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Travel 3.0

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Laurel Papworth
Laurel Papworth

Taking a tour through 1.0, 2.0 and 3.0 - blogs for content, Facebook for distribution and Google Earth for centralising location based information in the travel and tourism industry.

EmpresarialesTecnología
1 de 28
Social Media Marketing and Communication Laurel Papworth
You can find these slides at: http://slideshare.net/Silkcharm
 
Deep content, 1-to-many, PR
blogsearch.google.com
Open, broadcast yet ripples
Facebook – personality profile
 
Viral Carriers & Touch Points ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
EVENTS
Book
 
email Profile – Viral activity for member MiniFeed
NewsFeed Requests Notifications NewsFeed– Viral activity of friends
Email notifications Auto-emails out News
Application have tracking
Top Facebook Applications
 
Application – Where I’ve Been
Apps for Facebook, Myspace, blogs ,[object Object],[object Object],[object Object]
 
Travel 3.0 Instant, always on, Little Bits Everywhere ,
Video of Aloft Aloft Hotels in Second Life http://www.youtube.com/watch?v=rwpcEr1Ny4I
 
 
 
Personally made Machinima flying through Google the video shows Las Vegas hotels with video and reviews attached. Coming soon: virtual world social network layer with avatars in hotels.
Google Earth is now available on the iphone http://www.youtube.com/watch?v=_6oqKL2j8eA

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