Alex Cernatescu - IMWORLD 2012 - Keynote Presentation About Gamification

•

2 recomendaciones•877 vistas

Gamification presentation by Alex Cernatescu , Infinit Solutions Agency's CEO , at Internet and Mobile World 2012 - ROMEXPO

Empresariales Entretenimiento y humor Tecnología

The secret of gamification
Why and how it works?
Alex Cernatescu
CEO & Head of Strategy

What is gamification?

Gamification is the action of motivating people
by using game design strategies in non-game
situations.

What is gamification?

http://shawnsantos.tsia.com

• When applied correctly, Gamification can turn
non-game situations around—motivating
employees or customers to complete certain
actions that are good and in the interest of
your business.

• The motivators can be many things including
points awarded toward certain
goals, badges, level
progression, achievements, virtual currency
and more.

• They can never be financial as it is against
gamification principles.

How far can we take gamification?
• Engaging multiplayer consumer experience
• Live CRM
• Loyalty system
• Virtual currency
• Virtual to real currency converter
• ORIGINAL OWNED MEDIA CHANNEL
• The list goes on.

All in one “game”.

Más contenido relacionado

Destacado

La evaluación formativa

archiwebgt

La evaluación como forma de aprendizaje

Leidy Barraza

Todo sobre futbol europeo

mateopolybius

ಕುರ್ ಆನ್ ಕಂಠಪಾಠ ಮಾಡಿದವನು ಕಟ್ಟಿ ಹಾಕಿದ ಒಂಟೆಯ ಮಾಲಿಕನಂತೆ

FAHIM AKTHAR ULLAL

บทที่123แก้ไข2

Donnapha Bor-sap

Microwave materials characterization using waveguides and coaxial probe

hacguest

Presentació la narració

mlope657

Non adherence diabetes

BrandcareNet

Ear Complaints Factsheet

Owen Homoeopathics

Ramon llull (1)

Gloria D.

5 Trends That Will Actually Revolutionize Digital Marketing

Alex Cernatescu

Destacado (11)

La evaluación formativa

La evaluación como forma de aprendizaje

Todo sobre futbol europeo

ಕುರ್ ಆನ್ ಕಂಠಪಾಠ ಮಾಡಿದವನು ಕಟ್ಟಿ ಹಾಕಿದ ಒಂಟೆಯ ಮಾಲಿಕನಂತೆ

บทที่123แก้ไข2

Microwave materials characterization using waveguides and coaxial probe

Presentació la narració

Non adherence diabetes

Ear Complaints Factsheet

Ramon llull (1)

5 Trends That Will Actually Revolutionize Digital Marketing

Más de Alex Cernatescu

Alex Cernatescu - Infinit Agency - Stefanini "Digital Transformation Made Easy"

Alex Cernatescu

2018 Technology Trends Entrepreneurs should watch out for, Alex Cernatescu - ...

Alex Cernatescu

We are happy to share our latest digitally-led integrated campaign "Stiu cat am"for Cardio Prevent Foundation. We are proud of our group's incredibly involved team who did a great job for a really great client but most important we are happy that this is one of those moments that advertising done right can help save lives through raising awareness on a very serious issue - LDL Cholesterol. Digital Campaign Case Study - How to do good campaigns that do good? Description of a very popular campaign case study - #StiuCatAm ( www.stiucatam.ro ) Infinit Solutions Agency

Successful Digital Campaign Case Study - How to do good campaigns that do goo...

Alex Cernatescu

Pharma Conference 2016 - What's Next for Pharma? - Alex Cernatescu - Infinit

Alex Cernatescu

Is there a NEXT BIG THING in Advertising and Marketing Technology? A comprehensive presentation that tackles the incredible fast progress of advertising and marketing technologies and also other varied technologies that can find their way towards the interface between brands and consumers in the near future. The presentation was held by Alexandru Cernatescu in DUBAI at the 2016 Digital Media Forum.

DUBAI DMF 2016 - Is there a NEXT BIG THING in Advertising and Marketing Techn...

Alex Cernatescu

Since Dubai Digital Media Forum 2016 is just around the corner and I will be there in only a few days again, I decided to share my last year's presentation ( 2015 ) to make room for the new one! :) In this keynote I approached most of the technological trends of the year and their real impact in marketing and advertising but most importantly their impact in consumers' lives and behaviors. Also from the futurology perspective I tried to asses together with the audience where the next breakthroughs will take place and also how to use them towards the brands' advantage. At the end we also talked about some of our case studies and things that could be done to push them further. I hope you find this useful.

Dubai Digital Media Forum 2015 - Alex Cernatescu - Futurology Keynote

Alex Cernatescu

Alex Cernatescu - Keynote IMWORLD 2013 - How can brands use the present to cr...

Alex Cernatescu

Alex Cernatescu Brands & Communities 2013 Keynote Presentation

Alex Cernatescu

Alex Cernatescu - IMWORLD 2012 - Keynote Presentation About TRADIGITAL

Alex Cernatescu

Más de Alex Cernatescu (9)