Yuboto corporate profile & short description of all services and solutions offered by Yuboto:
- SMS/MMS Marketing
- mServices
- Click2Call
- Autodialer
- Video Messages
- Yuboto Telephony
English edition
Με εκτενή και ολοκληρωμένη θεματολογία, η Yuboto σας προσκαλεί σε ανοιχτό Workshop, που έχει σαν σκοπό την αποκρυπτογράφηση της τεχνολογίας VoIP και την παρουσίαση των νέων εργαλείων που απελευθερώνουν την επικοινωνία σας και μειώνουν δραστικά τα τηλεπικοινωνιακά κόστη κάθε επιχείρησης.
Description of mServices, the innovative mobile marketing platform that allows you to design and customize impressive digital membership cards, loyalty cards, coupons and tickets, manage them using a multifunction marketing tool, distribute them through various devices and use the validation tool to receive a detailed activity report.
Εταιρικό προφίλ της Yuboto και σύντομη παρουσίαση όλων υπηρεσιών και λύσεων:
- SMS/MMS Marketing
- mServices
- Click2Call
- Autodialer
- Video Messages
- Yuboto Telephony
Ελληνική έκδοση
Συνοπτική παρουσίαση της νέας υπηρεσίας VoIP τηλεφωνίας απο την Yuboto
Για περισσότερες πληροφορίες καθώς και για να γίνετε συνδρομητής, παρακαλώ επισκευθείτε το http://www.yuboto-telephony.gr
Yuboto corporate profile & short description of all services and solutions offered by Yuboto:
- SMS/MMS Marketing
- mServices
- Click2Call
- Autodialer
- Video Messages
- Yuboto Telephony
English edition
Με εκτενή και ολοκληρωμένη θεματολογία, η Yuboto σας προσκαλεί σε ανοιχτό Workshop, που έχει σαν σκοπό την αποκρυπτογράφηση της τεχνολογίας VoIP και την παρουσίαση των νέων εργαλείων που απελευθερώνουν την επικοινωνία σας και μειώνουν δραστικά τα τηλεπικοινωνιακά κόστη κάθε επιχείρησης.
Description of mServices, the innovative mobile marketing platform that allows you to design and customize impressive digital membership cards, loyalty cards, coupons and tickets, manage them using a multifunction marketing tool, distribute them through various devices and use the validation tool to receive a detailed activity report.
Εταιρικό προφίλ της Yuboto και σύντομη παρουσίαση όλων υπηρεσιών και λύσεων:
- SMS/MMS Marketing
- mServices
- Click2Call
- Autodialer
- Video Messages
- Yuboto Telephony
Ελληνική έκδοση
Συνοπτική παρουσίαση της νέας υπηρεσίας VoIP τηλεφωνίας απο την Yuboto
Για περισσότερες πληροφορίες καθώς και για να γίνετε συνδρομητής, παρακαλώ επισκευθείτε το http://www.yuboto-telephony.gr
Sudheer Mechineni, Head of Application Frameworks, Standard Chartered Bank
Discover how Standard Chartered Bank harnessed the power of Neo4j to transform complex data access challenges into a dynamic, scalable graph database solution. This keynote will cover their journey from initial adoption to deploying a fully automated, enterprise-grade causal cluster, highlighting key strategies for modelling organisational changes and ensuring robust disaster recovery. Learn how these innovations have not only enhanced Standard Chartered Bank’s data infrastructure but also positioned them as pioneers in the banking sector’s adoption of graph technology.
Pushing the limits of ePRTC: 100ns holdover for 100 daysAdtran
At WSTS 2024, Alon Stern explored the topic of parametric holdover and explained how recent research findings can be implemented in real-world PNT networks to achieve 100 nanoseconds of accuracy for up to 100 days.
DevOps and Testing slides at DASA ConnectKari Kakkonen
My and Rik Marselis slides at 30.5.2024 DASA Connect conference. We discuss about what is testing, then what is agile testing and finally what is Testing in DevOps. Finally we had lovely workshop with the participants trying to find out different ways to think about quality and testing in different parts of the DevOps infinity loop.
Observability Concepts EVERY Developer Should Know -- DeveloperWeek Europe.pdfPaige Cruz
Monitoring and observability aren’t traditionally found in software curriculums and many of us cobble this knowledge together from whatever vendor or ecosystem we were first introduced to and whatever is a part of your current company’s observability stack.
