2. Problem
Shortage of 9
millions skilled ICT
worker
between 2015-2030 in
Indonesia, projected
Sumber : WorldBank - Preparing ICT Skills for Digital Economy: Indonesia within the ASEAN context (2018)
Skills gap between
ICT graduates and
industry needs
big company prefer hiring from
top universities only
3. Formal ICT curriculum is
outdated and tends to
misaligned with industry
needs. As a result, ICT
graduates have skill gaps to fill
before they ready to enter
digital industry
5. PITCHDECKV1.0
Solution – Blended Learning
A combination of
conventional and e-
learning, taking full
advantages of both sides
More than just
online course
Encourage students to be
active and independent
learner with recorded
material and project-
based approach
Student
centered
Learn fundamentals, best
practice, UI/UX, how to
create CV/portfolio, &
interview preparation.
Everything needed for
preparing student for the
job.
Comprehensive
topics covered
8. High scholl or college
student and fresh
graduates who wants to
be a programmer
Beginner
Junior developer/engineer,
who wants to upgrade their
programming skill and
career
Intermediate
Market
Persona
9. 1.9 Billion
80+ Millions
1.9 Billion
18+ Millions
1.9 Billion
4,5 M
TOTAL AVAILABLE MARKET (TAM)
SERVICEABLE AVAILABLE MARKET (SAM)
SERVICEABLE OBTAINABLE MARKET (SOM)
Market Size
Productive people between 15-35 years
old
High school and college student, junior
developer
Target 25% from SAM
10. Market Growth
• 5-6 millions per year new high
school and college student
(Kemendikbud, 2018)
• 40-50 thousands per year, total ICT
graduates (Aptikom, 2015)
• Growth reach 10% per year
12. Business
Model
Workshop
1-2 weeks, specific topic, project based,
access to learner group and teacher
Online Course
retail, specific topic, access to learner
group and teacher
Bootcamp
2-3 months, comprehensive material,
project based, access to learner group and
teacher, job opportunity
1
2
3
13. Product research and
validation
Q1 2021
Total of 500+ students in
workshop & bootcamp
Q3 2021
Q4 2021
Partnership with 20+ ICT
companies as hiring partner
Q2 2021
Future
Roadmap
100% alumni of
bootcamp get the job
14. Dr Kasiyah M Junus
Pembimbing
Yahya Muhammad
Chief Executive Officer
Andika Amri
Chief Product Officer
The Team
Lecturer at Fasilkom UI,
subject Distance Learning,
author of several books and
scientific journals about e-
learning
Alumnus of Fasilkom UI,
graduates in 2013, has
experience for more than 7
years as software engineer
Alumnus of Fasilkom UI,
graduates in 2013, has
experience for more than 7
years in software engineering