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1. Report copyright of PT Kreasi Pemuda Indonesia
Indonesian Youth
Trendsetters 2013
Youth laboratory indonesia Trends Report
Written by:
Muhammad Faisal
Price 3850USD Tara Talita
Photo courtesy of Helltrust
www.enterthelab.com

2. >About The Author<
Youth Laboratory Indonesia
Founded in 2009,Youthlab is the
first factory and repository of
youth insight in indonesia.
compromised of multi-talented
youths of various background, the
research and consulting company
helps corporations and
organizations create precious
connection with the fickle yet
precious market segment.
Through contemporary
methodological approach we help
you create a dialogue-
collaboration with the youths of
Indonesia in the most efficient
manner.
We Here to Make that happen to
you
www.enterthelab.com

3. >About The Author<
Muhammad Faisal
Doctoral candidate in psychology,
focusing on youth political behavior. 7
years of experience in the field of
social psychology & public opinion
research. lecturer of research
methodology in several university in
Jakarta. Editor of 2 psychological
research journal.
Tara Talita
Bachelor of Business Management. More
than 5 years of experience in the field
Of research. Responsible as head for
many field Research & activation
segmented on youth for Youthlab since
2009. Author Of the serial slides report
‘Indonesian Youth trends
Kaleidoscope’.
www.enterthelab.com

4. >How we do it<
We realized that to fully
Youth Culture understand youthculture and
Youth behavior we couldn’t expect
Culture tofind it through a few focus
group discussion.Basic survey
may also be a pitfall in
Informational research if we don’t
Gap empathize and use a reverse
psychology on youth. That’s
why we don’t depend or focus
on a singular methodology,
Youth Culture
instead we use a cross
Marketing transactional data and
Industries longitudinal Investigation
notes as source of insights.
www.enterthelab.com

5. Trademark of our
report
Soulful
Youth Insights
www.enterthelab.com

6. >Tabel of Content<
1. Rise of the middle class & Youth trends shift
2. Political leader change & global idol transformation
3. Depdence on mobile & internet
4. Jakarta as epicentrum of trends
5. Indigenousity of trends
6. Digital VS Street Activist
7. Entrepreneurial trends ‘old school’ vs ‘new school’
8. Art: fine art & hipster
9. Media trust: in search of depth & difference
10. Authenticity in a long tail era
The report covers insights trends in Jakarta‐Bandung‐Padang‐Aceh‐Malang‐Semarang
Yogyakarta‐Solo‐Pekan Baru‐Medan‐Madiun‐Tuban‐Surabaya gain through direct fields
EtnoResearch and observation by the author.
www.enterthelab.com

7. What is the
next steps?
1. Purchase this Report or
2. Invited us for a 2 hours
presentation,
Q&A of the current topics
Visit our web for more info
www.enterthelab.com
Or contact:
Faisal_sii@yahoo.com
Tara.talita@gmail.com