While the dev and ops silo continues to crumble….many organizations still relegate monitoring & observability as the purview of ops, infra and SRE teams. This is a mistake - achieving a highly observable system requires collaboration up and down the stack.
I, a former op, would like to extend an invitation to all application developers to join the observability party will share these foundational concepts to build on:
Generative AI Deep Dive: Advancing from Proof of Concept to ProductionAggregage
Join Maher Hanafi, VP of Engineering at Betterworks, in this new session where he'll share a practical framework to transform Gen AI prototypes into impactful products! He'll delve into the complexities of data collection and management, model selection and optimization, and ensuring security, scalability, and responsible use.
Maruthi Prithivirajan, Head of ASEAN & IN Solution Architecture, Neo4j
Get an inside look at the latest Neo4j innovations that enable relationship-driven intelligence at scale. Learn more about the newest cloud integrations and product enhancements that make Neo4j an essential choice for developers building apps with interconnected data and generative AI.
GraphSummit Singapore | The Art of the Possible with Graph - Q2 2024Neo4j
Neha Bajwa, Vice President of Product Marketing, Neo4j
Join us as we explore breakthrough innovations enabled by interconnected data and AI. Discover firsthand how organizations use relationships in data to uncover contextual insights and solve our most pressing challenges – from optimizing supply chains, detecting fraud, and improving customer experiences to accelerating drug discoveries.
In the rapidly evolving landscape of technologies, XML continues to play a vital role in structuring, storing, and transporting data across diverse systems. The recent advancements in artificial intelligence (AI) present new methodologies for enhancing XML development workflows, introducing efficiency, automation, and intelligent capabilities. This presentation will outline the scope and perspective of utilizing AI in XML development. The potential benefits and the possible pitfalls will be highlighted, providing a balanced view of the subject.
We will explore the capabilities of AI in understanding XML markup languages and autonomously creating structured XML content. Additionally, we will examine the capacity of AI to enrich plain text with appropriate XML markup. Practical examples and methodological guidelines will be provided to elucidate how AI can be effectively prompted to interpret and generate accurate XML markup.
Further emphasis will be placed on the role of AI in developing XSLT, or schemas such as XSD and Schematron. We will address the techniques and strategies adopted to create prompts for generating code, explaining code, or refactoring the code, and the results achieved.
The discussion will extend to how AI can be used to transform XML content. In particular, the focus will be on the use of AI XPath extension functions in XSLT, Schematron, Schematron Quick Fixes, or for XML content refactoring.
The presentation aims to deliver a comprehensive overview of AI usage in XML development, providing attendees with the necessary knowledge to make informed decisions. Whether you’re at the early stages of adopting AI or considering integrating it in advanced XML development, this presentation will cover all levels of expertise.
By highlighting the potential advantages and challenges of integrating AI with XML development tools and languages, the presentation seeks to inspire thoughtful conversation around the future of XML development. We’ll not only delve into the technical aspects of AI-powered XML development but also discuss practical implications and possible future directions.
UiPath Test Automation using UiPath Test Suite series, part 5DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 5. In this session, we will cover CI/CD with devops.
Topics covered:
CI/CD with in UiPath
End-to-end overview of CI/CD pipeline with Azure devops
Speaker:
Lyndsey Byblow, Test Suite Sales Engineer @ UiPath, Inc.
UiPath Test Automation using UiPath Test Suite series, part 6DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 6. In this session, we will cover Test Automation with generative AI and Open AI.
UiPath Test Automation with generative AI and Open AI webinar offers an in-depth exploration of leveraging cutting-edge technologies for test automation within the UiPath platform. Attendees will delve into the integration of generative AI, a test automation solution, with Open AI advanced natural language processing capabilities.
Throughout the session, participants will discover how this synergy empowers testers to automate repetitive tasks, enhance testing accuracy, and expedite the software testing life cycle. Topics covered include the seamless integration process, practical use cases, and the benefits of harnessing AI-driven automation for UiPath testing initiatives. By attending this webinar, testers, and automation professionals can gain valuable insights into harnessing the power of AI to optimize their test automation workflows within the UiPath ecosystem, ultimately driving efficiency and quality in software development processes.
What will you get from this session?
