Design is an evolving process and the evolution reflects in all the spheres of design. This is an Evolution Report on the branding identity industry. Here we are highlighting the best of logo design trends following in 2013. They have been listed according to their style, simplicity and their creativity post researching logos across countries. The intention of this report is to share an ongoing view of where logo design is headed and not creating style guide. It is always easier to navigate to the future if you know where you have been. Seeing your trajectory allows you to predict where you will end up and what you should avoid while creating a successful branding identity.

1. LOGO
Design Trends
WOW Design
2013

2.
WOW Design
Design
is
an
evolving
process
and
the
evolu3on
reflects
in
all
the
spheres
of
design.
This
is
an
Evolu3on
Report
on
the
branding
iden3ty
industry.
Here
we
are
highligh3ng
the
best
of
logo
design
trends
following
in
2013.
They
have
been
listed
according
to
their
style,
simplicity
and
their
crea3vity
post
researching
logos
across
countries.
The
inten3on
of
this
report
is
to
share
an
ongoing
view
of
where
logo
design
is
headed
and
not
crea3ng
style
guide.
It
is
always
easier
to
navigate
to
the
future
if
you
know
where
you
have
been.
Seeing
your
trajectory
allows
you
to
predict
where
you
will
end
up
and
what
you
should
avoid
while
crea3ng
a
successful
branding
iden3ty.
EVOLUTION REPORT

3.
WOW Design
Object based Logos are designed
and inspired by the things we see
around our self every day and night.
These Logos gives a recreational
architecture and a new soul to the
non-animate bits and pieces and
give them a new look.
Object based logos can be seen in
various organizations that are known
for their creativity and art. Some of
the honorable mentions are Apple
and Twitter logos.
OBJECT INSPIRED
01

4.
WOW Design
In these days twist effect is the
famous logo design effect added to
the Logos to show the elasticity and
friendliness. Twist effect also shows
the impression of a complete
domain in which the organization is
setting up its work. It starts and end
facing each other vertically or
horizontally reflects that the
organization never forget its past
and by no means leave its loyal
customer when they are in peak of
success.
TWIST EFFECT
02

5.
WOW Design
Unlike any other logo design, the
bracket logo design expresses the
relation of trust and equality. It
always shows the combination of
two equal things and combined
them graphically to make them
considered as one. Bracketing logo
design is the latest logo trend of
2013 and has been used to show the
meaning of equality and strength.
BRACKETING
03

6.
WOW Design
Crossed is the design used by
designer for ages. It trend become
more in in 2013 due to its energetic
and striking design. Crossed logo
has been used by professional to
indicate the initials, a name or a
letter to give it more importance
than the rest of the graphics. Apart
from IT sector the logo represent
different meanings in Utensil, tools
and equipment and has been used
frequently on other fields.
CROSSED
04

7.
WOW Design
Slash logo design has deep history
in computer networking and graphic
design. Slash character has been
using in URL’s and web addresses
and it literal meaning is to give a
choice and variety. Slash logo
design has been frequently using
due to its ubiquitous meaning and
style. The designer often used it
when they want to express the
flexibility and show the importance
of preferences.
SLASHED
05

8. WOW Design
This is the solution for the client who
wants to see his logo include everything
on the Earth. Literally. Stylistically, this
could certainly be broken into two
categories: worlds with a perimeter
populated by topical detail or worlds
built out of topical detail. The challenge
here is to crack an amount of detail in a
limited space. Minutia on a logo is
generally avoided as it can vanish when
scaled down, but this group seems to
transcend this tenet by inviting the
viewer to enter, into the vast brand
world.
ENCYCLOPEDIC
06

9.
WOW Design
Tangrams be damned. As Buckminster
Fuller (father of the geodesic dome)
suggested, the triangle is the only flex-
cornered polygon that holds its shape.
Ergo, it alone accounts for all structural
shaping in the universe. Like those
building blocks of the universe,
designers are embracing the use of a
field of these modules to carve out
space, dimension, and shape. The
clustering of many triangles to form a
greater whole tells the story of
strength in numbers, and it can also
create a mosaic of diversity.
BUCKYS
07

10.
WOW Design
Lets set new trends for
2014