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Thriving towards valued based entrepreneurship - Dr.Suvit Maesincee
- 1. Thriving towards Value-Based Entrepreneurship Suvit Maesincee Sasin Institute for Global Affairs (SIGA)
- 2. Civilization in the Making Between 1000-1700 18th Century 21st Century Society Centricity Community Pace of Change Static Local Rural Months Growth International Urban Days Dynamic Transnational Virtual Seconds
- 3. Country A B C Public People Private Solid Modernity Liquid Modernity • Connectivity • Interactivity • Mobility • Virtuality Changing the State of Nature
- 4. The New Business Environment Local Regional Global Regional GlobalLocal Interconnected DomainSeparated Domain Economy Society Environment Society EnvironmentEconomy
- 6. Low Carbon Society Carbon Offshring Y2KSocial Networking CN N Carbon Credit CAD/CAM Game Wii CSR Global Public Space Virtual Culture Open Collaborative Platform Video Clip Social Content Facebook User- Generated Content Virtual Neighborhood Flesh Mob Carbon Footprint ERP Mediatization of Politics • Operating Systems • Communications Protocols • Standards • Intellectual Property • Risk and Security Management Managing the Complexity
- 8. Independence InterdependenceDependence Managing the Paradox • Others • Unity • Stability • Engagement • Moral Wisdom • Compliance • Self • Uniqueness • Growth • Freedom • Market Wisdom • Performance
- 9. Entrepreneurialship in the New Business Landscape Managing Complexity Managing Uncertainty Managing Constraints Entrepreneurial Challenges Managing Paradox Managing Multiple Realities
- 10. New Reality New Vision New Action New Mindset New Skills-set The Changing Management Landscape New Entrepreneurship
- 11. Three Major Gaps Capability Gap CURRENT FUTURE What is our organization environment? Given environmental trends, what will be the likely organizational vision? What are our core values/competencies? Given our future scope of business, what capabilities/values will be necessary? Given our organizational vision, what will be the likely our scope of business? What are our scope of business? Strategic Gap TransformationGap Assumptions About Environment Assumptions Regarding Environment About Mission Assumptions Regarding Mission Assumptions Regarding Core Competencies
- 12. • From the American Century to the Asian Century • From the Age of Prosperity to the Age of Extremity • From the Corporate Centricity to the Citizen Centricity 3 Major Shifts in the Decade Ahead
- 13. From the American Century to the Asian Century European Century American Century Asian Century Global GDP % 1820 70 1913 50 73 2005 Developing Countries Developed Countries 25 50 75 The Rise of the RestThe Triad The Rest of the World The Rise of Asia World Economic Structure Source: The Economist
- 14. The New USA
- 15. From the Age of Prosperity to the Age of Extremity The Age of Extremity The Age of Prosperity Inequality Imbalance
- 16. The Age of Extremity e.g., floods, droughts and other effects from global warming that occur more often with more severe damage. e.g., economic and financial crises in the EU that may lead to the end of the Eurozone and the “Occupy Wall Street” phenomena in the United States. e.g., the Arab Spring, the Wiki-Leak saga e.g., income disparity and inequality that occurs around the world, even in the United States Nature’s Extreme Economic Extreme Social Extreme Political Extreme
- 17. GlobalLocal GlobalLocal • Terrorism • Mass Production of Refugees • Extreme Poverty • Genocide • Civil War • Financial Turmoil • Economic Crises • Pandemics • Climate Change The Globalization of Risk &Threats
- 18. From the Corporate Centricity to the Citizen Centricity Country Centric Governance Corporate Centric Governance Citizen Centric Governance • Territorial • Materialistic • Individualistic • Nation- State • Multinational Corporation • Wisdom of the Crown
- 19. The Arab Spring Common Differences Inequality of Power Inequality of Wealth Inequality of Opportunity Rich Ruler Poor Ruled Democracy Democracy Plutocracy Autocracy/ Absolute Monarchy Personal Technology X Social Network as a Enabler - Hello Effect - Snowball Effect - Domino Effect Occupy Wall Street A Long Journey to Citizen Centric Governance
- 20. Driving Forces Connectivity Virtuality Mobility Interactivity • Democratization • Individualization • Pluralization Citizen Centric Governance
- 21. Democratization Democratization of Ownership Democratization of Innovation From Private Investors to Citizen Investors From Intellectual Property to Wisdom of the Crowd Democratization of Consumer From Product Centricity to People Centricity Democratization of Consumption From the Top of the Pyramid to the Bottom of the Pyramid Democratization of Politics From Representative to Participative Democracy
- 22. • Technology enables everyone to be an expert • Individuals are becoming authors of their own lives and identities • Individual Autonomy • Intellectual Independence • De-traditionalization • Free Culture Individualization A Self-Defined Culture
- 24. Fundamental Shifts at the Corporate Level • From shareholders to stakeholders • From producers to consumers • From unskilled to skilled labor • From company-based to cluster-based competition
