Jeannette Quashie is seeking a position that utilizes her experience in community management, social media, content creation, and client relations. She has over 3 years experience managing social media communities and creating digital content for brands like Pernod Ricard and Jumia Ghana. Her experience also includes administrative roles with Ringier Ghana and the Ministry of Foreign Affairs of Ghana. She has strong writing skills in English and French and expertise with analytics tools like Sprinklr.

1. JEANNETTE QUASHIE
P.O. Box 2115 Mamprobi,Accra,Ghana (+233) 0549585027 jaynette5life@gmail.com
Objective
Experience
 To work efficiently and prudently in any organization, by
observing strict confidentiality and good working ethics in order
to meet the needs of my company and help in achieving its
Objectives.
Pernod Ricard – 3rd December 2015 to Date –Junior Community
Manager
Objective
Passionate about consumers, familiar with community
management/social media and is a great writer and storyteller.
Ability to speak and write in both French and English. I have a good
knowledge of social media (social networks, blogs, forums etc.). As
a real expert in web communities; My main objective is to build and
manage our online community, to foster constructive participation
and contributions and work to humanize our company as we listen
and interact deeply with our customers. I have strong Social Media
analytics and metrics skills.
Core Functions
 Developing strategies to increase engagement and
interaction in social media
 Ensure the online reputation of our brands (you will be
responsible for 3 Pernod Ricard brands).
 On behalf of the brands, manage our Twitter, Instagram
streams and participate in the dialogue with customers on
our Facebook pages (following the conversational plan and
content calendar). Communicate with our customers online
and building a relationship with individuals. Join in dozens of
awesome conversations every day. Lead our online
community and moderate/intervene when necessary.
 Develop and maintain relationships with key community
members. Identify the best community members across
social media platforms and our web sites site. Identify
bloggers / e-influencers.
 Consolidate and share consumer discussions with the rest
of the team, work closely with brand teams and the digital
team.
 Support selected market in their digital activation trough
monitoring and facilitating local social media (Facebook,
Twitter, etc…) for strategic brands
 Work together with our digital agencies with regards to
analytics and to help build a solid leadership in social media
in Africa
 Work closely with our eCRM department to create
meaningful one two one discussions with consumers
 Measure, analyse and measure some more, report (Google
analytics, Sprinklr, and other metrics tools)
Jumia Ghana- 26th March – 1st December, 2015 Senior

2. Associate, Content Marketing
 Writing meaningful content for the products
 Developing adverts or campaigns for clients
 Building brands for digital marketing and merchandising
 Creation of online promotions to boost sales
 Amending, revising or redeveloping adverts or campaigns in
response to feedback from the manager, content and design
team and clients
 Providing data and reports to help the sales team
 Working closely with customer service team to help resolve
queries and customer demands
Ringier Ghana (17th November 2013 to 15th March, 2015)-
Supervisor- Administration/ Content
 Making and receiving calls from clients in order to address
complains and issues
 Assist Product manager in developing and instituting methods
for quality control of products and services
 Familiarizing with clients’ products and services, the target
audience and their competitors’ activities
 Writing clear, persuasive, original copy
 Proofreading copy to check spelling and grammar
 Amending, revising or redeveloping adverts or campaigns in
response to feedback from the manager, content and design
team and clients
 Generate client leads, answer client queries
 Managing the correspondence between the sales team and their
clients
 Providing data and reports to help the sales team
Ministry of Foreign Affairs and Regional Integration of Ghana
2012/2013, Accra, Ghana
 Drafting of overflight and landing clearance letters to aircrafts.
 Issuing of VIP passes at the Kotoka Int. Airport
 Attending and ushering at State functions and National days
 Making and receiving calls in the bureau
Education  University of Ghana, Legon, Ghana
 2007-2012
 First Class Degree in French and Linguistics

3. Computer Skills
Language
 University of Nancy, Nancy, France
 2010-2011
 DALF (B2) and DELF(C1)
 Achimota School, Accra, Ghana
 2003-2006
 W.A.S.S.C.E
 Microsoft word, excel, PowerPoint, Google Doc, Sprinklr,
Listening Tools, Excel Spreadsheet Photoshop and high Internet
literacy,
 French
 English
 Ga
 Twi
Interests
 I enjoy reading about current happenings in the world
 Learning new words in various languages
 I love meeting new people and travelling
 Organization and home keeping is my greatest asset
References  Upon request