1. Volume XIX, Number 473, April 24, 2009 www.ceoupdate.com
Copyright 2009, CEO Update. All Rights Reserved April 24, 2009
By Tavia Evans Gilchrist
Lobbyists in Washington say the heart of
their industry—the ability to petition the
government—is under attack, as the
administration issues more restrictions on their
work and interaction with policy makers.
It’s been a longstanding public relations
battle for the lobbying industry—combating
the perception of being hired guns with
undue power and influence. But advocates
who have shaped their careers pressing for
constituent and member issues, say the
administration now is violating their
constitutional rights and also failing to get
valuable information that industry lobbyists
can provide.
“We have over one million Realtors who
see the marketplace every day and they
should be looked upon as a resource,” said
Jerry Giovaniello, chief lobbyist for the
National Association of Realtors. “The mood
in Washington is cutting off that path,
because you need a lot of information to
Continued on page 6
Top lobbyists overcome restrictions,
run strategic defense for associations
Despite hurdles, effective advocates say they work inside coalitions, use new media to make gains
Associations sink roots in Washington
Trade groups continue to seek a capital presence as D.C.’s influence in business interests expands
Continued on page 11
Retail groups plan merger, Mullin retires
National Retail Federation CEO Tracy Mullin
will retire at year’s end as NRF combines with
smaller retail association. 3
Lobby spending slows in first quarter
Energy and environmental groups continue
to ramp up lobbying activities, as large trade
groups slow spending. 5
Who must register as a lobbyist?
Professionals spending more than 20 percent
of their time lobbying or talking to covered
officials twice in six months should register
under LDA Act. 9
Lobbyists play defense, work harder
Top Lobbyists featured last year say political
turnover and helping their industries
recover is keeping them busy. 10
Relocating groups get bargain prices
Associations find deals on office space in the
region as vacancy rates near 12 percent and
the price per square foot declines. 13
EXPERT OPINION
Executive recruiter Adam Smith
recommends a competitive compensation
package to attract top-tier candidates. 14
Aircraft group launches media effort
Advertising campaign featuring Harrison
Ford targets Washington, D.C. officials. 15
News and Selections 16
New CEOs
Senior staff announcements
JOB LISTINGS
CEO opportunities 21
Senior staff positions, DC 24
Senior staff positions, National 29
INSIDE THIS ISSUE
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Opening a Washington, D.C. office of an
association has long been symbolic of an
industry’s heft and power—a sign that its
leaders want to maximize influence among
lawmakers and protect their business
interests.
And indicative of Washington’s growing
influence on all sectors, coalitions and
professional groups continue to flock to the
nation’s capital to ensure they have a role in
the public policy decisions affecting them.
“Washington is where the action is and it’s
where accreditation happens, so it’s where we
need to be,” said Jim Goss, interim director of
the Commission on Massage Therapy
Accreditation or COMTA. The organization
moved to the Friendship Heights
neighborhood in Washington, D.C., in August
2008 from Evanston, Ill.
S P E C I A L R E P O R T

2. 2 April 24, 2009
The Source OnAssociationAndNonprofitExecutiveCareers&PeopleThe Source OnAssociationAndNonprofitExecutiveCareers&People
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Association Strategies
• Morven Park
• Society for Maternal-Fetal Medicine
CTPartners
• North American Insulation
Manufacturers Association
Development Resources, inc.
• National Restaurant Association
Educational Foundation
Egmont Associates
• Center for Media and Democracy
• South Shore Housing Development
Corporation
• York County Community Foundation
Explore Company
• Gettysburg Foundation
• Soil and Water Conservation Society
Ford Webb Associates
• Public Citizen
Heidrick & Struggles
• Greater Rochester Enterprise
• Tech Council of Maryland
• Women for Women International
• Women’s Foodservice Forum
Howe-Lewis International
• Goodwill Industries of Greater New
York and Northern New Jersey
Isaacson, Miller
• CancerCare
• Gay and Lesbian Alliance Against
Defamation
JDG Associates
• Forging Industry Association
• National Association for Business Economics
Korn/Ferry International
• American Clean Skies Foundation
• American College of Chest Physicians
• Bowling Proprietors Association of America
• Canadian Restaurant and Foodservices
Association
• Drug Information Association
• Greater Philadelphia Chamber
of Commerce
• International Facility Management
Association
• U.S. Bowling Congress
Leadership Recruiters
• Research for Action
Management Resources Group
• Food Processing Suppliers Association
Nonprofit HR Solutions
• Catholic Legal Immigration Network
Phillips Oppenheim Group
• National Family Planning and
Reproductive Health Association
Positions Inc.
• National Association of Enrolled Agents
Quick Leonard Kieffer International
• Illinois Hospital Association
Robert Gariano Associates
• Chicago Foundation for Education
Russell Reynolds Associates
• Consumer Bankers Association
• Urban Land Institute
Spencer Stuart
• Sigma Phi Epsilon National Fraternity
• United Jewish Communities
Sterling Martin Associates
• Gifts in Kind International
Transition Management Consulting
• Obesity Society
TransitionGuides
• America’s Edge
• Landscape Architecture Foundation
Waldron & Company
• Seattle Foundation
Witt/Kieffer
• Jack Kent Cooke Foundation
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• American Immigration Lawyers
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• Destination DC
• Industrial Designers Society of America
• International Game Developers
Association
• TechNet
NEWNEW

3. 3April 24, 2009
By Tavia Evans Gilchrist
On the heels of an in-
dustry merger between
the National Retail Fed-
eration and Retail Indus-
try Leaders Association,
NRF CEO Tracy Mullin
has also announced she
will retire by the end of
the year.
The announcement
and Mullin’s retirement
are tied to her contract ending by the end of
2009, said Scott Krugman, NRF’s vice presi-
dent of industry public relations.
“She told leadership last year she would be
considering retirement and given that the
new entity is about to be established, it’s a
given that we would be filling that leadership
void with some new blood,” Krugman said.
“After 30 years of service, she gets a well-de-
served break.”
The merger still faces approval from the full
boards of both groups and New York Attorney
General Andrew Cuomo, because both associa-
tions were chartered in the state.
It’s not clear if the groups will change the
name of the combined organization or if
RILA’s CEO, Sandra Kennedy, will stay on
with the trade group. But they plan to com-
bine staffs, conferences and conventions.
“It’s really the need, now more than ever, to
be one single strong voice for the retail indus-
try,” Krugman said. “There’s a lot of uncer-
tainty in the economy and change on Capitol
Hill and we believe this merger is in the best
interest of our members and our industry.”
He said they hope to finalize the merger by
end of summer.
Mullin’s announcement and the merger
come as the industry landscape shifts and re-
tailers struggle to survive a sharp drop in sales
and consumer spending. The double-digit
growth that has propelled the industry in the
last decade is expected to end, as consumers
weather an economic recession and tighten
purse strings. Conservative estimates predict
sales will decline 3 percent in the first half of
2009. NRF’s annual convention attendance
was also down 10 percent this year.
Mullin has led the NRF since 1993, follow-
ing the merger of the National Retail Mer-
chants Association and the American Retail
Federation. She orchestrated the group’s move
from New York City to Washington, D.C.
She’s also credited with nearly tripling the asso-
ciation’s budget—from $12 million to $35 mil-
lion in recent years.
Kennedy, a former executive with Accen-
ture, has been CEO of RILA since 2002. She
was also an executive at NRF under Mullin,
running the group’s membership services and
annual convention and managing revenue for
the group.
NRF, a $29 million revenue group based in
Washington, D.C., has about 100 staff and
serves as an umbrella group for several other
retail trade associations. RILA, based in
Alexandria, Va., is the smaller of the two
groups, with $9 million in revenue and about
50 staff.
Mullin announces retirement as industry groups merge
Two retail trade groups are set to combine forces as members of both face steep declines in consumer spending and retail sales continue to flag
Tracy Mullin
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4. 4 April 24, 2009
The Source OnAssociationAndNonprofitExecutiveCareers&People

