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Similar a Usability Primer - for Alberta Municipal Webmasters Working Group
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Usability Primer - for Alberta Municipal Webmasters Working Group
- 1. You will learn about . . . Conceptual framework for Usability and . . . An inventory of methods and . . . Intro to user testing Usability – Everyone wants it, everyone claims to have it, but just what is it?
- 3. What is Usability? The technical definition: The ISO defines usability as: “…the extent to which a product can be used by specified users to achieve specified goals with effectiveness, efficiency, and satisfaction in a specified context of use.”
- 4. Defining the Problem specified users: Who will use the system? specified goals: What tasks do they need to complete? specified context: Where will they use the system?
- 5. The Elements of User Experience What is the purpose of this site / application? What functions will achieve these purposes? How will people move through these functions? How should these functions be presented? What visual style would best represent our brand? Diagram: Jesse James Garrett, Adaptive Path
- 7. Methods
- 25. 6. Measures (example) 3.5 0 50% 50% Rate Fail Part Pass Youth (18 - 25) 4.0 0 100% 0 Rate Fail Part Pass Seniors (55+) 2.5 0 50% 50% Rate Fail Part Pass Target Audience (26 – 54) 3.1 Average Task Rating 1 Average Errors 4.9 Average Clicks 2:46 Average Time 0 Fail 63% Partial 38% Pass
- 30. Value – Mitigate Risks 50–70% of IT projects fail to deliver expected results. According to a Standish Group study 4 of the top 10 reasons IT projects fail are directly related to poor user design. #1. Incomplete Requirements – 13.1% #2. Lack of user involvement – 12.4% #4. Unrealistic expectations – 9.9% #6. Changing requirements – 8.7% TOTAL = 44.1%
- 32. Maximize Your Business Case
Notas del editor
- - The technologies that are enabling this change The cultural “snowball” that Is feeding this change After a period of relative stability, the web is beginning to innovate again. The long-awaited promise of social networking, media convergence, and demo-cratization of the web is now being enabled because of mature technology and usage. Web 2.0 collectively refers to technologies like blogs, podcasts, wikis, RSS, tagging, and much more. However, Web 2.0 is also a “gloves-off rethink” about how people and systems interact. This presentation discusses Web 2.0 trends and what action you need to take to upgrade your site.