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Investment
Presentation
May 2013

Presented by: Jon Ray
Prepared by iCFO Capital - All Rights Reserved
CONFIDENTIALITY AND NON-DISCLOSURE STATEMENT
The information presented in this Confidential Business Review is sensitive and highly confidential and is intended to be used solely
by the recipient named herein. This document and the information presented herein shall not be reproduced, duplicated, disclosed or
revealed, in whole or in part, or used in any other manner or for any other use without the prior written permission of the officers of
CURRICULUM FOR ALL. By accepting this Review, the recipient acknowledges and agrees that:
1.All of the information contained herein is of a highly confidential nature and the recipient will keep all of such information, in
addition, all other information made available to the recipient in connection with this review, confidential;
2.The recipient or any of its employees or representatives in any manner whatsoever will use none of such information, in whole or in
part, other than in connection with its evaluation of CURRICULUM FOR ALL.
3.The recipient will not reproduce this Review, in whole or in part and will not distribute any or all of this Review to any person other
than a limited number of the recipient's managers who have clear need to know such information and who are informed of the
confidential nature of this Review;
4.If the recipient chooses not to pursue a strategic relationship with, or an investment in, CURRICULUM FOR ALL, this document
shall be returned to CURRICULUM FOR ALL immediately, together with any other confidential materials related to this Review.

The enclosed information is being provided solely to facilitate the prospective investor’s own due diligence for which it shall be fully
and solely responsible. The material contained herein does not purport to be all inclusive or to contain all of the information which
prospective investors need or desire

Curriculum for All
Prepared by iCFO Capital - All Rights Reserved
INTRODUCTION
 Complete learning management
system
 State-of-the-art, interactive student
curriculum
 Financed solely by approved
advertising partners
 Free education for all students

Curriculum for All
Prepared by iCFO Capital - All Rights Reserved
User-Friendly SaaS Interface

Ad-Supported Content

Prepared by iCFO Capital - All Rights Reserved
MARKET OPPORTUNITY
DreamBox Learning has received $18 million from
investors to refine and promote software

Venture capital firms have bet more than $9 million
on Schoology, an online learning platform

Educational Services of America has enjoyed three
straight years of 15 percent to 20 percent growth

Curriculum for All
Prepared by iCFO Capital - All Rights Reserved
MARKET OPPORTUNITY
End-user groups:
1) Students: Kindergarten through 12th grade.
2) Teachers: Any educator who supervises the instruction of
students.
3) Parents/Guardians: Any adult who is responsible for the
well-being of any child.
4) Vendors: Approved advertising partners who share our
vision.

Prepared by iCFO Capital - All Rights Reserved
PRODUCT

Curriculum for All
Prepared by iCFO Capital - All Rights Reserved
Prepared by iCFO Capital - All Rights Reserved
COMPETITIVE ADVANTAGES
 FREE interactive curriculum
 Opportunity to receive income
from advertising revenue
 A COMPLETE learning
management system…everything
is included in one application
 Individualized to each student
 We have a proven track record in
education and software
development.

Curriculum for All
Prepared by iCFO Capital - All Rights Reserved
Curriculum for All

February 2013:
• Implement pilot program
• Continual development of the product

August 2013:
• Implement 6th-Grade Math Phase in California and Nevada
• Develop the curriculum for Math, K-12

January 2014:
• Implement 'pilot phase' of the Language Arts program
• Students, teachers, administrators will continue to develop the product

Prepared by iCFO Capital - All Rights Reserved
Curriculum for All

January 2014:
• Implement “K-12 Math Pilot” across districts in California and Nevada
• Anticipated number of users to reach 100,000 during this phase

March 2014:
• Implement full Language Arts curriculum at the 5th-Grade level
• Begin “K-12 Language Arts Pilot” phase

August 2014:
• Implement complete programs for Math and Language Arts, K through
12th grade, with an anticipated total number of 1,000,000 users

Prepared by iCFO Capital - All Rights Reserved
MANAGEMENT TEAM
Jon Ray: CEO
Darin Delgado: COO

Joey Stark: CDO
Nikolai Manek: CTO

Curriculum for All
Prepared by iCFO Capital - All Rights Reserved
FINANCIAL PROJECTIONS
Projections ($)
Y1
Revenues

Y2

Y3

$52,983

$5,853,828

$11,057,231

Cost of Sales

$3,117

$308,952

$545,901

Gross Margin

$49,867

$5,544,876

$10,511,330

94%

95%

95%

$458,243

$4,516,623

$6,952,274

-$408,376

$1,028,253

$3,559,056

-771%

18%

32%

Gross Margin %
Selling, General & Admin.