1. Insights into integrating generative AI.
2. Understanding how this integration enhances test automation within the UiPath platform
3. Practical demonstrations
4. Exploration of real-world use cases illustrating the benefits of AI-driven test automation for UiPath
Topics covered:
What is generative AI
Test Automation with generative AI and Open AI.
UiPath integration with generative AI
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
zkStudyClub - Reef: Fast Succinct Non-Interactive Zero-Knowledge Regex ProofsAlex Pruden
This paper presents Reef, a system for generating publicly verifiable succinct non-interactive zero-knowledge proofs that a committed document matches or does not match a regular expression. We describe applications such as proving the strength of passwords, the provenance of email despite redactions, the validity of oblivious DNS queries, and the existence of mutations in DNA. Reef supports the Perl Compatible Regular Expression syntax, including wildcards, alternation, ranges, capture groups, Kleene star, negations, and lookarounds. Reef introduces a new type of automata, Skipping Alternating Finite Automata (SAFA), that skips irrelevant parts of a document when producing proofs without undermining soundness, and instantiates SAFA with a lookup argument. Our experimental evaluation confirms that Reef can generate proofs for documents with 32M characters; the proofs are small and cheap to verify (under a second).
Paper: https://eprint.iacr.org/2023/1886
GraphRAG is All You need? LLM & Knowledge GraphGuy Korland
Guy Korland, CEO and Co-founder of FalkorDB, will review two articles on the integration of language models with knowledge graphs.
1. Unifying Large Language Models and Knowledge Graphs: A Roadmap.
https://arxiv.org/abs/2306.08302
2. Microsoft Research's GraphRAG paper and a review paper on various uses of knowledge graphs:
https://www.microsoft.com/en-us/research/blog/graphrag-unlocking-llm-discovery-on-narrative-private-data/
Removing Uninteresting Bytes in Software FuzzingAftab Hussain
Imagine a world where software fuzzing, the process of mutating bytes in test seeds to uncover hidden and erroneous program behaviors, becomes faster and more effective. A lot depends on the initial seeds, which can significantly dictate the trajectory of a fuzzing campaign, particularly in terms of how long it takes to uncover interesting behaviour in your code. We introduce DIAR, a technique designed to speedup fuzzing campaigns by pinpointing and eliminating those uninteresting bytes in the seeds. Picture this: instead of wasting valuable resources on meaningless mutations in large, bloated seeds, DIAR removes the unnecessary bytes, streamlining the entire process.
In this work, we equipped AFL, a popular fuzzer, with DIAR and examined two critical Linux libraries -- Libxml's xmllint, a tool for parsing xml documents, and Binutil's readelf, an essential debugging and security analysis command-line tool used to display detailed information about ELF (Executable and Linkable Format). Our preliminary results show that AFL+DIAR does not only discover new paths more quickly but also achieves higher coverage overall. This work thus showcases how starting with lean and optimized seeds can lead to faster, more comprehensive fuzzing campaigns -- and DIAR helps you find such seeds.
- These are slides of the talk given at IEEE International Conference on Software Testing Verification and Validation Workshop, ICSTW 2022.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Sudheer Mechineni, Head of Application Frameworks, Standard Chartered Bank
Discover how Standard Chartered Bank harnessed the power of Neo4j to transform complex data access challenges into a dynamic, scalable graph database solution. This keynote will cover their journey from initial adoption to deploying a fully automated, enterprise-grade causal cluster, highlighting key strategies for modelling organisational changes and ensuring robust disaster recovery. Learn how these innovations have not only enhanced Standard Chartered Bank’s data infrastructure but also positioned them as pioneers in the banking sector’s adoption of graph technology.
Pushing the limits of ePRTC: 100ns holdover for 100 daysAdtran
At WSTS 2024, Alon Stern explored the topic of parametric holdover and explained how recent research findings can be implemented in real-world PNT networks to achieve 100 nanoseconds of accuracy for up to 100 days.
DevOps and Testing slides at DASA ConnectKari Kakkonen
My and Rik Marselis slides at 30.5.2024 DASA Connect conference. We discuss about what is testing, then what is agile testing and finally what is Testing in DevOps. Finally we had lovely workshop with the participants trying to find out different ways to think about quality and testing in different parts of the DevOps infinity loop.
Observability Concepts EVERY Developer Should Know -- DeveloperWeek Europe.pdfPaige Cruz
Monitoring and observability aren’t traditionally found in software curriculums and many of us cobble this knowledge together from whatever vendor or ecosystem we were first introduced to and whatever is a part of your current company’s observability stack.
