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Why use LinkedIn?
Master Networks November 10, 2015
Social Selling
with LinkedIn
Building a daily LinkedIn routine
Everyday (30-60 Minutes)
1. Find content to share – Flipboard, News Pulse
1. Share content.
– Groups
– Connections
1. Check who viewed your profile.
1. Grow your network.
#1 Find Content to Share
• Educate your buyers - make them want to buy from
you!! $$
• Share content from your connections or search out
your own content.
• Quote Images, Special Sections, New
Products/Services, etc.
#2 Share Content
• How to Share?
1. Click Share button on LinkedIn post.
2. Write your own update, add pictures, and/or link.
• Choose to share with public or just connections.
#3 Connect with People
• Check out who viewed your profile and shared your
content.
• You’ve peaked their interest!!!
#3 Connect with People
• Check out who viewed your profile and shared your
content.
• You’ve peaked their interest!!!
• Connect with people who have viewed your profile.
– 2nd & 3rd degree connections.
– Use a custom invitation message.
• Grow your network!!
#4 Grow Your Network
• LinkedIn = E-Newsletter
• Connections = Subscribers
• Higher probability of content views
– Convert 2nd & 3rd connections  1st connections
• Increase exposure to more networks!
Housekeeping
1. Have you updated your LinkedIn account recently?
1. Make sure you have a GOOD profile picture!
2. Endorsement for Skills – allows connections to
visually see what you have to offer!
3. Join groups – engage!!
4. **All Star**

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Social Selling with LinkedIn

  • 1. Why use LinkedIn? Master Networks November 10, 2015
  • 2.
  • 3. Social Selling with LinkedIn Building a daily LinkedIn routine
  • 4. Everyday (30-60 Minutes) 1. Find content to share – Flipboard, News Pulse 1. Share content. – Groups – Connections 1. Check who viewed your profile. 1. Grow your network.
  • 5. #1 Find Content to Share • Educate your buyers - make them want to buy from you!! $$ • Share content from your connections or search out your own content. • Quote Images, Special Sections, New Products/Services, etc.
  • 6. #2 Share Content • How to Share? 1. Click Share button on LinkedIn post. 2. Write your own update, add pictures, and/or link. • Choose to share with public or just connections.
  • 7. #3 Connect with People • Check out who viewed your profile and shared your content. • You’ve peaked their interest!!!
  • 8. #3 Connect with People • Check out who viewed your profile and shared your content. • You’ve peaked their interest!!! • Connect with people who have viewed your profile. – 2nd & 3rd degree connections. – Use a custom invitation message. • Grow your network!!
  • 9.
  • 10.
  • 11.
  • 12. #4 Grow Your Network • LinkedIn = E-Newsletter • Connections = Subscribers • Higher probability of content views – Convert 2nd & 3rd connections  1st connections • Increase exposure to more networks!
  • 13.
  • 14. Housekeeping 1. Have you updated your LinkedIn account recently? 1. Make sure you have a GOOD profile picture! 2. Endorsement for Skills – allows connections to visually see what you have to offer! 3. Join groups – engage!! 4. **All Star**