This document provides 20 facts about the benefits of business blogging. Some key facts include that blogging is critical for two-thirds of marketers, over 6.7 million people blog on sites and 12 million on social networks, and blogs with images get 94% more views. Blogs also help with search engine optimization, lead generation, and building trust and credibility for a business. Establishing an updated business blog can significantly increase website traffic and leads.

1. 20 Killer Facts
About Business
Blogging
@HNesterenko
Writtent.com

2. Having a business blog is a
perfect and low-cost
opportunity to generate
new leads and make your
website more visible on the
world network.

3. Statistics says, two-thirds of
marketers say their company
blog is "critical" or "important"
to their business. Part of the
reason is that blogs are a
great way to engage your
visitors.
U.addresstwo

4. Still not sure whether your
business should have a
blog?
Here are 20 Stunning Facts
about Business Blogging
That Make You Think
Different

5. 1
6.7 million people blog on
blogging sites and 12
million people blog via
social networks
Barnraisersllc

6. 2
23 % of Internet time is
spent on blogs and
social networks
Barnraisersllc

7. 3
Bloggers between the
ages of 21 and 35
dominate in
blogging, totaling more
than 53%.
Sysomos

8. 4
There are more than 80
known languages
embodied in the
blogosphere.
The Future Buzz

9. 5
Blogs can help you to
effectively promote a
service or product.
Convertwithcontent

10. 6
More than 60% of U.S. online
consumers say they've
made purchases as a direct
result of reading a blogger's
recommendation.
Factbrowser

11. 7
Blogs are the most valuable
type of content, according
to more than a ⅓rd of
today's marketers.
Content Plus

12. 8
67% in lead generation is
common to those B2B
marketers who blog, as
opposed to those that
don't.
Insideview

13. 9
Writing anywhere from 21 54 posts can significantly
boost traffic to your blog
by 30%.
Trafficgenerationcafe

14. 10
Websites with Blogs have
434% more indexed pages
(helps search engines &
SEO efforts) and 97 %
more inbound links.
U.addresstwo

15. 11
Creating, optimizing, and
promoting content are keys
to filling the top of your
sales and marketing funnel
with more website traffic
and leads.
U.addresstwo

16. 12
Blogs can speak for
your brand.
Convertwithcontent

17. 13
Blog posts that were shared
on Twitter and Facebook
got 149% more inbound
links than those not shared
on social media at all.
U.addresstwo

18. 14
Blogs can give you
credibility and authority.
Convertwithcontent

19. 15
According to chief
marketing officers, totaling
78% custom content will
champion future
marketing tactics.
HanleyWood

20. 16
Images in articles tend to
boost the number of
views by 94%.
Jeff Bullas

21. 17
Of those that embrace
social media, blogs are
used by upwards of 30% of
B2B
companies.
Insideview

22. 18
Blogs are 63% more likely to
influence purchase
decisions than magazines
Contentplus

23. 19
An updated blog is a sign
of a business that cares
about their community
Convertwithcontent

24. 20
Blogging
builds
TRUST
Convertwithcontent

25. …and some more
numbers
65% of daily internet users
read a blog.
It could be YOUR blog if
you make it easy for them
to find it.
U.addresstwo

26. About Writtent.com
We create content that
works