While the dev and ops silo continues to crumble….many organizations still relegate monitoring & observability as the purview of ops, infra and SRE teams. This is a mistake - achieving a highly observable system requires collaboration up and down the stack.
I, a former op, would like to extend an invitation to all application developers to join the observability party will share these foundational concepts to build on:
Generative AI Deep Dive: Advancing from Proof of Concept to ProductionAggregage
Join Maher Hanafi, VP of Engineering at Betterworks, in this new session where he'll share a practical framework to transform Gen AI prototypes into impactful products! He'll delve into the complexities of data collection and management, model selection and optimization, and ensuring security, scalability, and responsible use.
Maruthi Prithivirajan, Head of ASEAN & IN Solution Architecture, Neo4j
Get an inside look at the latest Neo4j innovations that enable relationship-driven intelligence at scale. Learn more about the newest cloud integrations and product enhancements that make Neo4j an essential choice for developers building apps with interconnected data and generative AI.
GraphSummit Singapore | The Art of the Possible with Graph - Q2 2024Neo4j
Neha Bajwa, Vice President of Product Marketing, Neo4j
Join us as we explore breakthrough innovations enabled by interconnected data and AI. Discover firsthand how organizations use relationships in data to uncover contextual insights and solve our most pressing challenges – from optimizing supply chains, detecting fraud, and improving customer experiences to accelerating drug discoveries.
In the rapidly evolving landscape of technologies, XML continues to play a vital role in structuring, storing, and transporting data across diverse systems. The recent advancements in artificial intelligence (AI) present new methodologies for enhancing XML development workflows, introducing efficiency, automation, and intelligent capabilities. This presentation will outline the scope and perspective of utilizing AI in XML development. The potential benefits and the possible pitfalls will be highlighted, providing a balanced view of the subject.
We will explore the capabilities of AI in understanding XML markup languages and autonomously creating structured XML content. Additionally, we will examine the capacity of AI to enrich plain text with appropriate XML markup. Practical examples and methodological guidelines will be provided to elucidate how AI can be effectively prompted to interpret and generate accurate XML markup.
Further emphasis will be placed on the role of AI in developing XSLT, or schemas such as XSD and Schematron. We will address the techniques and strategies adopted to create prompts for generating code, explaining code, or refactoring the code, and the results achieved.
The discussion will extend to how AI can be used to transform XML content. In particular, the focus will be on the use of AI XPath extension functions in XSLT, Schematron, Schematron Quick Fixes, or for XML content refactoring.
The presentation aims to deliver a comprehensive overview of AI usage in XML development, providing attendees with the necessary knowledge to make informed decisions. Whether you’re at the early stages of adopting AI or considering integrating it in advanced XML development, this presentation will cover all levels of expertise.
By highlighting the potential advantages and challenges of integrating AI with XML development tools and languages, the presentation seeks to inspire thoughtful conversation around the future of XML development. We’ll not only delve into the technical aspects of AI-powered XML development but also discuss practical implications and possible future directions.
UiPath Test Automation using UiPath Test Suite series, part 5DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 5. In this session, we will cover CI/CD with devops.
Topics covered:
CI/CD with in UiPath
End-to-end overview of CI/CD pipeline with Azure devops
Speaker:
Lyndsey Byblow, Test Suite Sales Engineer @ UiPath, Inc.
UiPath Test Automation using UiPath Test Suite series, part 6DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 6. In this session, we will cover Test Automation with generative AI and Open AI.
UiPath Test Automation with generative AI and Open AI webinar offers an in-depth exploration of leveraging cutting-edge technologies for test automation within the UiPath platform. Attendees will delve into the integration of generative AI, a test automation solution, with Open AI advanced natural language processing capabilities.
Throughout the session, participants will discover how this synergy empowers testers to automate repetitive tasks, enhance testing accuracy, and expedite the software testing life cycle. Topics covered include the seamless integration process, practical use cases, and the benefits of harnessing AI-driven automation for UiPath testing initiatives. By attending this webinar, testers, and automation professionals can gain valuable insights into harnessing the power of AI to optimize their test automation workflows within the UiPath ecosystem, ultimately driving efficiency and quality in software development processes.
What will you get from this session?
