https://www.wrike.com/blog/books-content-marketers/ - If you are in content marketing, then you MUST READ these 10 books to gain a better understanding of your career as a content marketer, communicator, thought leader, and copy writer extraordinaire.

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2. Check out the best reads to improve your content >>>
Whether you’re just starting out in
content marketing or you're a
veteran looking for a few new
tricks, add these titles to your
bookshelf for a shot of inspiration.
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3. Epic Content
Marketing
Joe Pulizzi
1.
The head of the Content Marketing
Institute explains why good content
is essential for attracting customers,
and takes readers through the
process of curating and creating
effective content.
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4. The New Rules of
Marketing & PR
David Meerman Scott
2.
This book is chock-full of advice for
developing your brand’s reputation
and authority online, including
platform-specific tips for social media
sites like LinkedIn, Instagram, and
Google+.
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5. Social Media
Explained
Mark Schaefer
3.
Discover the psychology and
sociology behind social media and
formulate the best strategy for your
company. Each chapter has a series
of questions to help you create your
own social media plan.
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6. Optimize
Lee Odden
4.
Pick up Lee Odden’s book for his top
tips on combining SEO, social media,
and content marketing to improve
your results, measure your success,
and demonstrate the business value
of all your efforts.
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7. Jab, Jab,
Right Hook
Gary Vaynerchuk
5.
High-quality content isn’t enough
when it comes to attracting
customers — it needs to be placed in
the right context in order to convert.
Learn how to present your content in
a way that will nurture leads and win
new business.
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8. The Fortune Cookie
Principle
Bernadette Jiwa
6.
Brand strategist and award-winning
blogger Bernadette Jiwa teaches you
how to tell your brand’s story and
establish powerful emotional
connections with your target
customers.
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9. Blah Blah Blah
Dan Roam
7.
What do you do when words just
aren’t enough? Explaining complex
concepts, making ideas memorable,
and grabbing your audience’s
attention sometimes needs the
perfect visual. Learn how to liven up
your content with visual media.
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10. The Power of
Visual Storytelling
Ekaterina Walter & Jessica Gioglio
8.
Visual content is becoming
increasingly important for capturing
and keeping your customers’
attention. Discover the best strategies
to guide your marketing videos,
infographics, presentations, and other
visual media.
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11. Everybody Writes
Ann Handley
9.
Bestselling author Ann Handley
offers best practices, tips for
reluctant writers, and a “Things
Marketers Write” section with
specific guidance for 17 kinds of
content marketers often create.
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12. How to Write Short
Roy Peter Clark
10.
In the age of Tweets, Snaps, and
status updates, marketers must be
convincing and concise. This guide
will teach you how to write
compelling headlines, Tweets, blog
posts, and more, so you can pack
more punch with fewer words.
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13. That’s not all!
Discover more must-read books for content
marketers on the Wrike blog:
Click here

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