5. 5April 24, 2009
By Mark Graham
After posting significant spending increases
for the last several years, reported lobbying ex-
penses have slowed or even reversed at many
associations and nonprofit organizations, ac-
cording to the latest lobbying disclosure docu-
ments submitted to Congress by the April 20
first quarter deadline.
Of the top 200 association/nonprofit lobby-
ing spenders, 45 percent posted decreases in
spending when compared to the first quarter of
2008, including the National Association of
Manufacturers, down by 57 percent, Associated
Builders and Contractors, down by 50 percent
and AARP, down by 43 percent.
In the banking industry, four of the five big
banking associations spent less in the first
quarter of 2009 compared to last year. Associ-
ations representing credit unions, however,
increased lobbying spending. The Credit
Union National Association spent $1.25 mil-
lion, up 40 percent, and National Association
of Federal Credit Unions spent 63 percent
more, reporting $462,968 in expenses for the
first quarter.
Continuing to top the list is the U.S. Cham-
ber of Commerce and its affiliate, the Institute
for Legal Reform, which together spent a total
of $15.5 million in the first three months of
2009, up 6.7 percent from the same period in
2008. Pharmaceutical Research and Manufac-
turers of America lobbying expenses jumped 91
percent, the biggest increase in the top 20, to
$6.9 million.
Renewable energy and environmental organ-
izations also posted significant increases in lob-
bying spending for the first quarter. The
American Wind Energy Association spent $1.2
million towards their advocacy efforts in the
first three months of 2009, about two and half
times what it was a year ago. Natural Resources
Defense Council went from $64,000 in 2008
to $148,500 in 2009. And Solar Energy Indus-
tries Association almost tripled their lobbying
outlay, spending $370,000.
For SEIA, advocacy for the first three
months of 2009 included efforts to guide the
implementation of the American Recovery and
Reinvestment Act of 2009, said Monique
Hanis, director of communications for SEIA,
which had a number of provisions designed to
stimulate solar projects.
And the solar industry has many more issues
the American Coalition for Clean Coal Electric-
ity, which emerged from lobbying obscurity in
2008 to spend a total of $9.9 million. The
group ranked number 10 in CEO Update’s rank-
ings that year. But from January to March
2009, the organization spent just $370,000 and
posted the biggest decrease of any organization
tracked by CEO Update, down 81 percent.
Growth in lobbying expenditure slows in first quarter
New lobbying disclosure documents filed with Congress show decreased spending at many top associations, while ‘green’ groups ramp up efforts
FIRST QUARTER LOBBYING TOTALS
Latest lobbying disclosures show many organizations decreased the amount spent on lobbying
during the first three months of the year. The top 25 spenders:
U.S. Chamber of Commerce
$15,476,000 6.7%
Chamber: $9,996,000
Institute for Legal Reform: $5,480,000
Pharmaceutical Research and
Manufacturers of America
$6,910,000 91.4%
National Association of Realtors
$5,727,000 82.4%
American Medical Association
$4,240,000 6.4%
AARP
$4,080,000 43.5%
American Hospital Association
$3,580,000 5.8%
National Cable and Telecommunications
Association
$3,370,000 3.4%
Association of American Railroads
$2,759,545 27.4%
National Association of Broadcasters
$2,600,000 4.4%
Edison Electric Institute
$2,550,000 15.9%
Financial Services Roundtable
$2,260,000 9.6%
America’s Health Insurance Plans
$2,030,000 11.5%
Biotechnology Industry Organization
$1,920,000 no change
American Bankers Association
$1,890,000 14.9%
American Council of Life Insurers
$1,867,075 32.4%
Recording Industry Association
of America
$1,810,000 17.5%
American Petroleum Institute
$1,810,000 42.5%
Blue Cross and Blue Shield Association
$1,800,000 8.4%
CTIA - The Wireless Association
$1,790,000 17.5%
Investment Company Institute
$1,359,917 12.5%
Securities Industry and Financial Markets
Association
$1,350,000 0.7%
Air Transport Association
$1,340,000 21.8%
National Association of Home Builders
$1,320,000 0.8%
Alliance of Automobile Manufacturers
$1,264,400 14.6%
Credit Union National Association
$1,250,000 40.4%
pending in 2009, including an upgrade of the
electrical transmission grid, ensuring a climate
change bill recognizes solar as a clean source of
energy and lobbying for a federal renewable
portfolio standard that would require a certain
percentage of energy produced to be renewable.
“There is a lot moving right now,” Hanis said.
At the other end of the energy spectrum is

6. 6 April 24, 2009
The Source OnAssociationAndNonprofitExecutiveCareers&People
make good decisions.”
Despite the hurdles—there are no more
free coffees or lunches for staffers—some of
the most successful lobbyists in Washington
say they are still finding ways to get their
message heard on Capitol Hill and educate
lawmakers. And they’ve learned to pivot with
Washington’s ever-shifting terrain—turnover
in Congress, a switch in the administration
and churning political ideologies.
“The best lobbyists speak with full
knowledge of the subject matter, they are
completely trustworthy, and they know how
and when to keep confidences,” said Jay
Timmons, executive vice president of the
National Association of Manufacturers.
“They’re able to work with both sides of the
aisle and they understand that while some
elected officials are not in agreement with
your association’s point on certain issues, they
may be on others.”
In recent weeks, CEO Update has turned to
top trade association leaders and lobbying
groups for their recommendations on the most
effective lobbyists from that sector in
Washington. Suggestions often came from chief
executives who spotlighted the gains of
someone on their own staff. Nominations also
came from government relations and
association professionals who recognized the
best practices of colleagues in other industries.
From their input, we’ve identified 13
advocates who have spent their careers shaping
policy in Washington, who are skilled at
“moving the ball” for their industries and
effective at selling their story to targeted
audiences. They include senior staffers who
have had previous careers in state government.
One has clerked for a federal judge. Another
went back to school to get an MBA to advocate
for business interests, instead of relying on the
more common law degree.
The majority have served on Capitol Hill,
where they had access to the nation’s top
leaders, learned how legislation is made, and
had a hand in crafting public policy. Those
early years provided an invaluable training
ground for some of the top industry
advocates in Washington.
The inside track
The staffing churn in Washington—from
Capitol Hill and government agencies to K
Street—has created a cottage industry of
lobbying experts, consultants and government
relations professionals with knowledge of the
inner-workings of Congress, and access to the
leaders who make legislation move.
It’s become a career path with currency in
the nation’s capitol.
“In trade associations, it’s a knowledge of
the issues that’s important, the ability to
advocate for them, and your access,” said
Chris Jones, managing partner with
CapitolWorks, an executive recruiting firm in
Washington, D.C. “Did you work on Capitol
Hill and did you work on our industry issues?
Can you ramp up quickly on these issues?
That’s what our clients want to know.”
In Washington, it’s a profile as common as
a public policy degree and law school.
Take, for example, Missy Jenkins. She’s a
senior vice president with the Pharmaceutical
Care Management Association, where she’s
worked for six years. After college, she
worked on Capitol Hill—first for Sen. Alan
Simpson (R-Wyo.), a former minority whip,
and then for Rep. Newt Gingrich (R-Ga.),
with whom she spent six years.
And while she didn’t have a large role in
health care policy on the Hill, Jenkins said
she learned strategy and how to move
Top lobbyists overcome hurdles
(Continued from page 1)
David C.
Bauer
Senior Vice
President of
Government Affairs
American Road and
Transportation
Builders Association
Career highlights
Personal Staff
Sen. Mark O. Hatfield (R-Ore.)
Associate Staff Member
Senate Transportation Appropriations
Subcommittee
Michael Dean
Vice President, Gov-
ernment Relations
National Cable
Telecommunications
Association
Career highlights
Government Relations Manager
PAC Manager
CTIA-The Wireless Association
Executive Staff Assistant to former House
Speaker Newt Gingrich (R-Ga.)
Brent
Del Monte
Vice President,
Federal Government
Relations
Biotechnology
Industry Organization
Career highlights
Counsel
Washington Council, Ernst & Young
Counsel
House Energy and Commerce
Committee
Legislative Director
Rep. Tom Bliley (R-Va.)
Clerk to U.S. District Judge Claude Hilton
“The best lobbyists speak with full knowledge of the subject
matter, they are completely trustworthy, and they know how
and when to keep confidences.”
—Jay Timmons, executive vice president,
National Association of Manufacturers

