2010 FTTH Best Practices for Bundle Services
FTTH has arisen as the most relevant access technology choice for service providers in North America to deliver next-generation services. With Google’s interest in FTTH, the National Broadband Plan and the broadband stimulus efforts, FTTH is the future of connectivity across the continent. As deployment of FTTH networks reach a critical mass, service providers are looking to deliver new innovative service bundles over these networks in order to maximize their network infrastructure investments and gain the advantage over competitors in their serving areas. However, in order to bring these new services to market in the most efficient way, there is a key element of their operations infrastructure that must be highlighted. Operational support systems (OSS) have always been a key element of service provider networks. Yet, as new services are introduced and service providers must balance managing their new FTTH network with existing DSL, wireless and possibly HFC networks, OSS service fulfillment becomes crucial to the success of a service provider. This presentation will outline the best practices for OSS service fulfillment in managing a FTTH network itself, or in combination with a multi-network deployment.
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2010 FTTH Best Practices for Bundle Services
- 2. Best Practices to Deliver Innovative Service Bundles Kerbey Altmann Session: T-904-G Wednesday, 9 AM
- 7. Issue: Application Silos VOICE VIDEO DATA
- 8. Present
- 10. The Bundle
- 11. Service Reuse
- 18. Case Study 1 - Before
- 19. Case Study 1 - After
- 20. Case Study 2 - Before
- 21. Case Study 2 - After
Notas del editor
- Multiple products and levels: The product, in the eyes of end-users, is becoming an “experience” that is based on the delivery of voice, video, and data as an integrated package across mobile and fixed infrastructure which, deconstructed reveals multiple layers of hardware, software, and services. Current Product catalog offering have evolved from billing systems and suffer from lack of functionality, poor integration, and lack of inability to access service catalogs. Rapid technology innovation (and obsolescence): While convergence creates new opportunities for growth through innovation, competition is intense as companies race to gain first-mover advantage — which accelerates obsolescence at all levels. Diverse Product Supplier: Far from the days of the vertically-integrated monopoly of the past, today’s typical Telecom supply chain is a highly fragmented global operation where multiple enterprises (and supply chains) must collaborate to design, develop, and deliver a coordinated experience. Used to be 90% internal; 10% external interactions; this is shifting as NGOs need to up their competitive responsiveness; general trend to increase reliance on partners. i.e. Google Maps Allows for the validation of the services via geography, network Product catalogs are typically siloed to specific areas of the NGO; evolution from individual product offering and services