How to Tie Location-Based Check-Ins into Loyalty CRM Programs
•
0 recomendaciones•521 vistas
Presentation to Social Media Club Atlanta on June 22 2011
Recomendados
Más contenido relacionado
Destacado
Destacado (16)
Último
Último (20)
How to Tie Location-Based Check-Ins into Loyalty CRM Programs
- 1. Adam Steinberg Co-Founder adam.steinberg@placepunch.com
- 2. Reward Programs Don’t Create Loyalty
- 3. Agenda 30 Seconds on PlacePunch Why Rewards Don’t Equal Loyalty How To Intelligently Use Check-Ins
- 4. PlacePunch makes it easy to engage customers via location check-ins Your Brand
- 5. Why reward programs don’t create loyalty
- 6. vs vs
- 7. vs Buy 1 Get 1 Free Free Fries Every Third Visit vs
- 8. We’re loyal to great products – not discounts
- 9. How Marketers Can Intelligently Use Check-Ins
- 10. Incorporate social and location data CRM
- 11. Identify loyal and savvy customers Check-ins are a great proxy for identifying your best customers More check-ins = loyalty and influence on the social web
- 12. Learn about your customers What do they do outside of your building?
- 13. Reach customers when it’s most relevant Examples Free rides to future games Invitations to sports trivia Email special offers & drink specials
- 14. A simple thank you Differentiate your brand by saying thank you.
- 15. A Note On Check-In Rewards
- 16. Acquisition – Not Loyalty
- 17. Thanks For Your Time Adam Steinberg Co-Founder - PlacePunch adam.steinberg@placepunch.com 678.608.1411 @placepunch @adams472