Design exercise developed in Jorge Tadeo Lozano University, Bogotá, Colombia; with Industrial Design students, based on DESIS Workshop Model.

1. DESIS 10
DESIS international network (COLOMBIA)
Design Exercise
FRUTOS DE UTOPÍA
Utopia. A Place in the South American Andes
Author: Luisa Londoño
Professor: Cesar Sierra, Nicolas Rojas
School: Universidad Jorge Tadeo Lozano

2. Colombia
(Bogotá)

3. The Agroecological Farm “Utopia” is a full strength experience
behind the “Monserrate Mountain” in the Colombian Andes

4. Context:
Village Community “el Verjon Bajo”, Integrated to the Localidad of
Chapinero. Bogotá (Colombia)

5. Frutos de Utopía is a territory where they grow food
experiences as an ancestral alternative…

6. In these bottles are samples of native seeds recovered…

7. Give others the opportunity to experience how to grow
agrobiodiversity through alternative education…

8. Variety of native seeds, seeds that are fertile, organic, no
chemicals, no transgenic.

9. Community work:
Example of tomatoe seed extraction.

10. Guinda Kachu Wacachi
Native potatoes varieties
Desire

11. To further promote this idea, they should market their products, to have the support and
so have the raw material to grow and care their crops

12. Current Solution:
Form to order products, were contacted via mail and sent

13. Solution components:
Install a content management system called Joomlatm

14. Solution components:
An extension is installed to Created product content

15. Solution Components:
These are the categories and products are splitted, let's take a
look at the area of food

16. Ancestral foods:
The nature and peoples of the earth have worked for centuries to give us an endless number
of foods that are now being modified in laboratories, only for a few transnational enrich a few
men, finish with the future of the human race and the planet earth.

17. What was proposed:
The result is a virtual store where you can buy the products without intermediaries in order that
everything produced is for farming families, and be a self-sustaining project.

18. Has the option to enter and view the properties of the product
are medicinal or self-care

19. Benefits:
Reinterpret and appropriate links between land, history and human
beings

20. THE VIDEO…
http://www.youtube.com/watch?v=4S0liOxv5lU