7. 7April 24, 2009
legislation forward from Gingrich, the former
Speaker of the U.S. House of Representatives.
“Working with Newt, you learn Newtonian
strategy—how to move the ball down the
field,” said Jenkins, who announced this week
she is leaving PCMA to become a private
consultant. “A lot of associations and
consultants give lip service and pass along
information but at PCMA, we try to affect
policy by changing the landscape.”
Dave Bauer came to Washington in 1990
after college and worked for his hometown
congressman, Sen. Mark Hatfield (R-Ore.),
who was the ranking Republican and former
chair of the Senate Appropriations Committee
and its transportation subcommittee.
“I learned the substance of issues associated
with all modes of transportation policy,” said
Bauer, who is senior vice president of
government relations for the American Road
and Transportation Builders Association. “In
that type of environment, you basically learn
how to effectively interact in this arena, from
how to deal with other congressional staff and
peers, the outside community, lobbyists and
constituents.”
And many former Hill staffers say the best
lobbyists they met were known as credible
sources who knew all sides of an issue and
had a solid reputation with lawmakers. “You
had to be entirely honest and candid, and
recognize that there might be a different
point of view,” said Brent Del Monte, former
counsel to the House Energy and Commerce
Committee under Rep. Billy Tauzin (R-La.).
“The folks who could give me a full picture
are the ones I respected most.” Del Monte is
now vice president of federal government
relations for Biotechnology Industry
Organization.
Several also attribute their Capitol Hill
training with knowing how to build
consensus among members in a trade
association, how to frame policy that
represents all members and how to build
relationships throughout an industry.
“You learn quickly how compromise is
made,” said Steve Judge, vice president of
government affairs for the Private Equity
Council and a former deputy staff director
for the House Financial Services Committee.
“I think that the experience of working on
the committee staff, where you have to
generate consensus among several members of
Congress who are trying to produce a result,
teaches you how to develop consensus. It’s
the same in associations.”
Combining policy forces
One of the most common strategies among
effective lobbyists today is work inside
coalitions—combining talent, access and
policy initiatives of several trade groups to
effect change.
And the best advocates go further, stepping
into a leadership role within the coalition,
said Stephen Gold, an executive vice
president with the National Electrical
Manufacturers Association. “It’s hard to be
successful alone over the long haul. In my
opinion, the best lobbyists have solid
contacts, the ability to network and work well
with other interests in Washington.”
Brian Pallasch, a lobbyist for the American
Society of Civil Engineers, worked in
coalitions to heighten the profile of
infrastructure building and construction in
the stimulus package. ASCE, a professional
society, worked with several other lobbies to
raise the profile and role that infrastructure
Continued on page 8
Susan M.
Eckerly
Senior Vice President,
Federal Public Policy
National Federation of
Independent Business
Career highlights
Deputy Director of Economic
Policy Studies
The Heritage Foundation
Legislative Director
Sen. Bob Kasten (R-Wisc.)
Legislative Director
Senate Republican Policy Committee
Geoff
Freeman
Senior Vice President
of Public Affairs
U.S. Travel
Association
Career highlights
Executive Director
Discover America Partnership
Vice President
APCO Worldwide
Director of Strategic Initiatives
American Association of Health Plans
Gerard N.
“Jerry”
Giovaniello
Senior Vice President
of Government Af-
fairs & Chief Lobbyist
National Association
of Realtors
Career highlights
Chief of Staff
Rep. Jerry Pettis (R-Calif.)
Rep. Jim Lloyd (D-Calif.)
Policy analyst and writer
National Journal
“Did you work on Capitol Hill and did you work on our industry
issues? Can you ramp up quickly on these issues? That’s what our
clients want to know.”
—Chris Jones, Managing Partner, CapitolWorks

8. 8 April 24, 2009
The Source OnAssociationAndNonprofitExecutiveCareers&People
building could have in getting the U.S.
economy back on track. The result—$100
billion was included in the American
Recovery and Reinvestment Act of 2009
designated for infrastructure projects.
“We were able to have a role in educating
members of Congress on what the needs were
for the country,” Pallasch said. “It
significantly boosted what’s already being
spent on infrastructure projects. It’s a victory
for the entire industry and the nation.”
In the health care reform debate, Divided
We Fail has become the trademark slogan and
coalition for business groups working
together to shape policy.
At the National Federation of Independent
Business, Susan Eckerly, senior vice president,
federal public policy, is the point person for
the coalition, working alongside the Service
Employees International Union, Business
Roundtable and AARP. “We’re focused on
trying to find affordable insurance for our
members who want to offer it,” Eckerly said.
“Discussions are heating up now.”
New media lobbying
Shoe-leather lobbying may be taking a back
seat to new media strategies with real-time
responses. Martinis with Hill staffers are no
longer an option under new gift rules, but
seasoned lobbyists say they may no longer be
necessary with new messaging campaigns
changing the way lobbyists approach their work.
At PCMA, CEO Mark Merritt speaks of
lobbying as running a campaign. Twitter,
blogs, and viral messaging are all part of the
arsenal to aim your messaging to the public
and policy makers.
“In old-school lobbying, it was all about
Top lobbyists overcome hurdles
(Continued from page 7)
access,” Merritt said. “Now it’s about strategy
and running a full campaign that shows how
issues play in members’ districts that involve
media and messaging. In this Twitter age you
need a fast-moving approach that takes
everything into account,” he said.
Mention Twitter and Michael Petricone will
take credit for it. As the lobbyist for the
Consumer Electronics Association, he’s using
the technology made by his member companies
to heighten his industry’s policy issues.
“There was a lot of criticism about members
of Congress tweeting during the president’s
State of the Union address,” Petricone said.
“The fact that the policy makers are using it
can help them develop an appreciation for why
broadband deployment is critical and why we
need to add additional spectrum.”
New media strategies are more
comprehensive and require lobbyists to shift
at a moment’s notice and respond to polling,
blogs and media reaction, said Geoff
Freeman, lobbyist with the U.S. Travel
Association. “It engages grassroots, uses
research and a campaign manager style of
approach that is brought to each issue. It
requires you to adapt quickly.”
And while the new strategies seem to be
making inroads in many shops in Washington,
other advocates say they’ll never supplant the
most important tools: credibility, honesty and
a solid reputation with lawmakers.
“Building relationships with policymakers
and their staff will always be important,
making people feel like they are not going to
get burned by you and you’re going to help
them succeed,” said Jenkins with PCMA. “At
the end of the day, your reputation is all that
you have.”
“In old-school lobbying, it was all about access. Now it’s about
strategy and running a full campaign that shows how issues play
in members’ districts that involve media and messaging. In this
Twitter age you need a fast-moving approach that takes
everything into account.”
—Mark Merritt, CEO,
Pharmaceutical Care Management Association
Missy
Jenkins
Senior Vice Presi-
dent, Federal Affairs
Pharmaceutical
Care Management
Association
Career highlights
Health Policy Advisor to former House
Speaker Newt Gingrich (R-Ga.)
Government affairs senior staff
Pharmaceutical Research
& Manufacturers of America and
U.S. Chamber of Commerce
Ike Jones
Vice President and
Senior Legislative
Counsel
Independent
Community Bankers
of America
Career highlights
Senior Lobbyist
National Rural Electric Cooperatives
Association
Legislative Counsel
Federal Deposit Insurance Corporatoin
Assistant Attorney General
State of Louisiana
Steve Judge
Vice President of
Government Affairs
Private Equity
Council
Career highlights
Senior Vice President
of Government Affairs
Securities Industry Association
Deputy Staff Director
House Financial Services Committee

9. 9April 24, 2009
Under the Lobbying Disclosure Act,
an individual must register as a
lobbyist if he or she is “employed or
retained by a client for financial or
other compensation (2) whose
services include more than one
lobbying contact; and (3) whose
lobbying activities constitute 20
percent or more of his or her services’
time on behalf of that client during
any three-month period.”
That’s the LDA definition, not plain
or simple.
Defining lobbying
What is considered a lobbying
contact? What constitutes a lobbying
activity? The U.S. Senate and House
of Representatives have published an
exhaustive 14 pages online to help
define who must register as a
lobbyist. But authors of the LDA
definitions might have been better off
using a simpler approach.
If someone pays you to lobby, you
might be a lobbyist.
If, as part of your job, you
communicated at least twice to a
covered official (members of
Congress, their staff, committee staff,
and some executive branch officials)
in six months by mail, fax, email,
phone or in person, you might be a
lobbyist.
If you spend 20 percent of your
time thinking, planning, researching
or talking about legislation or to a
covered official with the goal of
influencing covered officials, you
might be a lobbyist.
If all of the above apply, you are a
lobbyist.
But wait, there’s more.
Additional exemptions and details
prevail. For instance, if the expenses
associated with an in-house lobbyist
are below $24,500 in a six-month
period, the person may be a lobbyist,
but does not have to register as one.
If a person’s phone call to a
congressman is interrupted and the
person has to call back to finish the
conversation, that is considered more
than one contact with a covered
official and the person is a lobbyist if
the two other conditions are met.
Jeff Altman, partner with
McKenna, Long & Aldridge says the
question of when an individual meets
the definition of a lobbyist to trigger
registration by the organization is a
common error.
“I think the whole scheme is
confusing to organizations and
people unless they spend time to
study it. We typically encounter
inadvertent mistakes when we are
asked to conduct a compliance
review,” Altman said.
The LDA definitions go to great
lengths to ensure nearly every
possible scenario is covered in the
explanation of who must register,
even imposing fines of up to $50,000
for knowingly failing to comply.
And while mainstream media often
enumerates the slate of registered
federal lobbyists as upwards of
30,000, the actual number of
registered lobbyists hovers around
15,000, according to the Office of the
Clerk of the U.S. House of
Representatives.
—Mark Graham
WHO MUST REGISTER AS A LOBBYIST?Aric
Newhouse
Senior Vice President
for Policy and Gov-
ernment Relations
National Association
of Manufacturers
Career highlights
Chief of Staff, Legislative Director,
Legislative Assistant
Sen. George V. Voinvich (R-Ohio)
Brian T.
Pallasch
Managing Director
of Government Rela-
tions and Infrastruc-
ture Initiatives
American Society of Civil Engineers
Career highlights
President, American League of Lobbyists,
2007-2008
Director of Government Relations, ASAE
Michael
Petricone
Senior Vice President
of Government Affairs
Consumer Electronics
Association
Career highlights
Vice President, Technology Policy
Consumer Electronics Association
Campaign work on state races and the
first Bill Clinton campaign
Rachel
Robinson
Vice President of Gov-
ernment Relations
American Interna-
tional Automobile
Dealers Association
Career highlights
Vice President, Government Affairs
Securities Industry Association
Director of Speaker Operations to former
House Speaker Newt Gingrich (R-Ga.)

