2. CONFIDENTIALITY AND NON-DISCLOSURE STATEMENT
The information presented in this Confidential Business Review is sensitive and highly confidential and is intended to be used solely
by the recipient named herein. This document and the information presented herein shall not be reproduced, duplicated, disclosed or
revealed, in whole or in part, or used in any other manner or for any other use without the prior written permission of the officers of
CURRICULUM FOR ALL. By accepting this Review, the recipient acknowledges and agrees that:
1.All of the information contained herein is of a highly confidential nature and the recipient will keep all of such information, in
addition, all other information made available to the recipient in connection with this review, confidential;
2.The recipient or any of its employees or representatives in any manner whatsoever will use none of such information, in whole or in
part, other than in connection with its evaluation of CURRICULUM FOR ALL.
3.The recipient will not reproduce this Review, in whole or in part and will not distribute any or all of this Review to any person other
than a limited number of the recipient's managers who have clear need to know such information and who are informed of the
confidential nature of this Review;
4.If the recipient chooses not to pursue a strategic relationship with, or an investment in, CURRICULUM FOR ALL, this document
shall be returned to CURRICULUM FOR ALL immediately, together with any other confidential materials related to this Review.
The enclosed information is being provided solely to facilitate the prospective investor’s own due diligence for which it shall be fully
and solely responsible. The material contained herein does not purport to be all inclusive or to contain all of the information which
prospective investors need or desire
Curriculum for All
Prepared by iCFO Capital - All Rights Reserved
3. INTRODUCTION
Complete learning management
system
State-of-the-art, interactive student
curriculum
Financed solely by approved
advertising partners
Free education for all students
Curriculum for All
Prepared by iCFO Capital - All Rights Reserved
5. MARKET OPPORTUNITY
DreamBox Learning has received $18 million from
investors to refine and promote software
Venture capital firms have bet more than $9 million
on Schoology, an online learning platform
Educational Services of America has enjoyed three
straight years of 15 percent to 20 percent growth
Curriculum for All
Prepared by iCFO Capital - All Rights Reserved
6. MARKET OPPORTUNITY
End-user groups:
1) Students: Kindergarten through 12th grade.
2) Teachers: Any educator who supervises the instruction of
students.
3) Parents/Guardians: Any adult who is responsible for the
well-being of any child.
4) Vendors: Approved advertising partners who share our
vision.
Prepared by iCFO Capital - All Rights Reserved
9. COMPETITIVE ADVANTAGES
FREE interactive curriculum
Opportunity to receive income
from advertising revenue
A COMPLETE learning
management system…everything
is included in one application
Individualized to each student
We have a proven track record in
education and software
development.
Curriculum for All
Prepared by iCFO Capital - All Rights Reserved
10. Curriculum for All
February 2013:
• Implement pilot program
• Continual development of the product
August 2013:
• Implement 6th-Grade Math Phase in California and Nevada
• Develop the curriculum for Math, K-12
January 2014:
• Implement 'pilot phase' of the Language Arts program
• Students, teachers, administrators will continue to develop the product
Prepared by iCFO Capital - All Rights Reserved
11. Curriculum for All
January 2014:
• Implement “K-12 Math Pilot” across districts in California and Nevada
• Anticipated number of users to reach 100,000 during this phase
March 2014:
• Implement full Language Arts curriculum at the 5th-Grade level
• Begin “K-12 Language Arts Pilot” phase
August 2014:
• Implement complete programs for Math and Language Arts, K through
12th grade, with an anticipated total number of 1,000,000 users
Prepared by iCFO Capital - All Rights Reserved
12. MANAGEMENT TEAM
Jon Ray: CEO
Darin Delgado: COO
Joey Stark: CDO
Nikolai Manek: CTO
Curriculum for All
Prepared by iCFO Capital - All Rights Reserved
13. FINANCIAL PROJECTIONS
Projections ($)
Y1
Revenues
Y2
Y3
$52,983
$5,853,828
$11,057,231
Cost of Sales
$3,117
$308,952
$545,901
Gross Margin
$49,867
$5,544,876
$10,511,330
94%
95%
95%
$458,243
$4,516,623
$6,952,274
-$408,376
$1,028,253
$3,559,056
-771%
18%
32%
Gross Margin %
Selling, General & Admin.
Operating Income / EBITDA
Operating Margin %
Curriculum for All
Prepared by iCFO Capital - All Rights Reserved
14. INVESTMENT OVERVIEW
Amount of Financing:
$1,000,000
Type of Security:
Convertible Promissory Notes
Warrant Coverage:
20% warrant coverage
Minimum Investment:
$25,000
EXIT: Buyout/acquisition
Curriculum for All
Prepared by iCFO Capital - All Rights Reserved
