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We analyse and structure large volumes of
  unstructured content.

This enables better exploitation of your archive,
  new content products, and better marketing.

It allows you to be customer centric and free
    from previous organisational and
    technological constraints.
                                    Content Supercharged
                                    www.idioplatform.com
Flickr: B3Photo
We currently power over 15
million visits per month.

We semantically analyse and
track over 12 million topics.

We are 5 years old, and have
offices in London, Exeter, and
San Francisco.

Our clients and partners include
the companies opposite.

                                   Content Supercharged
                                   www.idioplatform.com
Flickr: Merlune
CDM Loop




           Content Supercharged
           www.idioplatform.com
Content volumes are through the roof.

Usage data volumes are catching up.

The cost of storing content and customer
data is falling.

The methodology for categorising content
is maturing rapidly.

Automated solutions for recommendation
and decisioning are emerging.

                                           Content Supercharged
                                           www.idioplatform.com
Content Supercharged
www.idioplatform.com
Increase archive value.


Add metadata to your content to allow it to be easily
“chunked”, reused and repurposed within multiple digital
products.


Ensure all newly authored content is future-proofed




                                              Content Supercharged
                                              www.idioplatform.com
Images etc




             Content Supercharged
             www.idioplatform.com
Aggregate and analyse external content.
1. For insight
2. For community
3. For coverage

Start winning digital mindshare (plus search & social
recognition) in your area of focus.

Build cost-effective customer relationships that are scalable,
measurable, and valuable.



                                                Content Supercharged
                                                www.idioplatform.com
Content Supercharged
www.idioplatform.com
1. You are a content owner/author/intermediary. Become a
   content marketer.

2. Own your niche. Don’t rely on a legacy brand online. Build
   authority.

3. Don’t be stuck printing books, when content consumption is
   exploding everywhere else.

4. Don’t think you know it all. Become a gateway to knowledge.



                                              Content Supercharged
                                              www.idioplatform.com
www.idioplatform.com
0203 239 9366
@idioplatform

Andrew Davies
andrew.davies@idioplatform.com
07790843490
@andjdavies

Edward Barrow
edward.barrow@idioplatform.com
07928518160

                                 Content Supercharged
                                 www.idioplatform.com

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Idio Meet the Innovators presentation

  • 1.
  • 2. We analyse and structure large volumes of unstructured content. This enables better exploitation of your archive, new content products, and better marketing. It allows you to be customer centric and free from previous organisational and technological constraints. Content Supercharged www.idioplatform.com
  • 3.
  • 4.
  • 6. We currently power over 15 million visits per month. We semantically analyse and track over 12 million topics. We are 5 years old, and have offices in London, Exeter, and San Francisco. Our clients and partners include the companies opposite. Content Supercharged www.idioplatform.com
  • 7.
  • 8.
  • 10.
  • 11.
  • 12. CDM Loop Content Supercharged www.idioplatform.com
  • 13.
  • 14. Content volumes are through the roof. Usage data volumes are catching up. The cost of storing content and customer data is falling. The methodology for categorising content is maturing rapidly. Automated solutions for recommendation and decisioning are emerging. Content Supercharged www.idioplatform.com
  • 16. Increase archive value. Add metadata to your content to allow it to be easily “chunked”, reused and repurposed within multiple digital products. Ensure all newly authored content is future-proofed Content Supercharged www.idioplatform.com
  • 17. Images etc Content Supercharged www.idioplatform.com
  • 18. Aggregate and analyse external content. 1. For insight 2. For community 3. For coverage Start winning digital mindshare (plus search & social recognition) in your area of focus. Build cost-effective customer relationships that are scalable, measurable, and valuable. Content Supercharged www.idioplatform.com
  • 20.
  • 21. 1. You are a content owner/author/intermediary. Become a content marketer. 2. Own your niche. Don’t rely on a legacy brand online. Build authority. 3. Don’t be stuck printing books, when content consumption is exploding everywhere else. 4. Don’t think you know it all. Become a gateway to knowledge. Content Supercharged www.idioplatform.com
  • 22. www.idioplatform.com 0203 239 9366 @idioplatform Andrew Davies andrew.davies@idioplatform.com 07790843490 @andjdavies Edward Barrow edward.barrow@idioplatform.com 07928518160 Content Supercharged www.idioplatform.com