1. Insights into integrating generative AI.
2. Understanding how this integration enhances test automation within the UiPath platform
3. Practical demonstrations
4. Exploration of real-world use cases illustrating the benefits of AI-driven test automation for UiPath
Topics covered:
What is generative AI
Test Automation with generative AI and Open AI.
UiPath integration with generative AI
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
zkStudyClub - Reef: Fast Succinct Non-Interactive Zero-Knowledge Regex ProofsAlex Pruden
This paper presents Reef, a system for generating publicly verifiable succinct non-interactive zero-knowledge proofs that a committed document matches or does not match a regular expression. We describe applications such as proving the strength of passwords, the provenance of email despite redactions, the validity of oblivious DNS queries, and the existence of mutations in DNA. Reef supports the Perl Compatible Regular Expression syntax, including wildcards, alternation, ranges, capture groups, Kleene star, negations, and lookarounds. Reef introduces a new type of automata, Skipping Alternating Finite Automata (SAFA), that skips irrelevant parts of a document when producing proofs without undermining soundness, and instantiates SAFA with a lookup argument. Our experimental evaluation confirms that Reef can generate proofs for documents with 32M characters; the proofs are small and cheap to verify (under a second).
Paper: https://eprint.iacr.org/2023/1886
GraphRAG is All You need? LLM & Knowledge GraphGuy Korland
Guy Korland, CEO and Co-founder of FalkorDB, will review two articles on the integration of language models with knowledge graphs.
1. Unifying Large Language Models and Knowledge Graphs: A Roadmap.
https://arxiv.org/abs/2306.08302
2. Microsoft Research's GraphRAG paper and a review paper on various uses of knowledge graphs:
https://www.microsoft.com/en-us/research/blog/graphrag-unlocking-llm-discovery-on-narrative-private-data/
Removing Uninteresting Bytes in Software FuzzingAftab Hussain
Imagine a world where software fuzzing, the process of mutating bytes in test seeds to uncover hidden and erroneous program behaviors, becomes faster and more effective. A lot depends on the initial seeds, which can significantly dictate the trajectory of a fuzzing campaign, particularly in terms of how long it takes to uncover interesting behaviour in your code. We introduce DIAR, a technique designed to speedup fuzzing campaigns by pinpointing and eliminating those uninteresting bytes in the seeds. Picture this: instead of wasting valuable resources on meaningless mutations in large, bloated seeds, DIAR removes the unnecessary bytes, streamlining the entire process.
In this work, we equipped AFL, a popular fuzzer, with DIAR and examined two critical Linux libraries -- Libxml's xmllint, a tool for parsing xml documents, and Binutil's readelf, an essential debugging and security analysis command-line tool used to display detailed information about ELF (Executable and Linkable Format). Our preliminary results show that AFL+DIAR does not only discover new paths more quickly but also achieves higher coverage overall. This work thus showcases how starting with lean and optimized seeds can lead to faster, more comprehensive fuzzing campaigns -- and DIAR helps you find such seeds.
- These are slides of the talk given at IEEE International Conference on Software Testing Verification and Validation Workshop, ICSTW 2022.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
This article is all about what AI trends will emerge in the field of creative operations in 2024. All the marketers and brand builders should be aware of these trends for their further use and save themselves some time!
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
2. SMS
noun: An acronym for
Short Message Service. Refers to a
mobile telecommunication service
through which the user is able to send
or receive short text messages on his
mobile phone!
noun: An acronym for
MMSMessaging Service. Refers
Multimedia
to a mobile telecommunication service
through which the user is able to send
or receive multimedia messages on
his mobile phone!
The terms "SMS /MMS
Marketing" or "Mobile
Marketing via SMS/MMS" refer
to advertising or communications
campaigns using SMS/MMS.