10. 10 April 24, 2009
The Source OnAssociationAndNonprofitExecutiveCareers&People
By Jonathan Hemmerdinger
Some of the top industry advocates named
by CEO Update in last year’s Top Lobbyists
Special Report say their work since then has
become more frenzied than ever, the result of a
new administration eager to enact an agenda.
“The pace has been frenetic,” said Michael
Aitken, director of government affairs for the
Society for Human Resource Management.
“I have talked to other colleagues who … re-
member the times when you had breaks,
down time.”
Aitken said he’s been especially busy be-
cause the administration and Congress have
been more active than they have been in 20
or 25 years on workplace issues, like the Em-
ployee Free Choice Act, the Family and Med-
ical Leave Act, health care reform and
immigration law.
Scott Talbott, senior vice president for gov-
ernment affairs for The Financial Services
Roundtable, said this year can’t begin to com-
pare to last. “It was and has been a hyper-
drive, no-holds blitzkrieg since the government
took over Freddie [Mac],” he said.
Days passed like minutes, and legislation
that might have once taken years, passed in
weeks, he added.
Jay Timmons, executive vice president of
the National Association of Manufacturers,
said his group wasn’t surprised by the in-
crease in pace.
“It was not something that we didn’t antic-
ipate, whoever the president would be,” Tim-
mons said. “We anticipate it will step up
more in the next six months.”
Regina Hopper, executive vice president of
USTelecom, a group representing the broad-
band industry, said the lobbying pace is blis-
tering because broadband can facilitate
reforms in specific industries that are in
Congress’ crosshairs, like health care and ed-
ucation.
Meeting and tweeting
Hopper said that since the Obama victory,
networking has evolved to mean not just in-
person meetings, but also connecting with
members through social networking sites.
Now, she said, breaks are few, even during
congressional recesses.
“Twitter doesn’t stop. Facebook doesn’t
stop. The use of video for advocacy doesn’t
stop just because there was a recess,” Hopper
said. “This Easter recess I’ve been as busy or
busier than I have ever been.”
Jade West of the National Association of
Wholesaler-Distributors said although an in-
crease in the lobbying pace is common every
time the administration changes, it is crip-
pling this time around.
“The downtime you had [in the past] to
take a deep breath, you don’t have [any-
more],” she said.
West said that’s because lawmakers are
working on so much at once.
“Kennedy is doing stuff on health care and
Baucus is doing work on health care, but not
the same stuff,” West said. “I need a clone.”
“It’s the relentlessness of this pace that is
driving everyone batty,” she added.
Aitken agreed things are moving at a
manic speed. “The thing that is different is
that it’s truly continuous,” he said.
Lobbyists say it’s unlikely to slow.
“[Congress] will be on a breakneck pace
until Memorial Day,” Aitken said. “After
that, there will be three weeks of rapid activ-
ity until the July recess. Then rapid activity
into August.”
Some lobbyists wonder how long Congress
and the administration can maintain such a
grueling schedule.
“You [have to] wonder when it wears him
[Obama] out,” West said.
Revisiting 2008 Top Lobbyists: More hustle on the Hill
Lawmakers and the new administration’s efforts to implement several Democratic agenda items have many association lobbyists working overtime
Michael Aitken
Society for Human
Resource Management
Regina Hopper
USTelecom
Scott Talbott
The Financial
Services Roundtable
Jay Timmons
National Association
of Manufacturers
Jade West
National Association
of Wholesaler-
Distributors
“Twitter doesn’t stop. Facebook doesn’t stop. The use of video for
advocacy doesn’t stop just because there was a recess.”
—Regina Hopper, executive vice president,
USTelecom

11. 11April 24, 2009
But opening an office in the capital region is
not without logistical and staffing challenges.
Putting down roots in the city—establishing
relationships with officials and regulatory
agencies—can take years, and several
administrations, to develop. And it can take
months, and expensive recruiters, to find staffers
equipped with the logistical skills to get an office
on its feet, and access to lawmakers who can
propel an industry’s agenda forward.
“The single biggest challenge is rebuilding a
new team from scratch and making it
transparent to members and policy makers,” said
Andy Carter, CEO of the Visiting Nurse
Associations of America, which moved its base
of operations to the District from Boston in
January 2008. Only two staffers out of 19 agreed
to make the move with the organization.
“We saw that health care reform was on the
horizon,” Carter said, “and to be anywhere
other than Washington reduces the chances of
being at the table.”
Finding the right talent
For many associations, relocating to
Washington or establishing a permanent satellite
office there is made easier by drawing on the
region’s exceptional talent base. Many groups
have relied on well-connected leaders and
professionals in the area, with years of public
policy and association experience, to lead their
transition teams.
In November 2008, the Online Publishers
Association hired its first vice president of
government affairs, Michael Drobac, to anchor
its new office in Washington. Drobac had been a
legislative aide to two influential leaders on the
U.S. Senate Commerce Committee, Sen.
Gordon Smith (R-Ore.) and Sen. Kay Bailey
Hutchison (R-Texas).
Two years ago, COMTA hired interim
director Jim Goss to spearhead the group’s move
to Washington from Evanston, Ill., a Chicago
suburb. Goss had worked in several associations
as a transition leader and spent more than a
decade in Washington. This week, COMTA
selected Kate Ivane Henrioulle, dean of
education at the International Professional
School of Bodywork in San Diego, as their
permanent director.
And at the National Retail Federation, CEO
Tracy Mullin was already onboard in 1993 when
the industry group decided to relocate its
headquarters from the heart of the fashion and
retail world in Manhattan to Washington, D.C.
It was also familiar turf for Mullin, a
Washington native, who had served as senior
legislative assistant and assistant press secretary
to former Sen. Hugh Scott (R-Penn.).
For Mullin, the real work lay in rebuilding the
rest of the organization to serve its members.
“The retail focus and outward-facing functions
had to be rebuilt and all the research and training
and the experts who came out of retail and were
interfacing with the membership,” she said. “We
needed to rebuild the expertise in marketing and
merchandising for the entire industry.”
Coping with false starts
Seasoned executives also recall the hiccups and
missteps in getting an industry group off the
ground and working in Washington.
At the NRF, the transition from New York
City meant selling a building there, figuring out
which essential staff members would move with
the organization and using stay bonuses to keep
staff aboard until the move. “It was cumbersome
for the first year as we leased space in
Washington that was not large enough to
accommodate the whole operation, so we had
staffers going back and forth between two offices
every day,” Mullin said.
Even for the most equipped and well-
connected staffers, setbacks are to be expected in
launching a new enterprise. Valerie Carter had
15 years of experience lobbying federal and state
governments on behalf of the pharmaceutical
industry before she signed on in 2005 to open a
Washington hub for Project Management
Institute, a membership group of project
management professionals.
She was forced to work out of her home office
for the first five months while office space, and
furniture, was purchased. Four years later, she’s
still the only staffer in the Washington office.
And she toggles once a month between the
region and PMI’s offices in Newtown Square,
Penn., a suburb of Philadelphia. “You have to
make an extra effort to keep communications
open with the home office so that they make
sure you exist and reinforce the importance of
the efforts you’re making,” Carter said.
As the lobbying sector has ballooned within
the nation’s capital, so have the stakes for
industries that want to influence legislation to
meet their interests.
For example, in a study by the University of
Kansas, private companies lobbying for a one-
time tax break, passed by Congress in 2004, got a
22,000 percent rate of return—or $220 for every
dollar spent lobbying on the issue. That single tax
break, which was part of the American Jobs
Creation Act of 2004, gave companies a tax
holiday on profits made overseas and saved them
an estimated $100 billion. The study found more
than 800 companies took advantage of the break.
Corporate members of industry associations
and professional membership groups are aiming
for the same kind of impact from their
Washington emissaries. “Washington has become
more of a centerpiece in public policy and it’s
more critical to business every day,” Mullin said.
“As members understand the bottom-line
impact policy can have, they understand the
need to have a voice in the city.”
—T.E. Gilchrist
Associations sink roots in D.C.
(Continued from page 1)

12. 12 April 24, 2009
The Source OnAssociationAndNonprofitExecutiveCareers&People

