1. © 2015 IBM Corporation
Ahmed Sharaf
Digital Innovation Specialist
IBM API Connect

2. 2Page
© 2015 IBM Corporation
Extend access and digitally transform existing data to new dynamic API cloud
services. Increase speed to market. Drive innovation. Create new business
models.
QUICK START YOUR API PROJECT WITH IBM
CLOUD

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© 2015 IBM Corporation
INTRODUCING …
IBM API CONNECT
Part of the IBM Connect series
Realize new ROI via secure
reuse of existing IT assets.
Achieve faster innovation via
self-service access to APIs.
Enable new business models
and grow ecosystems.
Discover, create, publish and secure APIs in a hybrid cloud environment.
Develop these capabilities with the assets you already own. Start now.

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© 2015 IBM Corporation
HOW IBM API CONNECT
CAPABILITIES IMPROVE THE CLIENT EXPERIENCE
Create cloud services that
interact with backends and
leverage new Bluemix
services while maintaining
security.
Expose business assets as
APIs to connect to and from
the IBM Cloud growing
ecosystems and driving new
revenue streams
Respond to market changes
at speed by creating APIs in
less than 5 minutes.
Publish APIs to expand your
brand reach and provide
greater value to your
business and clients.

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© 2015 IBM Corporation
OVERCOMING BARRIERS TO GROWTH:
A TRAVEL & TRANSPORTATION SCENARIO
Project team creates new Mobile app by consuming
APIs from the Weather Company and Waston APIs on
Bluemix and producing new APIs
– Ability to design and
consume APIs for
continuous App dev
– Need to manage across
ecosystem for brand
consistency
– Platform to concentrate
on providing new
business value
A Travel & Transportation
company wants to develop a
mobile app to meet customer
expectations
Bring to
market quickly
and create
new APIs for
growing
ecosystem
Pain Points

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© 2015 IBM Corporation
HOW API CONNECT CAN IMPROVE TRAVEL APP
Mobile travel
customer
Bluemix
21

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© 2015 IBM Corporation
Accelerate innovation & time to market with easy API creation
and management
– Integrated adaptors into IBM Middleware for cohesive and
easy API creation and management
– Publish APIs and services to Bluemix in minutes
– Integrated tools for performance monitoring, management
and security
WHY IBM CONNECT?
Software
and
Professional
Services
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© 2015 IBM Corporation
READY. SET. CONNECT.
In 3 easy steps.
It’s time to connect now. And it’s free.
1 2 3Download the latest
version of IBM API
Connect Essentials
Easily create APIs in
minutes
Publish your APIs to
Bluemix for self-serve
access to developers

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© 2015 IBM Corporation
“The Indian banking industry is at an
inflection point and we needed a proven
partner to aid us in our digital transformation.
IBM’s API offering helps us further enhance
our offering to clients seeking seamless
integration of their financial supply
chain with the bank, while enabling us to
improve business performance and IT
costs.’’
- Anup Purohit, Senior President and CIO,
YES Bank
Get started at
ibm.com/cloud-computing/connect/apiconnect
START NOW AND
YOU’LL GET
IBM API CONNECT
PLUS:
– Free 1-hour Connect Digital Meet-up
– Free 3-day Connect Quickstart Workshop
– Free Connect Services on IBM Bluemix through
December, 31st 2016