: Everyone Loves “Agile”
What-is-in-for-me syndrome:
• Autonomy, mastery & purpose kill
jobs…
• …and applying Ta...
Fallacy #2: One C-Level Can Sponsor Change
Source: https://age-of-product.com/agile-micromanagement/
Change needs to be fu...
Fallacy #3: We Scale Like Spotify
Henrik Kniberg:
“…wasn’t a big re-make, more like a
continuous stream of small iterative...
Fallacy #4: We’re all Software Companies Now
Marc Andreessen:
“In short, software is eating the
world.”
Source: http://a16...
Source: https://age-of-product.com/big-picture-agile/
A Simplified Big Picture of “Agile”
Product discovery:
• Ideas and “requirements” long-list,
competing for engineering res...
A Simplified Big Picture of “Agile” (II)
Product delivery:
• POs as the gatekeepers of the product backlog
• The product b...
Winning Hearts & Minds of Stakeholders
App building w/ newbies:
• Works for sales, marketing,
customer care, finance, HR…
...
How to Get in Touch:
Email: stefan@age-of-product.com
Blog: https://age-of-product.com
Twitter: @AgeofProduct
Twitter: @St...
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The Big Picture of Agile: How to Pitch the Agile Mindset to Stakeholders

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Let’s face it: While your enthusiasm for the big picture of agile practices is admirable, your stakeholders will most likely be moved by one thought only at the beginning of the transition: “What’s in for me? How will I now have my requirements delivered?”.

Read on and learn about one way how to kick-off the transition to a learning organization by pitching a simplified version the big picture of agile practices to your stakeholders first.

Publicado en: Tecnología

The Big Picture of Agile: How to Pitch the Agile Mindset to Stakeholders

  1. 1. The Big Picture of Agile Four Fallacies or: How to Pitch the ‘Agile Mindset’ ProductCamp Berlin 2016
  2. 2. There’s Plenty of “Agile”
  3. 3. There’s Plenty of “Agile”
  4. 4. Individuals and interactions over processes and tools Working software over comprehensive documentation Customer collaboration over contract negotiation Responding to change over following a plan Manifesto for Agile Software Development Source: http://www.agilemanifesto.org/
  5. 5. “Sound and prudent judgment based on a simple perception of the situation or facts.” Common Sense ˈkä-mən-ˈsen(t)s Source: http://www.merriam-webster.com/dictionary/common+sense
  6. 6. Doing “Agile” or Being Agile? Worldwide Scrum Alliance members: • Certified Scrum Masters: 389.706 • Certified Scrum Product Owners: 85.575 • Certified Scrum Professionals: 4.705 • Certified Scrum Developers: 4.264 • Certified Scrum Trainers: 215 Source: https://www.scrumalliance.org/community/certificant-directory.aspx?
  7. 7. Processes & Tools Practices Principles Values Mindset Agile Onion Source: http://www.adventureswithagile.com/2016/08/10/what-is-agile/ This can be adopted C&C style This requires cultural & organizational change Move to a learning organization Less powerful, more visible More powerful, less visible
  8. 8. How come then that “Agile” is so hard to master in practice?
  9. 9. Fallacy #1: Everyone Loves “Agile” What-is-in-for-me syndrome: • Autonomy, mastery & purpose kill jobs… • …and applying Taylorism still pays well: • Personal agendas • Career optimization • Politics Source: https://memegenerator.net/instance/23491837
  10. 10. Fallacy #2: One C-Level Can Sponsor Change Source: https://age-of-product.com/agile-micromanagement/ Change needs to be fundamental: • Traits of the ‘learning organization’: • Running experiments • Embracing failure • Abandoning the “heroic inventor” mental model • Effectiveness over efficiency • Self-organizing teams leading to… • … a ‘Team of teams’ structure
  11. 11. Fallacy #3: We Scale Like Spotify Henrik Kniberg: “…wasn’t a big re-make, more like a continuous stream of small iterative improvements to our organization and process. We have been growing for three years, and the way we work today has evolved naturally over time.” Source: https://www.infoq.com/news/2016/10/no-spotify-model
  12. 12. Fallacy #4: We’re all Software Companies Now Marc Andreessen: “In short, software is eating the world.” Source: http://a16z.com/2016/08/20/why-software-is-eating-the-world/
  13. 13. Source: https://age-of-product.com/big-picture-agile/
  14. 14. A Simplified Big Picture of “Agile” Product discovery: • Ideas and “requirements” long-list, competing for engineering resources • Application of the “valuable, feasible, and usable” filter… • …thus identifying the short-list of test-worthy hypotheses • Running (lean) experiments to… • …validate hypotheses.
  15. 15. A Simplified Big Picture of “Agile” (II) Product delivery: • POs as the gatekeepers of the product backlog • The product backlog, representing at any given time the most valuable set of tasks for a Scrum team • The continuous product backlog refinement process… • …leading to the next set of user stories, tech tasks, spikes, or bugs. Source: https://age-of-product.com/big-picture-agile/
  16. 16. Winning Hearts & Minds of Stakeholders App building w/ newbies: • Works for sales, marketing, customer care, finance, HR… • Workshop takes about 5-6 hours • Have them built a clickable prototype • Example here: Team event organization app Source: https://age-of-product.com/app-prototyping-with-absolute-beginners-agile-experiments//
  17. 17. How to Get in Touch: Email: stefan@age-of-product.com Blog: https://age-of-product.com Twitter: @AgeofProduct Twitter: @StefanW Slack: hands-onagile.slack.com

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