Presented at the event 'Commissioning for Culture and Sport, 5th December 2014' by Jay Edwins and Tony Witton: http://knowhownonprofit.org/events/commissioning-for-culture-and-sport-5th-december-2014 Part of the Cultural Commissioning Programme http://www.ncvo.org.uk/cultural-commissioning-programme

1. Jay Edwins
Partnerships Manager
Tony Witton
Arts and Culture Service Manager

2. A structured framework for
incorporating arts and culture into
health and wellbeing services

3. ‘The science and art of preventing disease,
prolonging life and promoting health through
the organised efforts of society’
Sir Donald Acheson Public Health in England
Public Health is…

4. A Seaside Bus Ride

5. Thanet District Council : Male life expectancy July 2014

6. • Reducing health inequalities
• Mental health and well-being
• Substance and alcohol misuse
• Improving sexual health
• Reducing teenage conceptions
• Physical activity and healthy eating
• Screening and immunisations
Public Health Priorities

7. Arts and Public Health
…it’s not new!
More than 600 papers showing the beneficial impact of the
arts on a wide range of health outcomes

8. I guess we already knew this…
• ‘… participation in cultural activity is associated with better health and
longer lives.’
• ‘ … people engaged in the arts are more likely to report good general
health when independent socio-demographic variables are taken into
account’
• ‘ … engagement in the arts contributes to an increased sense of self
worth and the development of confidence and determination.’
• ‘… the arts have an important role in helping to determine people’s
health, whether it’s through participation, using art to convey important
health messages or improving the everyday environment of individuals
and communities.’

10. KCC Public Health budget is £54 million
– Drugs and Alcohol - £12m
– Sexual health services - £12m
– Smoking - £5m
– School Health - £5m
– Mental Health, Healthy Weight, Health Checks etc. - £16m
Annual KCC budget is £1.8 billion

11. Interlocking Priority Outcomes across Kent
Thriving
Communities
Environmental
footprint
Protect
Vulnerable
And Young
People
Fulfil potential
of young people
Growth
without
gridlock
Economic
Prosperity
Independence
of Residents
Health
Inequalities
Community
SafetyChild
Poverty
Gateway
Multi-
Channel
Access
Housing

12. Some Challenges!
• Political support
• Language
• Partnership working
• Quality
• Evidencing outcomes
• It takes time!

13. … you can’t win ‘em all !

14. Our journey

15. Strategic
Development

16. • Influencing colleagues across KCC
• Changing internal processes
• Capacity building the sector

17. Why is it working?

18. Where next?

19. Thank you.