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Global Market Demand for PV – 2009
Global Demand for PV 2005 - 2013

 Market expected to decline 33% in 2009
 from 2008’s 5.2GW

 Prices expected to decrease 12% in 2009
 for installed systems
Benefits


Environmental

Utility Benefits

PV Sales

Job Creation
Utility Benefits

Portfolio diversification

Stronger position in future as we become less
dependent on fossil fuels
PV Sales


Module prices have fallen 12% since 2008

PV sales will be down about 30% globally
for 2009

PV sales expected to increase 22% for 2010
Job Creation


The United Nations Environment Program
estimates PV job creation at 7 to 11 per MWp
of solar power installed

Top three jobs created by PV systems:
  Manufacturing Operations
  Installer
  Sales
Current Distribution of PV Jobs
Support Mechanisms for PV
Essential Components
     of a Successful FiT System

Long Term Contracts (20+ years)
Price Guarantee
  Reasonable rates of return for FiT Consumers
  Access to credit line (guaranteed payback period)

Look at Long-Term Planning in conjunction
with other policies

Annual rate must decrease (depending on
technological progress)
Essential Components
of a Successful FiT System (cont.)

Flexibility to change with a dynamic
macro environment

State budgets must not interfere

 Simple structured

Low managerial/administrative costs

Large investments needed
  Private capital, long-term stability of income,
  long-term PPA guaranteed
Market Barriers for PV


Shortage of information and little consumer
awareness

Insufficient product standards

Inconsistent interconnection, net metering,
and utility rate structures

Inadequate codes and complex and expensive
permitting procedures
Market Barriers for PV (cont.)


Inconsistent and insufficient state and local
financial incentives

Lack of flexible and proven financing
mechanisms

Limited education for and insufficient
numbers of trained and experienced
personnel and services
German Model


Spread cost equally across all consumers

Not a burden on taxpayers

Works independently from state economies
Gainesville Regional Utilities
         (GRU) Model

Zoning Guidelines (Alachua County)
 Rooftop
 Ground Based Systems
    Special Exemption
    4 – 9 Month Delay

Contracts
 Interconnection Agreement
  Solar Energy Purchase Agreement (SEPA)
Gainesville Regional Utilities
         (GRU) Model

Standards
  IEEE 1547
  IEEE 1262 - 1995
  IEEE 929
  UL1741
  National Electric Code
  City of Gainesville Electric Code
Gainesville Regional Utilities
         (GRU) Model

82,000 Residential Customers

8,000 Commercial Customers

Increase Fuel Charge from 6.1¢/kWh to
6.178¢/kWh (increase of .078¢)
GRU FiT Rate and Degression Schedule
Breakeven Analysis

Assumptions:

 PV System: 25 kW installed capacity
 25 year system life expectancy
 Produces 36,250 kWh/year
 $0.32 x 36,250 = $11,600/year in FiT revenue
 Installed cost of system: $132,000
 Breakeven at 11 years
 14 years profitable operation
FiT Income Analysis
Success of GRU Model


Currently: GRU is at capacity with 4 MW
of electricity generated from PV
GRU has signed up nearly 100 customers to
install 4 MW of solar panels each year for the
next three years.
Local PV Sales from FiT


Gainesville, FL
  In Gainesville, currently 35 solar rooftops
  since March 1, 2009
  Cost of these systems: $30 million
Other Applications of FiT in the U.S.


  State of California

  Green Mountain Power (Vermont)

  Eugene Water and Electric Board (Oregon)

  WE Energies (Wisconsin)

  Madison Gas and Electric (Wisconsin)

  Washington State
A Well Designed Feed-in Traff Will:

 Be designed with long-term contracts

 Not be a burden on tax payers

 Increase demand and drive costs down by
 creating economies of scale
 Help the PV industry create quality
 technologies with increasingly efficient
 performance

 Create secure investment options

 Spur substantial job creation
How a successful Feed-in Tariff system will stimulate the growth of the PV industry [PV 2009]

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How a successful Feed-in Tariff system will stimulate the growth of the PV industry [PV 2009]

  • 1.
  • 2. Global Market Demand for PV – 2009
  • 3. Global Demand for PV 2005 - 2013 Market expected to decline 33% in 2009 from 2008’s 5.2GW Prices expected to decrease 12% in 2009 for installed systems
  • 5. Utility Benefits Portfolio diversification Stronger position in future as we become less dependent on fossil fuels
  • 6. PV Sales Module prices have fallen 12% since 2008 PV sales will be down about 30% globally for 2009 PV sales expected to increase 22% for 2010
  • 7. Job Creation The United Nations Environment Program estimates PV job creation at 7 to 11 per MWp of solar power installed Top three jobs created by PV systems: Manufacturing Operations Installer Sales
  • 10. Essential Components of a Successful FiT System Long Term Contracts (20+ years) Price Guarantee Reasonable rates of return for FiT Consumers Access to credit line (guaranteed payback period) Look at Long-Term Planning in conjunction with other policies Annual rate must decrease (depending on technological progress)
  • 11. Essential Components of a Successful FiT System (cont.) Flexibility to change with a dynamic macro environment State budgets must not interfere Simple structured Low managerial/administrative costs Large investments needed Private capital, long-term stability of income, long-term PPA guaranteed
  • 12. Market Barriers for PV Shortage of information and little consumer awareness Insufficient product standards Inconsistent interconnection, net metering, and utility rate structures Inadequate codes and complex and expensive permitting procedures
  • 13. Market Barriers for PV (cont.) Inconsistent and insufficient state and local financial incentives Lack of flexible and proven financing mechanisms Limited education for and insufficient numbers of trained and experienced personnel and services
  • 14. German Model Spread cost equally across all consumers Not a burden on taxpayers Works independently from state economies
  • 15. Gainesville Regional Utilities (GRU) Model Zoning Guidelines (Alachua County) Rooftop Ground Based Systems Special Exemption 4 – 9 Month Delay Contracts Interconnection Agreement Solar Energy Purchase Agreement (SEPA)
  • 16. Gainesville Regional Utilities (GRU) Model Standards IEEE 1547 IEEE 1262 - 1995 IEEE 929 UL1741 National Electric Code City of Gainesville Electric Code
  • 17. Gainesville Regional Utilities (GRU) Model 82,000 Residential Customers 8,000 Commercial Customers Increase Fuel Charge from 6.1¢/kWh to 6.178¢/kWh (increase of .078¢)
  • 18. GRU FiT Rate and Degression Schedule
  • 19. Breakeven Analysis Assumptions: PV System: 25 kW installed capacity 25 year system life expectancy Produces 36,250 kWh/year $0.32 x 36,250 = $11,600/year in FiT revenue Installed cost of system: $132,000 Breakeven at 11 years 14 years profitable operation
  • 21. Success of GRU Model Currently: GRU is at capacity with 4 MW of electricity generated from PV GRU has signed up nearly 100 customers to install 4 MW of solar panels each year for the next three years.
  • 22. Local PV Sales from FiT Gainesville, FL In Gainesville, currently 35 solar rooftops since March 1, 2009 Cost of these systems: $30 million
  • 23. Other Applications of FiT in the U.S. State of California Green Mountain Power (Vermont) Eugene Water and Electric Board (Oregon) WE Energies (Wisconsin) Madison Gas and Electric (Wisconsin) Washington State
  • 24. A Well Designed Feed-in Traff Will: Be designed with long-term contracts Not be a burden on tax payers Increase demand and drive costs down by creating economies of scale Help the PV industry create quality technologies with increasingly efficient performance Create secure investment options Spur substantial job creation