- 25. The Changing Management Landscape • From the American Century to the Asian Century • From the Age of Prosperity to the Age of Extremity • From the Corporate Centricity to the Citizen Centricity Forces & Trends Global Level • From shareholders to stakeholders • From producers to consumers • From unskilled to skilled labor • From company-based to cluster-based competition Corporate Level
- 26. Thriving in the New Age of Global Capitalism, we need to… • Reorient the New Management Mindset and Business Paradigm • Redefine the Business Objective Function • Create a New Business Model • Craft a New Business Conduct • Re-scope the Business Value Creation • Set up a New Form of Organization • Develop a New Leadership Skill-Set
- 27. Neo-classical Paradigm The Earth as a subsystem of the Human Economy * Ecological Paradigm Human Economy as a subsystem of the Earth’s Ecosystem * * Meme Wars : The Creative Destruction of Neoclassical Economics The Paradigm Shift Business Economy Society Planet Business Economy Society Planet
- 28. Controlling Nature LivingwithNature Brown Society Brown Society Green SocietyGreen Society LivingwithOthers Competing with Others New Management Mindset
- 29. Dependence Care Share Make Sell Sense Respond Independence Interdependence Competing with Others LivingwithOthers Controlling the Nature LivingwithNature New Business Mental Model
- 30. • Mass Production •Corporate Governance •Asymmetry of Information •Economies of Scarcity •Owning the Asset •Consumer/Producer •Market Segmentation •Goods for Elite • Mass Customization •Market Governance •Democratization of Information •Network Externality •Gaining the Access •B2C Prosumer/ Co-Creator •Value Chain Integration •Goods for Everyone •Creative Collaboration •People Governance •Democratization of Creativity •Economies of Reciprocity •Empowering the People •P2P Prosumer •Open Innovation/ Creativity •Goods For/By Everyone Source: Suvit Maesincee “Post Knowledge Based Society” Make & Sell Sense & Respond Care & Share Changes in Marketing Practices
- 31. Changes in Marketing Orientation Serving Customer Better Creating a Better World 4Cs • Company • Customers • Competitors • Community 4Ws • Economic Wealth • Environmental Wellness • Social Well-beings • Human Wisdom • Product • Price • Place • Promotion 4Ps Stake- holder Centric Developing Better Products Global Centric Product Centric
- 32. Economic Wealth Social Well-beings Environmental Wellness Human Wisdom Economic Wealth Social Well-beings Environmental Wellness Human Wisdom Redefine the Business Objective Function
- 33. Create a New Business Model Bounded Prosperity Sustainability SecurityStability Corporate Value Creation Responsibility RisksReturn Global Eco-system Corporate Eco-system
- 34. Economic Social Local Global Corporate Governance Corporate Philanthropy Corporate Social Responsibility Corporate Social Entrepreneurship Global Corporate Citizenship Moving towards Philantro-Capitalism Regional Environment
- 35. Dependence Interdependence Independence Self Others Better-off Trade-off Worse-off Realism Idealism Strategic Pragmatism Crafting a New Business Conduct Competition Cooperation Coopetition
- 36. The Pre-Crisis Business Value Creation • Short-termism • Taking risks • Financial leverage (Financial Engineering) • Wealth diversion from shareholder to top management • Earning manipulation Erosion of Morality
- 37. Dependence Interdependence Independence Economic Value Creation Social Value Creation • Market Wisdom • Performance • Efficiency • Knowledge • Moral Wisdom • Conformance • Equality • Morality Re-Scoping the Business Value Creation
- 38. Setting-up a New Form of Organization Social Enterprises Third Sectors Public Private Partnership People Sector Private Sector Public Sector
- 39. Dependence Independenc e Soft Power Hard Power The New Entrepreneurial Skills • Assertive • Competitive • Authoritative • Collaborative • Participative • Integrative Interdependence Getting others to do what you want them to do
- 40. Dependence Interdependence IndependenceThe New Set of Entrepreneurial Capabilities Integrate HomogenizeStabilize Individualize DifferentiateChange Integrity Identity • Knowing • Thinking • Experiencing • Serving • Caring • Sharing • Trusting • Collaborating
- 41. Building a New Entrepreneur Thinking Doing Being
- 42. Run a business Drive the industry Global VentureBusiness Venture Ten Commandments of Value Based Entrepreneurships Propensity to Imitate Risk X Return Propensity to Innovate Risk X Return X Responsibility Many 2 Many (Many 2 Many) (Mind 2 Mind) Seek for Survival Seek for Sustainability Ordinary Entrepreneurs Value Based Entrepreneurs Sustainable ProfitabilityShort-term Profitability Closed Proprietary Platform Open Collaborative Platform Creator Curator Hard Power Soft Power
- 43. Every morning in Africa, a gazelle wakes up. It knows it must run faster than the fastest lion or it will be killed. Every morning a lion wakes up. It knows it must outrun the slowest gazelle or it will starve to death. It does not matter whether you are a lion or a gazelle. When the sun comes up, you better start running. African Proverb
- 44. “If You want to go quickly, go alone; if you want to go far, go together.” African Proverb
- 45. “It is not the strongest of the species that survive, nor the most intelligent, but the one most responsive to change.” Charles Darwin