13. 13April 24, 2009
bargains in the Washington metro area and
other cities.
Vacancy rates rise
According to a recent report by CoStar
Group Inc., a provider of commercial real es-
tate information, the office vacancy rate in the
Washington area was near 12 percent at the
end of 2008, up from around 10 percent a
year earlier. Prices quoted by brokers and prop-
erty owners ranged from $50 per square foot
for space in downtown Washington to around
$23 per square foot in some suburbs. The
area’s average quoted rates, which often differ
from final, negotiated rents, were down only
0.2 percent from the previous quarter.
“This market is very attractive to tenants. A
lot of space is coming on-line in the coming
months. Landlords are very aggressive,” said Jef-
frey Marsh, vice president and chief financial of-
ficer for the Association of American Railroads,
which in March signed a lease for nearly 34,000
square feet of space in the Capitol View build-
ing, a half mile from the Capitol in Southwest
Washington. The group’s 70 staffers are sched-
uled to move in September from offices a half
mile north of the Capitol, where they have been
for 23 years.
Marsh said although the new space costs
about the same as the group pays now, it has a
wide open feel and the building is energy effi-
cient. Also, the AAR is able to influence the de-
sign of the space’s interior.
Manny Fitzgerald, who works with nonprofits
for the real estate services firm CB Richard Ellis,
said landlords are hungry for tenants. “Existing
buildings are sitting substantially vacant and
landlords are offering tremendous deals,” he said.
Fitzgerald said there’s a glut of space in
Washington, particularly in NoMa—the real
estate designation for the area north of Massa-
chusetts Avenue and the Capitol—and near
Nationals Park in the Capitol Riverfront area,
southeast of downtown.
Fitzgerald, whose firm is forecasting even
higher vacancy rates, said associations can find
deals in other cities, too, and they don’t even
need to relocate. One of his clients in Chicago,
for instance, is negotiating for an 18 percent cut
in their lease rate, a savings of $7 to $8 per
square foot.
Such deals are available, said Fitzgerald, because
landlords want to keep tenants and are willing to
cut rates in exchange for an extended term.
But if you do have to move, don’t underesti-
mate the effort.
The first thing you need to do is analyze the
market, a process that Marsh said took the
AAR and his broker, Grubb & Ellis Company,
six months.
Marsh studied 20 different locations in Wash-
ington, analyzing factors such as traffic conges-
tion, transportation options, restaurants, growth
rates, crime statistics and distance to Capitol
Hill. He even used ZIP codes to analyze his em-
ployee’s commutes.
Marsh said he looked at space in the Central
Business District—the area that surrounds the
National Mall, the White House and the Capi-
tol—but it was too expensive.
Eventually, he signed a 15-year lease at Capi-
tol View.
Marsh said employees’ reactions have largely
been positive, especially after they see the location.
Belmont of the SNA said her staff’s reaction is
largely positive, too. “Once they see it they get
excited,” she said. “You have so many hotels and
restaurants. It’s a wonderful place when you are
bringing members into town.”
Groups relocating find landlords are willing to bargain
With office vacancy rates near 12 percent and decreased demand for office space, associations looking to relocate are reporting good tenancy deals
The Capitol View
building, located
a half mile south
of Capitol Hill,
will be the new
headquarters of
the Association of
American
Railroads when
the group moves
next fall.
By Jonathan Hemmerdinger
When Barbara Belmont, executive director of
the Alexandria, Va.-based School Nutrition As-
sociation, started searching for new office space
for her group’s 50 employees two years ago, time
was on her side.
“The longer we did nothing,” said Belmont,
“the better the deals got.”
A few weeks ago, Belmont finally signed lease
papers on some 15,000 square feet of space for
less money than the group is paying now.
The SNA will move to National Harbor, a
massive development project with hotels and
restaurants on the Potomac River in Maryland,
seven miles south of the District of Columbia.
“It is a new area and not many people thought
of it as a place for associations,” said Belmont. “I
thought, this is perfect.”
Other association leaders and commercial real
estate experts say Belmont’s experience isn’t
unique. Rising office vacancy rates and de-
pressed real estate demand mean office space

14. 14 April 24, 2009
The Source OnAssociationAndNonprofitExecutiveCareers&People
E X P E R T O P I N I O N
Using compensation creatively to recruit top leaders
Boards should benchmark executive pay packages beyond similar nonprofits and leverage variable pay and other innovative approaches
tion vies for talent extends well beyond this
population.
At the executive level, nonprofits compete
with associations and corporations nationwide.
Since two of the goals of a competitive execu-
tive compensation structure are retention and
the ability to recruit talented senior executives,
boards must know what other nonprofit and
private sector employers pay their CEOs and
senior staff in order to compete in the same
labor market. The new IRS Form 990 and ac-
companying schedule J will require greater dis-
closure than ever before, but the transparency
should not dissuade nonprofits from using cre-
ative approaches like variable pay as an impor-
tant part of total compensation. This is an
important part of evaluating compensation
more strategically in retaining, recruiting and
rewarding key senior executive talent.
In many cases, nonprofit boards are inter-
ested in leadership with expertise in an industry
sector and also typically seek the private sector
fiscal discipline and entrepreneurial drive that
these environments tend to nurture.
Advocating a more flexible approach
Employers across the spectrum have been
moving toward a greater use of variable pay as
part of a total rewards package. Variable pay
goes beyond a fixed base pay or salary to align
with the organization’s compensation philoso-
phy, bylaws, strategic plan, and predefined op-
erational and performance goals. The variable
pay arrangement can be tailored to the organi-
zation and linked to specific objectives and will
serve to attract, retain and motivate top talent
and also promote a high performance culture
across the organization—particularly among
senior executive staff.
Just as each organization’s mission, culture
and work environment are unique, so too is the
blend of knowledge, skills, abilities and other
characteristics that each executive offers as a
candidate. The compensation package to re-
cruit top talent in the nonprofit world must be
similarly unique, tailored not merely to align
with other groups of similar budget and staff
size or target the median in executive pay.
Boards must be creative in planning the total
compensation package. The challenge is to for-
malize a compensation strategy to include
variable pay that aligns with the organiza-
tion’s values, mission, strategy and perform-
ance objectives.
In order to secure leadership that can move
nonprofits forward in these turbulent times,
benchmarking against the broader market-
place, evaluating private-sector models of
compensation and thinking more strategi-
cally about compensation and talent acquisi-
tion will mean the difference between having
the best human capital available in senior ex-
ecutive roles, versus having to turn, reluc-
tantly, to B-List candidates.
Adam Smith has worked in retained execu-
tive search for 20 years. He is currently the
managing director of Adam Smith Executive
Search Consulting, founded in 1996, specializ-
ing in senior-level search assignments for clients
in nonprofit, biotechnology, agribusiness and
manufacturing.
Smith also performs work in compensation,
competency modeling, organizational develop-
ment and succession planning.
By Adam Smith
Successfully recruiting senior executives for
professional, trade and philanthropic non-
profit organizations involves expanding the
scope of traditional search parameters beyond
similar entities, and identifying and analyzing
complex compensation elements to attract top
tier candidates.
First, nonprofits must recognize they are
competing with the broader marketplace for
talent, and must take into consideration all
nonprofit and for-profit industry sectors and
markets. These critical hires, after all, will be
entrusted with developing a sustaining vision,
defining strategic and operational objectives
and driving the evolution and growth of your
organization.
Second, nonprofits must continue to evalu-
ate and integrate progressive, private sector
compensation elements into their compensa-
tion programs, preferably reviewing and up-
dating them through established independent
compensation committees with defined roles
and procedures.
Frequently, a key challenge is structuring a
new, competitive compensation package while
preserving the integrity of the existing pay
structure within the organization. While
benchmarking compensation against similar
organizations is helpful, boards and search
committees must consider the broader mar-
ketplace and perform careful analyses of both
direct and indirect compensation/benefits in
order to compete effectively in the executive
labor market.
Christina L. Greathouse, a partner with
Strategic Performance Group in Vienna, Va.,
is a compensation consultant who works ex-
tensively with nonprofits. She says a common
error made by boards and search committees
is to gather executive compensation data only
from highly similar nonprofits that serve the
same industry or constituents. For example, a
large medical society may choose to bench-
mark only against other large medical soci-
eties.
Greathouse cautions that it is important
not to limit benchmark data to these groups
alone since the market in which an organiza- Adam Smith

15. 15April 24, 2009
By Jonathan Hemmerdinger
With $1.5 million in seed money, the
415,000-member Aircraft Owners and Pilots
Association is funding the first phase of an ad-
vertising campaign aimed at countering what
they fear is the public’s negative perception of
general aviation and to increase awareness
of the industry’s impact on
the broader U.S. economy.
The campaign, which
launched April 20 and in-
cludes print, online and
broadcast elements—many
featuring actor and AOPA
member Harrison Ford—is
initially targeted to policy
makers in the Washington,
D.C. area, said AOPA
spokesperson Chris Dancy.
Dancy said the campaign
comes partly in response to
ambiguous language in Presi-
dent Obama’s $3.6 trillion
2010 budget which could
change the way the FAA is funded. AOPA fears
those changes may result in higher fees for gen-
eral aviation—an industry that AOPA says ac-
counts for almost 1.3 million jobs and $150
billion in economic activity.
The campaign is also an effort to improve
the industry’s public image, which Dancy said
degenerated after the Big
Three auto chiefs arrived in
Washing-
ton for congressional hearings on private jets.
“General aviation is tagged as the rich boys
or fat cat CEOs,” said Dancy.
The association is also using the campaign to
protest proposed increases in security standards
for some private aircraft—measures Dancy said
will be paid by aircraft owners.
In addition to the initial funding from AOPA,
the campaign is seeking donations from mem-
bers on its web site, www.gaservesamerica.com.
“We anticipate it will be a multi-million dol-
lar campaign,” Dancy said.
In the coming months, the group plans to
expand the campaign nationally with no end
date set.
“We are prepared to have this campaign run
as long as need be,” Dancy added.
General aviation’s new advertising campaign takes flight
Pilots’ group launches broad media effort in D.C. area to improve public perception, increase awareness and avert possible increases in FAA user fees
AOPA print ads are part of a $1.5
million advertising effort by the
group to influence aviation policy
and improve public perception.
Some feature actor and AOPA
member Harrison Ford, who
volunteered for the effort.