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3. SMS/MMS Marketing campaigns allow you to advertise your
company :
• in an immediate way, since your customers will receive the SMS/MMS
within seconds
• in an measurable manner, thanks to delivery reports for every
SMS/MMS as well as coupons you can send
• effectively, as your customers have allowed or asked you to
communicate with them
• with flexibility because it's up to you when and how often you
advertise your company
• ata low cost, since SMS/MMS campaigns are extremely affordable
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4. An SMS/MMS marketing campaign may be launched in several ways
depending on the client’s needs. The most popular vehicles are:
• Web2SMS
(bulk SMS campaigns from any PC or tablet connected to the Internet)
• Web2MMS (bulk MMS campaigns from any PC or tablet connected to the Internet)
• Premium SMS (premium-rate numbers)
• GSM Modem (national -rate numbers)
• Email2SMS/MMS (e-mail dispatch and delivery as an SMS)
• SMS Greeting Service (automated greetings via SMS on name days, birthdays, anniversaries)
• HTTP APΙ (SMS campaigns directly from the client's applications or webpages)
• SMPP (SMS campaigns via Short Message Peer-to-Peer protocol)
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5. SMS/MMS Marketing is the ideal way …
to send out…
• offers and discount coupons
• reminders (of subscriptions about-toexpire, appointments, bills, orders)
• short updates & announcements
• greeting messages (with or without an
attachement )
• e-cards
• multimedia files
• SMS when Internet access is not available
to realise…
•
•
•
•
•
•
•
contests and polls (televoting),
micropayments,
financial support (of NGOs, political
parties, sports clubs, etc.)
order-taking
qualitative and quantitative researches
data collection
team coordination
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6. In order to launch your own SMS/MMS Marketing campaign, you will
only need:
• a PC or tablet with Internet access,
• basic IT skills,
• your customers' mobile phone numbers (provided you have their consent)
• and of course passion for your company and your products.
The remaining steps, e.g. composing the SMS, importing contacts, setting
the sender ID, as well as more complex settings, such as scheduling the
campaign to be launched at a later date and time, getting campaign logs,
delivery reports and other stats data, can be done hassle free via Yuboto’s
Control Panel.
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7. Register for free at
services.yuboto.com/yuniverse/panel/
Import your contacts and, optionally, create different
groups for every product/brand.
In turn, buy as many credits as you wish as they have no
expiration date.
After composing your message and selecting your
contacts...
…click on “Send” and your message will be delivered to
your contacts within seconds.
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8. Dynamic Sender
Send Worldwide
History
Delivery Reports
Phonebook
Scheduled Campaign
Assign the message sender before each campaign, by entering
up to 11 latin or up to 16 numeric characters .
Send messages to over
400 networks in 190 countries!
Get detailed logs and graphs for every campaign.
Get detailed reports regarding every recipient and every campaign,
including graphs so that you always have the absolute control.
Manage your contacts via the phonebook and
create groups per product, store, etc..
Send your message at a later time
even if you don't have access to a PC.
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9. Free 24/7/365 Support
Security
Online Access
Crystal clear billing
Free Trial
Intelligent Routing
Phone Number Portability
Credits will never expire
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10. [yuboto] adjective/noun: The next step in mobile
marketing and/or telecommunications
Synonyms: top quality, innovation, reliability, customer-centric
philosophy, crème de la crème, hybrid services
Thesaurus: SMS, MMS, autodialer, click2call, telephony, video
messages, mCoupon, mTicket, mLoyalty, mCard
Examples of using the word YUBOTO
• Mobile marketing is the deployment of marketing strategies on or
with mobile devices using Yuboto tools!.
• If you haven't experienced Yuboto, you can't comprehend what
mobile marketing has to offer!
• 10 steps to improve your RΟY (Return On Yuboto)
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11. Yuboto is a Greek telecommunications operator
and leading developer and provider of
integrated mobile marketing services and
mServices.
Mobile
Marketing
mServices
Telecommunications
Solutions
Yuboto
Experience
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12. …Yuboto offers :
• SMS Marketing allowing the client to send promotional or advertising messages to
mobile phones via text messaging!
• MMS Marketing allowing the client to send promotional or advertising messages
to mobile phones via multimedia messaging!
• 2 Way SMS
two-way communication developed to be deployed using either
premium rate short numbers or GSM Modem!
• Video Messages
Video Messages an impressive way to transmit video files to mobile phone
subscribers via 3G video calls or video streaming!
• Yuboto Email Services
Yuboto Email Services a unique way to have your email delivered to mobile
phones as either an SMS or MMS!
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13. …Yuboto offers the following services:
• Click2Call is an automated telecommunications solution offering callback service
Click2Call®
between a company and its customers. As a clickable service can be integrated on
webpages, newsletters and email messages, but it can also be used via a QR Code
on printed promotional material, user manuals, or even on product packaging.
• Autodialer is an innovative voice broadcasting solution allowing the user to send
Auto
over landline or mobile phones, pre-recorded voice message(s) serving promotional,
informational, order-taking and quality management needs as well as telephone
polls and surveys.
