- How did the COVID-19 crisis affect the e-wallet payment services in Thailand?
- What are the payment methods in Thailand?
- What is the impact of the COVID-19 pandemic on TrueMoney wallets activity in Thailand?
- How is the E-Commerce market value expected to change in Thailand?
- What is the user base of Rabbit Line Pay in Thailand during the pandemic?
Full Report link: https://bit.ly/3vs5kCe
4. 4
GENERAL METHODOLOGY OF MARKET REPORTS
Secondary Market Research
The reports are compiled based on secondary market research. Secondary research is information gathered from previously published sources. Our reports are
based on information and data acquired from national and international statistical offices, industry and trade associations, business reports, business and
company databases, journals, company registries, news portals and many other reliable sources. By using various sources we ensure maximum objectivity for
reported data. As a result, companies gain a precise and unbiased impression of the market situation.
Cross referencing of data is conducted in order to ensure validity and reliability.
The source of information and its release date are provided on every chart. It is possible that the information contained in one chart is derived from several
sources. If this is the case, all sources are mentioned on the chart.
The reports include mainly data from the last 12 months prior to the date of report publication. Exact publication dates are mentioned in every chart.
Definitions
The reports take into account a broad definition of B2C E-Commerce, which might include mobile commerce. As definitions may vary among sources, exact
definition used by the source (if available) is included at the bottom of the chart.
Chart Types
Our reports include text charts, pie charts, bar charts, rankings, line graphs and tables. Every chart contains an Action Title, which summarizes the main
idea/finding of the chart and a Subtitle, which provides necessary information about the country, the topic, units or measures of currency, and the applicable time
period(s) to which the data refers. With respect to rankings, it is possible that the summation of all categories amounts to more than 100%. In this case, multiple
answers were possible, which is noted at the bottom of the chart.
Report Structure
Reports are comprised of the following elements, in the following order: Cover page, preface, legal notice, methodology, definitions, table of contents,
management summary (summarizing main information contained in each section of report) and report content (divided into sections and chapters). When
available, we also include forecasts in our report content. These forecasts are not our own; they are published by reliable sources. Within Global and Regional
reports, we include all major developed and emerging markets, ranked in order of importance by using evaluative criteria such as sales figures.
Notes and Currency Values
If available, additional information about the data collection, for example the time of survey and number of people surveyed, is provided in the form of a note. In
some cases, the note (also) contains additional information needed to fully understand the contents of the respective data.
When providing information about amounts of money, local currencies are most often used. When referencing currency values in the Action Title, the EUR
values are also provided in brackets. The conversions are made using the average currency exchange rate for the respective time period. Should the currency
figure be in the future, the average exchange rate of the past 12 months is used.
5. 5
METHODOLOGY OF THE CURRENT REPORT
Report Coverage
This report covers the Thai payment market with a focus on the reaction of the top Mobile Payment Service Providers to the COVID-19 outbreak. It includes
information related to payment methods used, transaction volumes, payment trends and recent COVID-19 related news of the top Mobile PSP’s in Thailand.
Our report focuses on the strategies adopted by Thai Mobile PSP’s during the COVID-19 pandemic. Information related to both remote and in-store payments.
The data in our reports is from sources mostly published in the previous 12 months. The exact date of publication of the source is stated on each chart. The
time period which the data refers to differs by source.
Report Structure
The overview chapter opens the report, featuring a summary of payments market in Thailand. The latest trends and developments are summarized on the text
charts and data highlights are provided on quantitative charts.
The rest of the report is divided by the top three Mobile PSP’s presented in the descending order of total users. Within each chapter, there is a company profile,
as well as text charts with relevant news and quantitative charts.
Depending on data availability, the following types of market information are included: value and/or volume of transactions, number of users, payment methods
used in-store and online, COVID-19’s impact on the PSPs.
Not all the mentioned types of information are provided for each of the covered Payment Service Providers due to varying data availability.
6. 6
DEFINITIONS
COVID-19 / CORONAVIRUS
An infectious disease triggered by an intense acute respiratory sickness. COVID-19 was first identified at the end
of 2019 in Wuhan, China, and spread worldwide, becoming known as the coronavirus pandemic.
B2C E-COMMERCE
the sale of products (and services) through electronic transactions via the Internet from businesses to consumers
(B2C). A broader definition of retail E-Commerce applied by some sources also includes consumer-to-consumer
(C2C) sales.
E-COMMERCE SALES
the total sales generated either on the E-Commerce market in a certain country or region, or the total sales
generated through E-Commerce by a player on the market.
ONLINE SHOPPERS the total number of inhabitants in a certain country or region that participates in B2C E-Commerce.
ONLINE TRAVEL
the sale of goods (and services) directly to consumers in other countries, with orders delivered from the country
where the foreign shop is based or from a central logistics facility, i.e. across the country’s borders.
ONLINE PAYMENT
Transfer of money made over the Internet following a consumer’s payment command, includes payments for
product and service purchased in B2C E-Commerce and M-Commerce.