Operating Income / EBITDA
Operating Margin %

Curriculum for All
Prepared by iCFO Capital - All Rights Reserved
INVESTMENT OVERVIEW
Amount of Financing:

$1,000,000

Type of Security:

Convertible Promissory Notes

Warrant Coverage:

20% warrant coverage

Minimum Investment:

$25,000

EXIT: Buyout/acquisition

Curriculum for All
Prepared by iCFO Capital - All Rights Reserved
CONTACT INFORMATION

Jon Ray
(530)575-9088
jrayeducate@gmail.com
Prepared by iCFO Capital - All Rights Reserved

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Curriculum investment presentation 051013

  • 1. Investment Presentation May 2013 Presented by: Jon Ray Prepared by iCFO Capital - All Rights Reserved
  • 2. CONFIDENTIALITY AND NON-DISCLOSURE STATEMENT The information presented in this Confidential Business Review is sensitive and highly confidential and is intended to be used solely by the recipient named herein. This document and the information presented herein shall not be reproduced, duplicated, disclosed or revealed, in whole or in part, or used in any other manner or for any other use without the prior written permission of the officers of CURRICULUM FOR ALL. By accepting this Review, the recipient acknowledges and agrees that: 1.All of the information contained herein is of a highly confidential nature and the recipient will keep all of such information, in addition, all other information made available to the recipient in connection with this review, confidential; 2.The recipient or any of its employees or representatives in any manner whatsoever will use none of such information, in whole or in part, other than in connection with its evaluation of CURRICULUM FOR ALL. 3.The recipient will not reproduce this Review, in whole or in part and will not distribute any or all of this Review to any person other than a limited number of the recipient's managers who have clear need to know such information and who are informed of the confidential nature of this Review; 4.If the recipient chooses not to pursue a strategic relationship with, or an investment in, CURRICULUM FOR ALL, this document shall be returned to CURRICULUM FOR ALL immediately, together with any other confidential materials related to this Review. The enclosed information is being provided solely to facilitate the prospective investor’s own due diligence for which it shall be fully and solely responsible. The material contained herein does not purport to be all inclusive or to contain all of the information which prospective investors need or desire Curriculum for All Prepared by iCFO Capital - All Rights Reserved
  • 3. INTRODUCTION  Complete learning management system  State-of-the-art, interactive student curriculum  Financed solely by approved advertising partners  Free education for all students Curriculum for All Prepared by iCFO Capital - All Rights Reserved
  • 4. User-Friendly SaaS Interface Ad-Supported Content Prepared by iCFO Capital - All Rights Reserved
  • 5. MARKET OPPORTUNITY DreamBox Learning has received $18 million from investors to refine and promote software Venture capital firms have bet more than $9 million on Schoology, an online learning platform Educational Services of America has enjoyed three straight years of 15 percent to 20 percent growth Curriculum for All Prepared by iCFO Capital - All Rights Reserved
  • 6. MARKET OPPORTUNITY End-user groups: 1) Students: Kindergarten through 12th grade. 2) Teachers: Any educator who supervises the instruction of students. 3) Parents/Guardians: Any adult who is responsible for the well-being of any child. 4) Vendors: Approved advertising partners who share our vision. Prepared by iCFO Capital - All Rights Reserved
  • 7. PRODUCT Curriculum for All Prepared by iCFO Capital - All Rights Reserved
  • 8. Prepared by iCFO Capital - All Rights Reserved
  • 9. COMPETITIVE ADVANTAGES  FREE interactive curriculum  Opportunity to receive income from advertising revenue  A COMPLETE learning management system…everything is included in one application  Individualized to each student  We have a proven track record in education and software development. Curriculum for All Prepared by iCFO Capital - All Rights Reserved
  • 10. Curriculum for All February 2013: • Implement pilot program • Continual development of the product August 2013: • Implement 6th-Grade Math Phase in California and Nevada • Develop the curriculum for Math, K-12 January 2014: • Implement 'pilot phase' of the Language Arts program • Students, teachers, administrators will continue to develop the product Prepared by iCFO Capital - All Rights Reserved
  • 11. Curriculum for All January 2014: • Implement “K-12 Math Pilot” across districts in California and Nevada • Anticipated number of users to reach 100,000 during this phase March 2014: • Implement full Language Arts curriculum at the 5th-Grade level • Begin “K-12 Language Arts Pilot” phase August 2014: • Implement complete programs for Math and Language Arts, K through 12th grade, with an anticipated total number of 1,000,000 users Prepared by iCFO Capital - All Rights Reserved
  • 12. MANAGEMENT TEAM Jon Ray: CEO Darin Delgado: COO Joey Stark: CDO Nikolai Manek: CTO Curriculum for All Prepared by iCFO Capital - All Rights Reserved
  • 13. FINANCIAL PROJECTIONS Projections ($) Y1 Revenues Y2 Y3 $52,983 $5,853,828 $11,057,231 Cost of Sales $3,117 $308,952 $545,901 Gross Margin $49,867 $5,544,876 $10,511,330 94% 95% 95% $458,243 $4,516,623 $6,952,274 -$408,376 $1,028,253 $3,559,056 -771% 18% 32% Gross Margin % Selling, General & Admin. Operating Income / EBITDA Operating Margin % Curriculum for All Prepared by iCFO Capital - All Rights Reserved
  • 14. INVESTMENT OVERVIEW Amount of Financing: $1,000,000 Type of Security: Convertible Promissory Notes Warrant Coverage: 20% warrant coverage Minimum Investment: $25,000 EXIT: Buyout/acquisition Curriculum for All Prepared by iCFO Capital - All Rights Reserved