16. 16 April 24, 2009
The Source OnAssociationAndNonprofitExecutiveCareers&People
Departures
Lawyers group loses Haber as CEO
Jon Haber, CEO of the trial
lawyers’ group The American
Association for Justice, will
leave in early May for other
opportunities, according to
an April 7 AAJ media release.
Haber, who joined the
group four years ago, said in an interview with
CEO Update that he leaves the AAJ, formerly
known as the Association of Trial Lawyers of
America, in a stronger position than it has
been in a generation. Haber said among his ac-
complishments are leading the group’s reloca-
tion to its new offices on 6th and H Street,
NW, in Washington, D.C. and assisting in the
improvement of the group’s communications
efforts with the creation of a rapid media re-
sponse “war room.”
Prior to joining the AAJ, Haber was as a sen-
ior executive at the public relations firm Fleish-
man-Hillard. Earlier, Haber served on the staffs
of Sen. Dianne Feinstein (D-Calif.) and Sen.
Patrick Leahy (D-Vt.). He also worked on the
presidential election campaigns of Sen. Ted
Kennedy (D-Mass.), former Vice President
Walter Mondale, Rep. Dick Gephardt (D-
Mo.), President Bill Clinton, and former Ver-
mont Governor Howard Dean.
Haber, who holds a law degree from the Uni-
versity of San Francisco School of Law, will stay
with the group until the AAJ board meeting in
early May. An AAJ spokesperson said the search
for Haber’s successor will be led by the board of
directors.
Simpson leaves manufacturing tech
group; a successor expected soon
The Association for Manufacturing Tech-
nology, a McLean, Va.-based group represent-
ing providers of manufacturing machinery and
equipment, announced the resignation of Presi-
dent Robert K. Simpson, effective Feb. 24.
“He felt that his interest and skill set was
more in line with manufacturing operations
[than] nonprofit trade associations,” said Linda
Montfort, AMT’s vice president of finance and
human resources. “He’s been in manufacturing
his entire career.”
Simpson joined the group June 2008, but
did not assume the role of president until Oc-
tober, when former president John B. Byrd III
retired, according to a May 2008 AMT release.
Prior to joining AMT, Simpson, who has
more than 25 years of manufacturing opera-
tions experience, was corporate vice president
and president of global plastics machinery at
Milicron, a Cincinnati, Ohio-based plastics
processing firm. Earlier, he was president of
Siegel-Robert Automotive in St. Louis, Mo.,
and held executive positions at Providence,
R.I.-based holding company Textron.
Simpson graduated from Miami University
in Oxford, Ohio, with a bachelor’s degree in
manufacturing engineering and from Western
International University in Phoenix, Ariz., with
a master’s degree in business administration.
Montfort said that the AMT search commit-
tee is working with Wisconsin-based search firm
Koehler & Co. to find Simpson’s replacement.
She added that the group hopes to have a deci-
sion on a new leader in the next few weeks.
Tyneski leaves product design group
The Industrial Designers
Society of America, a group
that promotes the interests of
firms that create and develop
product designs, announced
that the group’s executive di-
rector, Frank Tyneski, is step-
ping down, effective April 23.
NEWS & SELECTIONS

17. 17April 24, 2009
Continued on page 18
In an interview with CEO Update, Tyneski
said he was happy to have worked at the IDSA
and was proud of his accomplishments at the
group, but was ready to return to a job that
more closely fits his passion—product design.
“Running a nonprofit was an opportunity to
give back,” Tyneski said. “[But I am] returning
to the wild and doing what I enjoy doing,
which is the process of design.”
Tyneski said while at the IDSA he helped the
group create strategic partnerships, design a
new web site and increase staff efficiency. In ad-
dition, Tyneski said he helped the group start a
program to provide health insurance to indus-
trial designers.
Tyneski, who has been with the group since
2007, is moving to San Diego, Calif.-based
Skinit, a developer and manufacturer of cus-
tomized consumer products, where Tyneski will
be vice president of design strategy and product
development. Tyneski said he was offered the
job after suggesting design ideas to company
representatives at a trade show.
Tyneski said he will remain on retainer as an
advisor to IDSA’s board of directors.
Arrivals
Strittmatter leads kids’ library group
The Association for Library
Service to Children, a divi-
sion of the American Library
Association, announced
April 6 that Aimee Strittmat-
ter will be the group’s new ex-
ecutive director. Marge
Loch-Wouters, a member of the search com-
mittee and an ALSC board member, made the
announcement in an email to members.
Strittmatter, who for the last four years was
the group’s deputy director, came to the ALSC
from the William P. Faust Public Library of
Westland, Mich., where from 2002 to 2005 she
was children’s services supervisor. From 2000 to
2002, she was children’s librarian at the Chicago
Public Library. Before that, Strittmatter was a
public library associate at the Loving Branch of
the Ann Arbor District Library.
She succeeds Diane Foote, who has left the
group for family reasons.
Strittmatter graduated in 2000 from the Uni-
versity of Michigan’s School of Information
with a concentration in library and information
science. She also holds a bachelor’s degree in
criminal justice from Michigan State University.
Former volunteer to join PKU group
The National PKU Alliance,
an coalition of regional
groups formed in 2008 to
support families and individ-
uals affected by the genetic
disorder phenylketonuria, an-
nounced April 7 that the
group’s first executive director will be Christine
Brown, a former volunteer at the organization
and a mother of two children with PKU.
Brown, who has 15 years experience leading
nonprofit organizations, comes to the group
from the Tomahawk Regional Chamber of
Commerce, in Tomahawk, Wis., where she was
executive director. Earlier, Brown was the direc-
tor of the Coalition for a Tobacco Free Ver-
mont and she was the executive director at a
women’s resource center in Vermont called Um-
brella, Inc. In addition, Brown worked at the
Anne Arundel Country Domestic Violence Co-
ordinating Center in Maryland as coordinator.
“I spent my whole career in nonprofit organ-
izations on the local, state and regional level,”
said Brown in an interview with CEO Update,
“and I am excited to use my experience for a
cause that affects my family.”
Brown said her first goal is to increase the
number of regional and state members of
NPKUA. She plans to work with insurance
companies and federal and state agencies to im-
prove benefits to families struggling with the
high costs of the dietary formula required by
PKU patients.
“This is a very expensive disease to treat,”
Brown said.
Brown will also help create a Board of Scien-
tific Advisors to study PKU research.
Tucker to head military comptrollers
Alvin Tucker will replace
Robert Hale as the executive
director of the 17,000-mem-
ber American Society of
Military Comptrollers,
based in Alexandria, Va.
Tucker, who worked as a
Russian linguist in the U.S. Army, joined the
ASMC after 12 years as director in the defense
and intelligence practice of the accounting firm
Grant Thornton LLP. From 1990 to 1997,
Tucker worked at the Department of Defense
as deputy chief financial officer. He also spent
time at the Department of Housing and Urban
Development, the Office of the Secretary of
Defense, and the Army Audit Agency.
Tucker, who holds a bachelor’s degree in ac-
counting from the University of Maryland, said
he hopes to improve the group’s use of profes-
sional development and training programs. He
has already begun visiting some of the group’s
140 chapters.
“I want to learn about their issues and what
was can do to help,” Tucker said in an interview
with CEO Update.
Tucker replaces Hale, who left the group
when he was appointed by President Obama—
and confirmed by the Senate—as the under
secretary of defense (comptroller and chief fi-
nancial officer) at the Department of Defense.
Hale, who is a former Navy officer and was as-
sistant secretary of the Air Force (financial
management and comptroller) from 1994 to
2001, led the ASCM for four years.
Radford to steer Greenpeace USA
Greenpeace USA announced
that Phil Radford, the
group’s former grassroots di-
rector, will be the new execu-
tive director, effective April
27.
Radford, who has been ac-
tive in environmental causes since high school,
joined Greenpeace in 2003 to build the group’s
grassroots program, which uses student organ-
izing and online networking tools like MySpace
to mobilize members. In addition, Radford
helped launch Frontline, a grassroots member-
building program that helped double the
group’s revenue to $30 million.
In an interview with CEO Update, Radford
said his priority as the executive director is to
use scientific studies to convince lawmakers to
be more aggressive in the fight against global
warming. In addition, Radford hopes to make
Greenpeace a more influential political force—
the environment group equivalent of the Na-
tional Rifle Association.
Radford holds a bachelor’s degree from
Washington University in St. Louis and has a
certificate in nonprofit management from
Georgetown University.
John Passacantando, the group’s former ex-
ecutive director, is leaving Greenpeace after
eight years at the helm, during which time the
group has grown from a staff of 60 to more
than 500. Under Passacantando, Greenpeace
tackled issues including climate change and il-
legal logging in the Amazon, and charged
Exxon Mobil Corporation with funding groups
that misinformed the public on global warm-

