1. Florence BIAUME,
Campus 2.1 Programme Manager
NWOW Coalition - June 2013
NWOW and Collaboration –
the SWIFT case

2. 2
This is not an officeCampus 2.1 Conference June 2013

3. Campus 2.1 Conference June 2013 3
This is a culture change

4. Collaboration = People + Tools
Campus 2.1 Conference June 2013 4

5. Empowerment =
Freedom + Results
Campus 2.1 Conference June 2013 5
A traditional
week
Monday
Tuesday
Wednesday
Thursday
Friday
Commuting time
Homework
Work at office
Private time
8:00 17:00
Monday
Tuesday
Wednesday
Thursday
Friday
8:00 17:0012:00
A homework
day
Early business
hours at the
office and
weekly team
lunch
Elke is
homeworking and
today doing
« wide business
hours » shift
organized for
better client
reactivity. She
volunteered long
term for this shift
as she likes
having this
morning off.
Private time
for dentist
appointment

6. People
SpaceTools
Campus 2.1 Conference June 2013 6

7. Campus 2.1 Conference June 2013 7
Participate
Try &
learn
Create Surveys
Work
shops
fun Feed-back

8. Campus 2.1 – Steerco 27 June 2011 8
61
participa
nts
Campus
2.1 fair
10
days of
measure
27
Life@
SWIFT
sessions
14
L1
interview
5
US & NL
worksho
ps
44
ambassa
dors
17
teams in
Innochall
enge

9. Good representation of teams
Coherent feed-back and expectations from all
Campus 2.1 Conference June 2013 9
Great workshop
Interesting and busy
session
good time
investment
A Creative set-up
interesting and
lively !

10. BUSINESS
CASE
Define rules :
Campus 2.1 guiding principles to be applied
@ SWIFT
Flexible working is accessible to all
• Implementation is defined at team level in a transparent way
Working remotely is like working in the office
• We have the skills, attitudes and leadership that make
working remotely as natural as in the office
• All staff have “state of the art” standard and light equipment to
be accessible, collaborate and work from any place in a
secure way
People are nomads in an activity-based workplace
• All staff have access to a work environment catering for the
needs of their activities : concentration, collaboration,
informal contacts and support
Cohe
rence
Win-
Win
Trust
W
O
R
L
D
W
I
D
E
10Campus 2.1 Conference June 2013

11. Communicate
11Campus 2.1 Conference June 2013

12. Have a showcase
Create enthusiasm
Test and monitor
Address challenges
Conditions
Clear vision
Management commitment
Optimal conditions : IT
solutions, facilities, furniture,
acoustics, lighting,...
Change management
programme
Start !
12
A pilot to …
Campus 2.1 Conference June 2013

13. People are nomad in an activity-based
workplace – floor layout
• All space is shared
• Teams are anchored to a floor
• 8 desks for 10 staff
• 60% Collaboration zone : project tables, work tables, niches, meeting
rooms, lounge
• 40% Individual work zone – whisper zone : office desks and library
• Mingle area to work, meet, eat and relax
• 1 locker for personal items
• 1 linear meter for dynamic shared departmental filing
AmCham 16/05/2013 13
Transparency Inspiration
Chance
encounters
Freedom of
choice

14. 14
Floor layout principles
• Office space is equally available for all
– No private/dedicated offices or space
– Executives use a meeting room
• Flexibility and freedom of choice
– People are flexible and can work at any workplace on the floor
• Transparency
– People see each other
– As much as possible, visitor and work areas are separated
• Variation in work settings
– Different workplaces matching different activities
• Central common area with 1 locker per person for personal items
with a secured (code/badge) access
• 1 linear meter per person for dynamic shared departmental filing with
a secured (code/badge) access
AmCham 16/05/2013

15. Work together 60%
Campus 2.1 Conference June 2013 15

16. 16
Work individual 40%
Campus 2.1 Conference June 2013

17. Campus 2.1 – Protocols
17Campus 2.1 Conference June 2013
Clear desk after 1 h 30
Choose a workplace in line with the type
of activity they will be carrying out:
Collaboration, whispering area or
Library
Eating at your desk is not allowed.

18. this is a culture change
…
Campus 2.1 Conference June 2013 18

19. Campus 2.1 Conference June 2013 19
Team cohesion
Team
performance

20. With HR Partners
Strong change management
approach
Training &
workshops
Flexible
working
Tools &
technology
New
workplace
• Resolve constraints
• Training
(Webex,Cisco,
Jabber)
• Mobile equipment
(Keyboard & mouse,
Headset, bag)
• Shared office
(facilities &
services)
• Protocols
• Working
Paperless
• Legal frameworks
• Define exclusions &
team practices with
business teams
Campus 2.1 Conference June 2013 20

21. Campus 2.1 Conference June 2013 21
Planning
& Tools
Status
& Role models

22. Identify and solve constraints that could limit
the flexibility
Gather team constraints
(e.g. desktop, servers, connection…)
Work with Ambassadors to find
solutions (e.g. team laptop, lab…)
Campus 2.1 Conference June 2013 24

23. Capturing feed-back
Campus 2.1 Conference June 2013 25
Open Door

24. Insights and learnings
• Vision and guiding principles
• Involve and listen
• Technology is key
• Role model and communicate
• Coach the change
• Be ready to adapt
Campus 2.1 Conference June 2013 26

25. … your comments…
… your questions…
Campus 2.1 Conference June 2013 27

26. Thank you
Campus
2.1
Conferenc
e June
2013
28