2. • Columns are the most personal of all
newspaper writing. They have a very
personal appeal, an authoritative influence,
and very useful contribution to make in
spreading news and opinions.
• They’re written to inform, to influence, or to
• They’re high in reader-interest for they
stimulate public discussion of the day’s
3. VARIETIES OF COLUMNS
Round-about-school and community columns
Columns on various topics
Critical Report Columns
4. PURPOSE OF THE COLUMN
• The main purpose of the column is to inform,
interpret, and to a large degree, to fiscalize.
• To explain the news. The columnist has to
explain their significance and consequence
a. Giving the background of an event
b. Determining whether a certain event is
an isolate case or part of the pattern
5. c. Pointing out how the event will affect
or not affect his readers.
d. Pooling together and assessing
comments of readers from the different
segments of society.
• To entertain the readers
6. QUALIFICATIONS OF A GOOD COLUMNIST
1. Ability to write good English or Filipino,
whichever is his medium.
2. Originality, creative ability, and imagination.
3. Writing skill, a forceful, flexible style.
4. Ability to observe keenly.
5. Clear, logical thinking.
6. Wide background.
8. Have a sense of fairness.
9. Sense of humor.
7. A columnist.....
• Informs the reader of what he may not know
• “Forms” or helps to form public opinion when
he comments with his logic, humor, or emotion
on an issue of the day.
• Features news that papers may have forgotten
8. • As an interpreter, the columnist condenses the
main news into clear, logical, and effective
sentences to emphasize the meat of the story so
as to form opinion.
• As a fiscalizer, the columnist acts as an arbiter.
• He gives inside information on what people do
not know, of things they are not privy to, and
of secret doings that are hidden from public
9. SOURCES OF MATERIALS
• Current news
• Commendable projects
• People researches
10. FORMS OF WRITING USED IN
• the columnist is free to use any form
of writing. He may use the essay or the
story form; on certain occasions, he
may even use verse.
11. KINDS AND TYPES OF
• According to purpose:
- any personal column founded on the
- makes use of humor as a vehicle in
driving the column’s message.
- considered as the highest expression of
press freedom in the Philippines.
12. 2. Readers Column
- comments sent in by the readers are placed.
-some newspapers call it “Letters to the Editor”
or “Dear Sir”.
3. Business Column
- contains materials about economy, trade
commerce and industry
13. 4. Sports Column
- deals exclusively about sports.
5. Art Column
- deals mostly on painting, architecture, flower
arrangement, paper mache, ikebana, and the
6. Women’s Column
-concerns itself about the latest fashion, beauty
tips and anything about homemaking.
14. 7. Entertainment Column
- all about music, theater, cinema, and the
people involved in them.
8. New products and inventions
- a science paper usually has a column about the
latest products and inventions, and the
researches being conducted by some prominent
15. 9. Personality
- play up a famous person, his significant
achievements, his activities, dreams, and
-review of an article, a book, a movie, a drama
or a painting.
16. According to content
1. The “opinion” column
Resembles an editorial in form but, in contrast
with the editorials impersonal and anonymous
approach, carries the personal, stamp of the
writers own ideas.
2. The hodge-podge column
Where the author lumps together odds and
ends of information, a poem here, an
announcement there, a pointed paragraph, a
modernized proverb, a joke, or an interesting
17. 3. The essay column
Is a legacy from a more leisurely age when
writers could seat and scribble an muse in light
or purple prose.
4. The gossip column
Caters to the interest of human beings.
5. The dopesters column
Written by the columnist who also has his
eye to the keyhole but with a more serious
• Don’t be imitative of the style and
techniques of known columnists. Try your
• Go everywhere for facts and materials.
• Study and interpret rather than moralize.
• Apply all the principles of good writing.
• Have intriguing titles for your columns