18. 18 April 24, 2009
The Source OnAssociationAndNonprofitExecutiveCareers&People
ing, said Radford in an email to CEO Update.
Passacantando was also behind Greenpeace’s
Solutions program, which works with corpora-
tions to implement environmentally friendly
technology.
Prior to his work with Greenpeace, Pas-
sacantando co-founded Ozone Action, a
group that coordinated the efforts of scien-
tists, students, business leaders and politicians
to raise climate change awareness. Ozone Ac-
tion, which was founded in 1992, merged
with Greenpeace in 2000.
Footwear group taps textile veteran
Matt Priest has been named the new presi-
dent of the Footwear Distributors and Retail-
ers of America, a group that represents
footwear manufacturers, retailers and buyers.
He assumed the position Feb. 17.
Priest has years of experience in the textile in-
dustry. Prior to joining the FDRA, Priest worked
at the Department of Commerce as deputy assis-
tant secretary for textiles and apparel and senior
advisor to Commerce Secretary Carlos Gutier-
rez. Earlier, Priest advised on textile and trade is-
sues as a senior advisor to the assistant secretary
for import administration in the Commerce De-
partment. He also advised on textile, trade and
economic development issues as legislative direc-
tor for Rep. Sue Myrick (R-N.C.).
Priest replaces former president Peter Man-
gione, who retired from the FDRA on April 15
after 25 years at the group.
Miller succeeds Luers at U.N. group
Thomas J. Miller has been
appointed the new president
of the United Nations Associ-
ation of the United States of
America, succeeding William
H. Luers, who is leaving the
group after 11 years.
Miller, whose appointment is effective May
11, most recently was chief executive of Plan
International, an agency that works in devel-
oping countries to improve child welfare, where
he coordinated and managed the group’s opera-
tions in 49 countries.
Miller also has 29 years of experience as a
diplomat in the U. S. Foreign Service, includ-
ing time in the Balkans, Southeast Asia and the
Middle East, where he worked on the Israeli-
Palestinian peace process in the 1980s and early
1990s. In 1999, Miller was named ambassador
to Bosnia-Herzegovina, spending two years in
Sarajevo working on political and economic re-
construction and refugee and humanitarian
matters. From 2001 to 2004, Miller was the
U.S. Ambassador to Greece.
In addition to working for the Foreign Serv-
ice, Miller has taught diplomacy and interna-
tional relations courses at George Mason
University, and serves on the board of the anti-
drug organization D.A.R.E. He holds bache-
lor’s, master’s and doctoral degrees in political
science and a master’s degree in Asian studies
from the University of Michigan.
The search for Miller began when Luers, who
previously worked in the Foreign Service and
was president of The Metropolitan Museum of
Art, announced his retirement in the fall.
CLF taps Kassel as next president
John B. Kassel has been named the new
president of the Conservation Law Founda-
tion, a New England-based nonprofit environ-
mental and conservation group, effective May
1, according to an April 15 CLF media release.
Kassel comes to the CLF with more than 20
years of legal experience, most recently as co-
managing partner and co-founder of the
Burlington, Vt., law firm Shems Dunkiel Kas-
sel & Saunders, where he counseled nonprofits
and businesses on renewable energy projects.
Earlier, Kassel was the general counsel, and
later the secretary of the Vermont Agency of
Natural Resources.
The search for Kassel was conducted over
five months by CLF’s search committee. Kassel
is a graduate of Middlebury College in Ver-
mont and Cornell University.
New leaders at broadcasters groups
Both the Radio and Television News Direc-
tors Association and its educational arm, the
Radio and Television News Directors Foun-
dation, have announced the appointment of
new executive directors. In an April 15 media
release, the organizations said Jane Nassiri will
head the association and Kathleen Graham
will lead the foundation, both effective when
current RTNDA and RTNDF president, Bar-
bara Cochran, retires June 25.
Graham, who joined RTNDF in 1996, was
named vice president for foundation pro-
grams in 2005, a position from which she
oversaw major projects, including those on
leadership, ethics, high school broadcast jour-
nalism, terrorism and diversity. In addition,
Graham managed programming for the
group’s annual convention.
Since 2005, Nassiri has been the vice presi-
dent of finance and administration for the or-
ganization. In addition, Nassiri, who first
joined RTNDA in 1998, managed the group’s
annual convention and membership services.
Schneider to head mentoring group
MENTOR, an advocacy group for mentor-
ing, announced that Daniel C. Schneider will
be the group’s new chief executive officer.
Schneider comes to the group from the Ad-
ministration for Children and Families at the
U.S. Department of Health and Human Serv-
ices, where he was acting assistant secretary. In
that position, Schneider directed a program
that matched children of prisoners with adult
mentors, and established the National Center
for Physical Development and Outdoor Play,
part of an effort to reduce childhood obesity.
He also created the Office of Disaster Prepared-
ness and Response, which provides social serv-
ices following large-scale disasters.
From 2003 to 2004, Schneider was deputy
associate director at the White House. He has
also worked as general counsel for the National
Endowment for the Humanities, White
House liaison for the U.S. Department of
Labor, chief of staff for Rep. James R. Ryun (R-
Kan.) and an as attaché for the Kansas Depart-
ment of Commerce.
Massage school dean to lead COMTA
The Commission on Mas-
sage Therapy Accreditation
announced that Kate Henri-
oulle will be the group’s new
executive director, effective
June 1.
Henrioulle comes to the
group from the International Professional
School of Bodywork, a massage school in San
Diego, Calif., where she was dean of education.
In that position, Henrioulle directed a staff of 80
faculty members and more than 200 students,
and oversaw the school’s COMTA accreditation
programs. Henrioulle also was a massage instruc-
tor and a clinic supervisor at the IPSB.
In an interview with CEO Update, Henri-
oulle said she heard about the position from
COMTA’s interim director, whom Henrioulle
met two years ago at an education conference.
Henrioulle has a bachelor’s degree in geol-
ogy from Colorado College and massage ther-
apy accreditations from the IPSB, the Natural
Healing Institute, the Society of Ortho-Bion-
omy International and the California Naturo-
pathic College.
NEWS & SELECTIONS
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19. 19April 24, 2009
Government Affairs
Douglas Wiley, executive vice president of
government relations for the National Associa-
tion of Broadcasters, is no longer with the
trade group. Published reports say that Wiley’s
position was eliminated last month.
Laurie Knight, who has worked as the leg-
islative director for Rep. Jim Turner, (D-
Texas), now leads the government relations
staff, Before joining NAB, she spent more than
five years with the National Beer Wholesalers
Association, where NAB’s CEO David Rehr
had also been leader.
Before joining NAB, Wiley served as a lob-
byist in a number of trade associations and in
the private sector, chiefly in the telecommuni-
cations industry. He worked as a senior vice
president of government relations for the Elec-
tronic Industries Alliance, as a vice president
at the Telecommunications Industry Associa-
tion, and director of legislative affairs for the
Competitive Telecommunications Associa-
tion. He was also director of government rela-
tions for Alcatel, a telecom firm that later
merged with Lucent Technologies.
Wiley had also been a senior legislative assis-
tant to the former chairman of the House
Committee on Energy and Commerce, Rep.
Thomas Bliley, (R-Va.).
The U.S. Chamber of Commerce has
named Jason Matthews, a former chief of staff
to Sen. Mary Landrieu (D-La.), as a director in
its congressional and public affairs division,
with a focus on financial issues.
Prior to the Chamber, Matthews was deputy
issues director of Landrieu’s 1996 Senate cam-
paign and continued to serve in her Capitol
Hill office.
Matthews joins Scott Eckart, who has also
been named a director in the division. He will
focus on trade issues. Eckart is a former vice
president of federal affairs at the Democratic
Leadership Council, where he was a liaison
between the organization and members of
Congress. He also worked at the Democratic
Congressional Campaign Committee and on
a House re-election campaign for then-Rep.
Harold Ford Jr. (D-Tenn).
Jonathan Kurrle is the new vice president of
government affairs and public policy for the
Society of the Plastics Industry. Kurrle comes
to the trade group from The Association for
Manufacturing Technology, where he served
as government relations director since 2001.
Prior to that position, he was a government re-
lations representative for Reed Smith LLP, an
international law firm, where he directed lob-
bying programs for a wide array of service and
manufacturing sector clients.
He also has served as a legislative assistant to
former Rep. Dennis Hastert (R-Ill.), where he
was an advisor to the congressman and repre-
sented the office on commerce issues and in-
dustrial competitiveness. Kurrle earned a
bachelor’s degree in government from The Col-
lege of William and Mary in Williamsburg, Va.
Jennifer Warren has been named federal
policy director at Fight Crime: Invest in
Kids, a nonprofit, anti-crime policy group
based in Washington, D.C. Larry Slesinger
with Slesinger Management Services, an exec-
utive search firm based in Bethesda, Md.,
completed the search.
Warren joins the group from Capitol Hill,
where she most recently served as a legislative di-
rector for Rep. Terry Everett (R-Ala.). She has
also served as legislative assistant for Rep. Char-
lie Bass (R-N.H.), and staff assistant for Rep.
Charlie Norwood (R-Ga.). Before her work on
Capitol Hill, Warren was a farm policy project
manager at Environmental Defense Fund.
Warren received her bachelor’s degree in biol-
ogy from the University of Pennsylvania, a
master’s degree in psychology from Emory Uni-
versity, and a master’s degree in government ad-
ministration from the Fels Institute of
Government at University of Pennsylvania.
Michael Fratantoni, a former
senior staffer at the Mortgage
Bankers Association, returns
to the trade association as vice
president of single-family re-
search and policy develop-
ment. Fratantoni joins MBA
from Washington Mutual, where he was the
economic strategist in the Enterprise Risk
Management Group, and was responsible for
assessing housing market trends that impacted
the company’s risk exposure and business
prospects. Prior to that, he served as MBA’s
senior director of single-family research and
economics and was a senior staff member for
MBA’s Council to Shape Change, an effort that
brought together executives from across the in-
dustry to examine and report on the trends that
would impact the future of mortgage markets.
Fratantoni has also served as director of eco-
nomic and policy research at Fannie Mae where
he managed the production of policy studies by
leading academics and served as a technical ex-
pert within the Regulatory Policy group. He
was also a senior economist in Fannie Mae’s
Credit Pricing group.
Fratantoni received a doctoral degree in eco-
nomics from Johns Hopkins University and a
bachelor’s degree in economics from The Col-
lege of William and Mary. He has also served as
adjunct professor at the University of Washing-
ton, Johns Hopkins, The George Washington
University and Georgetown University.
After a nationwide search, the
Association of American
Medical Colleges has ap-
pointed Atul Grover as its
chief advocacy officer. Grover
had been an internal candi-
date for the position—he has
served as AAMC director for government rela-
tions and health care affairs prior to the ap-
pointment.
He succeeds Richard Knapp, who retired
from the AAMC in 2008 after 40 years with
the association.
As the health care reform debate returns to the
top list of priorities with the Obama administra-
tion, Grover will serve as the main architect and
strategist of AAMC’s advocacy agenda.
Grover joined the AAMC as associate direc-
tor for the Center for Workforce Studies in
2005, where he managed research activity and
directed externally funded workforce studies.
He became a director of government relations
and health care affairs in 2007, where he coor-
dinated advocacy related to clinical care, train-
ing, financing, and directed legislative efforts
related to Medicaid and Medicare.
Prior to joining the AAMC, Grover was a
senior consultant in health care finance and ap-
plied economics for The Lewin Group, Inc. He
also served with the U.S. Public Health Service,
Health Resources and Services Administration.
Grover has also worked as a chief medical of-
ficer for HRSA’s National Center for Health
Workforce Analysis, and as a medical officer for
the children’s hospital graduate medical educa-
tion program. Trained as a general internist, he
practices medicine and holds faculty appoint-
ments at the George Washington University
School of Medicine, and the Johns Hopkins
University Bloomberg School of Public Health,
where he obtained his doctorate in health and
public policy. He received his medical degree
from GWU School of Medicine in 1995, and
Continued on page 20