E-WALLET/DIGITAL WALLET
A prepaid digital account, allowing users to store money and use it in online or mobile transactions. The
examples of E-Wallets or digital wallets include Alipay and PayPal.
CONTACTLESS PAYMENT
Near Field Communication is a set of standards to create radio communication by bringing devices close
together or having them touch each other. In that way, contactless data exchange and contactless payment
transactions using an NFC-enabled smartphone or other mobile device can take place. Similarly, contactless
payments can be made by credit and debit cards enabled with the contactless technology.
CONTACTLESS DELIVERY
A method of delivery where the parcel is left outside the door or dropped off at a specified location on the
premises to avoid person-to-person contact when handing in the item.
BUY ONLINE PICK-UP IN STORE
(BOPIS)
An omnichannel service allowing customers to order items online and have them delivered to a store outlet for
pickup.
The following expressions and definitions are used in this Mobile Payment Service Providers report*:
Note: *the definitions used by the original sources might differ from the ones stated on this chart; the exact definition used by each source, where available, is included on the
respective charts
7. 7
TABLE OF CONTENTS (1 OF 2)
1. Management Summary
2. Overview
• COVID-19’s Impact on Mobile Payment Services, December 2020
• Share of Population Who Purchased Online, in % of Online Consumers, 2019
• E-Commerce Value, in THB billion, 2019 – 2020e
• Comparison of Selected Data in Thailand, incl. B2C E-Commerce Value, in USD and Share of E-Commerce in Total Retail, in %, 2019 &
2020
• E-Payment Transaction Volume, in millions, Q1 2018 – Q2 2020
• Breakdown of Payment Methods, incl. E-Wallet, Card, Cash, Bank Transfer, in % of Payments, 2018 – 2020
• Breakdown of Contactless Cards Usage in Terms of Frequency Increase and Frequency Per Week, in % Customers, 2020
• Top 3 Reasons and Top 3 Places Consumers Choose to Make Contactless Payments, in % of Respondents, 2020
• Profile of PromptPay and COVID-19’s Impact on PromptPay’s activity, December 2020
• Number of Registrations on PromptPay, by months, in millions, in % of Y-o-Y Growth Rate, December 2019 – August 2020
• Volume of Daily Transactions Made on PromptPay, by months, and Value of Transactions Made on PromptPay, by months, in THB
billion, December 2019 – August 2020
• Transaction Volume Per Day via PromptPay, in millions, March 2019 & March 2020
3. TrueMoney Wallet
• Profile of TrueMoney Wallet in Thailand, December 2020
• COVID-19’s Impact on TrueMoney Wallet’s activity, December 2020
• Number of Users on TrueMoney Wallet, in Number of Online Consumers, in millions, 2019, Q1 2020 & Q4 2020
8. 4. AirPay
• Profile of AirPay in Thailand, December 2020
• COVID-19’s Impact on AirPay’s activity, December 2020
5. Rabbit Line Pay
• Profile of Rabbit Line Pay in Thailand, December 2020
• COVID-19’s Impact on AirPay’s activity, December 2020
• User Base of Rabbit Line Pay, in millions, 2019, Q2 2020 & 2020e
TABLE OF CONTENTS (2 OF 2)
8
10. 10
1.3
1.5 1.6
1.9
2.0
2.1
2.4
2.7
2.8
3.2
0
1
2
3
4
Q1 2018 Q2 2018 Q3 2018 Q4 2018 Q1 2019 Q2 2019 Q3 2019 Q4 2019 Q1 2020 Q2 2020
inmillions
The number of E-Payment operations more than doubled in Thailand
from 1.5 million in Q2 2018 to 3.2 million in Q2 2020.
Thailand: E-Payment Transaction Volume, in millions, Q1 2018 – Q2 2020
Note: data is related to both bank and non-bank e-payment operations, and data excludes top-up operations. The findings include data from Special Financial Institutions
since 2019.
Source: Bank of Thailand, October 2020
11. 11
49.8 49.8 49.9 51.0
52.7
54.7 55.1 55.2
55.3
6.9%
6.2%
5.5%
6.7%
9.7% 12.8% 12.9% 12.5% 12.6%
0%
5%
10%
15%
20%
0
10
20
30
40
50
60
70
December
2019
January
2020
February
2020
March 2020 April 2020 May 2020 June 2020 July 2020 August
2020
Number of registrations Y-o-Y Growth rate
inmillions
in%ofY-o-YGrowthRate
In August 2020, the number of registrations on PromptPay in Thailand
reached 55.3 mil. in less than a year from 49.8 mil. in Dec. 2019.
Thailand: Number of Registrations on PromptPay, by months, in millions, in % of Y-o-Y Growth Rate,
December 2019 – August 2020
Source: Bank of Thailand, August, 2020; Bank of Thailand, September, 2020; Bank of Thailand, November, 2020