• Yuboto Telephony is a hybrid telecommunications solution exploiting the existing
Yuboto Telephony
internet connection, to provide home and business users, with a geographical
phone number that can be set up on both mobile and fixed phones.
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14. …Yuboto gives a new dimension to mobile marketing!
• mServices is an integrated set of services allowing clients to create in minutes their
mServices
own digital cards using linear or 2D barcodes and in turn send them to their
customers’ mobile devices. The mServices consist of
mCard
– member cards (mcard),
mLoyalty
– loyalty and reward cards (mLoyalty),
mCoupon
– coupons (mCoupon) and
– tickets (mTicket)
mTicket
•
With Yuboto mServices, data entry, card issue/reissue, coupon or ticket delivery and
tracking can be done directly, easily, and inexpensively using either Yuboto's online
platform or digital opt-in applications such as the existing corporate website, Facebοok,
mApps and Premium SMS.
•
Given that Yuboto mServices are Apple Passbook Ready as well as Android and
Windows Mobile compatible, the revolution is just one click away!
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15. Innovation and Added Value *
Innovation is an inevitable part in Yuboto’s way to development. That's why the
majority of its services and solutions are being developed in Yuboto’s inhouse R&D
department.
Unlike the increasing market trend to offer "as is“ services and solutions, Yuboto
invests significant funds every year to come up with new technologies or further
develop existing ones in order to be able to offer innovation and added value to
every client.
Finally, thanks to the highly trained R&D department giving Yuboto a significant
competitive advantage, the company is able to develop tailor-made solutions for
any client irrespective of size!
*only for Yuboto clients!
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16. Mobile Marketing Insight & Support *
Yuboto has the resources and knowhow to:
•
contribute to the planning & execution of your company's mobile marketing campaigns.
•
provide support in SMS copywriting and give extra attention to the message tone, content,
length, timing, personalization, etc.
•
proofread messages prior to sending them in order to correct grammar or syntax errors
•
provide creative support for MMS, Video Message, or Autodialer campaigns
•
evaluate the results of your mobile marketing campaign and, if necessary, suggest
alternative approaches
•
cooperate with the client's advertising or PR company to help optimize message
penetration.
* free of charge for Yuboto’s clients
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17. Free Technical Support 24/7/365*
If, for any reason, you are unable to complete your campaign, bear in mind that
Yuboto provides all clients with free technical support 24 hours a day, 7 days a
week, 365 days a year!
You need only to remember the phone number +30 211 11 44 166.
Alternatively, you can click here and a Yuboto customer service representative will
contact you shortly.
* free of charge for Yuboto’s clients
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18. YUnique Xtras*
Each one of our clients, is as unique as our services!
Via Yuboto’s Control Panel, clients are able to:
•
use their credits to test or start using any other Yuboto service or solution such as
Web2MMS, Autodialer, Video Messages in addition to the one they already use
•
use the Yuboto E-mail Account service so that all e-mail sent to their Yuboto email address
will be delivered to their mobile phone as either an SMS or MMS.
•
use the SMS to E-MAIL service to send SMS messages from their mobile phone which will
thereafter be delivered as e-mails.
•
exploit the mServices to differentiate themselves from their competitors by emphasizing a
customer-centric philosophy.
* free of charge for Yuboto’s clients
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19. Varied services and solutions portfolio
Yuboto offers clients access to a wide service and solution portfolio that can meet
and serve any marketing challenge or need respectively, no matter how big or small
it is.
Each one of Yuboto’s services and solutions can be used either as a standalone
service or as part of the client's existing infrastructure, such as software, ERP,
business accounting programs, CRM, social media pages, etc.
The majority of the services and solutions offered are available on a pay-as-you-go
option through the Yuboto Control Panel, a user-friendly web-based management
environment!
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21. Registered
provider with
3, Yakinthou str. | Nea
Filothei, Amarousio | GR15123 | Athens | Greece
Phone: +30 211-11 44 111
Fax: +30 211-11 44 100
Email: info@yuboto.com
URL: www.yuboto.com
Member of
Use SMS Marketing Services by
signing up at :
services.yuboto.com/yuniverse/panel/
Click2Call® is a registered trademark owned by Yuboto. - Other trademarks are the intellectual property of their respective owners
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