Merit at Genesee Community College
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This document discusses how a college recognizes student achievements through social media and other platforms. It outlines the recognition process, which starts with a student accomplishing something noteworthy. Then the marketing communications department learns about it and shares it publicly to recognize the student. Some examples of achievements include community service, student government, internships, academic honors like the dean's or president's list, study abroad, athletics, and more. Statistics are provided on numbers of students recognized and social media engagement for posts recognizing students. Ideas from other colleges are also mentioned, along with encouraging increased awareness of the recognition program.
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Merit at Genesee Community College
- 1. MERIT PAGES how are we recognizing our students? JACKIE VETRANO web and social media coordinator
- 2. RECOGNITION what is it? why do we do it?
- 3. ACHIEVEMENT what defines an achievement?
- 4. MERIT LIKES RECOGNITION so we like them just in case: http://vimeo.com/66591963
- 5. HOW IT WORKS FIRST student does something awesome THEN marcom finds out about it FINALLY awesome student gets recognized
- 6. ACHIEVEMENTS ON MERIT community service student government internships visual arts scholarships president’s list dean’s list study abroad other achievements athletics
- 7. MERIT AT GCC what we’ve done
- 8. 188 1,185 5 81% 80% profile claims facebook likes tweets email open rate click rate
- 9. 120 518 3 60% 76% profile claims facebook likes tweets email open rate click rate
- 10. 1,162 308 students recognized 1,703 8 facebook likes 70% 78% email open rate profile claims tweets click rate
- 12. MERIT ACROSS THE COUNTRY interesting ideas
- 16. STUDENT PROFILES a supplement to the resume
- 19. NOMINATION FORM we want to know everything!
- 20. THE FORM WHERE TO FIND IT www.genesee.edu/home/offices/marcom/social REMEMBER: ACHIEVEMENT students who go above and beyond the call of duty
- 21. TELL YOUR STUDENTS increase awareness
Notas del editor
- Define recongition for “what is it?” – acknowledgement, crediting, gratitude, appreciation, respect Things it might be: pat on the back, “nice job,” the chancellors award, Applauding an effort in class even though something may be wrong, stickers, good grades, an email, “thank you” Why? Self esteeem, people are likely to perform again in the future, a means of thanking them, letting others know the work someone has done, show off how great they are…
- NOT a discussion. In Merit world, an achievement is this award to our students. An achievement is a student going above and beyond – they’re reaching a goal that they have personally set without faculty instruction or demands or incentive.
- Merit is a pretty simple thing. Can be broken down into three steps.
- We’ve had Merit for about a year now. We’ve learned the process pretty well, and started out by awarding our first achievement as Dean’s and Presidents List for Fall 2013. STUDENTS DO NOT HAVE A PROFILE UNLESS THEY GET AN ACHIEVEMENT.
- Once they earn an achievement, students receive an email congratulating them. Students should click “claim your profile” in this email. They connect with Facebook or Twitter, beginning their profile
- Students are given a profile that they can do whatever they want with – nothing, or everything. Bio, photo, location, banner image. Verification checkmark Follow Button We’re a transfer institution, what happens when students leave?
- We’re looking to begin accepting nominations for student achievement Faculty/Staff must nominate. Students should not self-nominate.
- Form is online Remember that this is for students who are succeeding past their requirements. Ultimately, achievements are awarded under the discretion of the marcom staff. Show form online. PHOTOS FOR ACHIEVMENTS