20. 20 April 24, 2009
The Source OnAssociationAndNonprofitExecutiveCareers&People
completed his residency in internal medicine
and primary care at the University of California
at San Francisco.
Administration
After serving for 13 years in the private sector
as a financial advisor, Stacey Breslin will join
the American Chamber of Commerce Execu-
tives as director, benefits services. In the new
role, Breslin will work for the ACCE Benefits
Trust and with Fringe Benefits, Inc. in directing,
planning and growing all of the benefit plans.
Prior to ACCE, Breslin was vice president,
senior institutional advisor for TD Banknorth
in Burlington, Mass.
Breslin earned a bachelor’s degree in business
administration from the University of Central
Florida.
The Chicago-based Society of Women En-
gineers recently added three new staffers: Mar-
cia Lampela as director of operations, Randy
Freedman as outreach manager and Jennifer
Scott as fund development manager.
As director of operations, Lampela will be re-
sponsible for managing SWE’s critical vendor
relationships, strategic analysis and programs
that support organizational growth and expan-
sion. Most recently, she worked at BorgWarner,
Inc. where she held a variety of positions in
product engineering and program management.
Lampela holds a master’s degree in aeronautical
engineering from the University of Cincinnati
and a bachelor’s degree in mechanical engineer-
ing from Michigan State University.
As outreach manager, Freedman will oversee
SWE’s national K-12 outreach programs and re-
lationships. He joins the society from Sallie Mae,
Inc., where he served as the K-12 solutions di-
rector for its Upromise fundraiser program that
helps parents save for their children’s education.
Freedman began his career as an elementary
school teacher teaching all subjects to cultur-
ally, racially and linguistically diverse students.
Scott will serve in a fund development man-
ager role, with responsibility for the society’s
fundraising activities related to private founda-
tions and national government agencies. Before
joining SWE, she worked as an independent
consultant for associations, where she led
strategic plan development and campaign im-
plementation and management.
America’s Promise Alliance
has named Chicago Public
Schools’ staffer Carmita P.
Vaughan as chief strategy of-
ficer for the organization.
Vaughan, who served as
chief of staff of the Chicago
Office of High Schools and High School Pro-
grams will spearhead the alliance’s efforts to
combat high school dropout and prepare stu-
dents for college.
The organization, founded by former Secre-
tary of State Colin Powell, partners with more
than 270 groups and is dedicated to improving
the lives of America’s children. Specifically,
Vaughan will oversee the Alliance’s efforts in
five key programs: Caring Adults, Safe Places, a
Healthy Start, an Effective Education, and Op-
portunities to Help Others.
Vaughan began her tenure with the Chicago
public school system through the Broad Resi-
dency in Urban Education, a two-year, national
program that seeks to provide a pipeline of tal-
ent to build leadership in urban public school
districts. Her previous experience includes posi-
tions with the Danaher Corporation, PepsiCo
Beverages and Food, and Procter & Gamble.
John K. Davis, II has joined
the American Board of Inter-
nal Medicine as a senior vice
president and chief informa-
tion officer, effective April 13.
In this newly created position,
Davis will work with senior
management and ABIM’s board of directors to
provide the vision, strategic direction, and oper-
ational oversight for the development and imple-
mentation of information technology initiatives.
Davis joins ABIM from Omnicare Clinical
Research, where he served as executive vice
president and chief information officer and
helped launch the Clinical Research Organiza-
tion, which operates in 30 countries and pro-
vides clinical trials and data analysis for
pharmaceutical manufacturers and other
biotechnology companies. He also served as
senior vice president and chief information of-
ficer for Trans Financial Bankcorp a financial
services holding company located in Kentucky.
NAVA, the Association for Insured Re-
tirement Solutions, has hired Lee Coving-
ton as senior vice president and general
counsel. The group also promoted Deborah
Tucker to vice president of membership,
marketing and standards.
Covington will lead NAVA’s legal, legislative,
and regulatory strategy at the federal and state
level, including all efforts before the new ad-
ministration, the Securities and Exchange
Commission, Financial Industry Regulatory
Authority, and state insurance and securities
departments.
He will also direct the association’s work on
various regulatory restructuring proposals, in-
cluding advocating for more simplified tem-
plates for annuity model disclosure and
prospectus forms.
Prior to joining NAVA, Covington served as
a co-leader for the national insurance practice
at the law firm Squire Sanders & Dempsey. He
was also director of the Ohio Department of
Insurance, where he was also a member of the
National Association of Insurance Commis-
sioners Executive Committee and was one of
the lead negotiators for NAIC before Congress
on the Gramm-Leach-Bliley Act.
Tucker has been with NAVA since 2000.
Since then, she’s launched a branding campaign
for annuities. Under her leadership, the associa-
tion created the NAVA STP Standards for com-
pliant sales automation and formed the
National Retirement Planning Coalition to
educate consumers on the importance of man-
aging their retirement assets. Tucker also di-
rected a public relations program aimed at
improving the perception of annuity products.
Meetings, education
and programs
Robert Glowinski, a 31-year veteran of the
forest products industry, has been named group
vice president for forestry and wood products
at American Forest and Paper Association.
For the past 16 years, Glowinski has led
AF&PA’s American Wood Council, the techni-
cal arm of the industry that advances the use of
wood products in construction. He has also
served as the trade association’s manager of fire
technology, technical research counsel, and as-
sistant vice president of the Building Codes
and Engineering Division.
Glowinski previously worked for a Wash-
ington law firm and the District of Columbia
Fire Department, and served as an adjunct
faculty member at the University of Maryland
and University of the District of Columbia.
He is a member of the Forest Products Soci-
ety, American Society of Testing and Materi-
als, and the Construction Law Forum of the
American Bar Association.
NEWS & SELECTIONS
Continued from page 19