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A recent Market
Connections Report*
revealed that
government use of
              almost
doubled in the last
year (from 18% to 35%).                  18%    35%
                                         2010   2011

         *Click here to see the report
EDGE NET
The number of                         OWL




                                                W
                                 KN




                                                 OR
GovLoop




                                                   K
                                         60k
members has
tripled from             ne
                     cial tw

2009 to 2012.
                           ork
                so
                     20K

                2009                  2012
While we know that
government employees are
using          and       ,
we wanted to learn more about
how they are using them.
We conducted surveys in July
and August 2012 to learn more
about the value of        ’
and        to government
employees.
242           529
respondents   respondents


   15            17
 questions     questions
1.  Networking: how the sites are used
   to connect with colleagues

2.  Accessing: frequency of use
3.  Collaborating: group participation
   and frequency of posting
4.  Seeking: the usefulness of
             and         for finding and
   landing jobs.

5.  Improving: how               and
          solve career problems.
Top 5 Current Uses of               :
• Connect with known colleagues (74%)
• Find new professional connections (62%)
• Read job-related content (46%)
• Use profile as an online resume (36%)
• Learn about areas of expertise (35%)
Top 5 Current Uses of             :
• Read, post, or comment on blogs (55%)
• Learn how-to advice and tactics (48%)
• Get the latest government news (49%)
• Find case studies and examples(37%)
• Connect with colleagues (30%)
What                 members are saying:

“I find that GovLoop has been          “I read the newsletter
invaluable, and find myself            every day, and most days
opening a half-dozen or more           at least read one of the
links per week from your daily         featured articles, because
e-mails to gain insight into           I like to continue learning,
what others are seeing.”               even on topics not directly
                                       related to me.”


               “I truly respect and
               enjoy the information
               and networking that
               your team provides.”
How often do you visit                    ?
        Other (6%)
                            Daily (33%)

  Monthly (7%)




                         Weekly (54%)
How often do you visit                   ?
                    Daily (28%)




Other (16%)




Monthly (12%)             Weekly (44%)
Did you notice that
                 80%
                   Only onceof while
                              in a respondents
                         (16.1%)
                                       Daily-­several times a day (7.3%)



   area visiting social networks%)a day
            Monthly
     Once month (3.3%)
                                                        Daily-­ once
                                                              (20.8
                                                                     like
           Monthly
several times a month (8.4%)        and
                     at least weekly?
           Weekly-­
     once per week (15.1%)
                                               Weekly-­several times a week
                                                         (29.1 %)
How frequently do you visit           groups?
                              Daily (10%)
   Less than
   Monthly (33%)




                                     Weekly (35%)


     Monthly (22%)
Top 4 Reasons to Post in                  Groups:
  1.  Gauge the buzz around an issue (45.9%)

  2.  Ask job-related questions (36.4%)

  3.  Post/promote content or events (35.5%)

  4.  Establish self as a thought leader (22.7%)
blogs     Recently, Facebook stripped our administrator
and forums are      rights from the City of Ankeny's Facebook page.
                    With it, our custom URL was also removed. We
the top way for     can no longer access our Insight's page and we
                    cannot post as the City of Ankeny on other Facebook
government          pages.

leaders to get      Facebook says that we cannot identify
                    ourselves as the City of Ankeny because it is
real-time answers   their policy that users may not manage pages about
                    towns, cities or states. Use of "City of" in our name is
and solve           too generic.
challenges.         Has anyone else run into this problem with
                    Facebook?

               37 comments è Facebook responds
has shared insight from
government leaders and industry
professionals to produce 21Guides on:
  •    Digital Government
  •    Government Communications
  •    Social Media for the Public Sector
  •    Project Management and Leadership
  •    Advanced Degrees
11 federal,
                                 Roundtable
              state and local
                                 panel with 4
 135 online     interviewees
                                 federal and
   survey                       private sector
respondents                         leaders
Do you look for jobs?

50% have searched for a job on              , but

          only   2.5% were successful.
52% of respondents said they would NOT hire
          someone based on LinkedIn interactions.
When asked for their favorite feature on
        , 1 in 4 said “Career Resources”




              Jobs.GovLoop.com
Jobs.       .com integrates:
• LinkedIn, Glassdoor and “Best Places to
  Work” data
• Mashup with Google Maps to show job
  locations
• A weekly newsletter with exceptional,
  hand-picked federal jobs
People want
 to combine
  community
and job search
   activities.
4 Ways Respondents Said                     _
       Improves Job Performance

1.  Learn about issues and new information
2.  Ask questions of other experts
3.  Make connections to government peers
4.  Screen job candidates before hiring
’s online community, skill-building events,
and resources help people do their jobs better
                     “GovLoop is awesome – I use stuff
                     from it every day and just love all
“I find so much of   the great resources!”
your information
great not only in
work – but in my
volunteer                                            I attended last week's
                     “Govloop is one of the          GovLoop event and would
endeavors – I look
forward to your e-   first things I check out        love to remain connected.
mails each.”         every day. I have               I got some great ideas on
                                                     encouraging my agency to
                     gotten great leads and
                                                     embrace social media and
                     direction on a number           analytic tools.
                     of projects from
                     reading the site.”
hosts in-person and online events
to expand our members’ knowledge.
In 2012: 10,000 participants attended
GovLoop’s online learning events.
•           is used more to stay connected
with colleagues than to search for jobs.

•       and              improve job
performance by facilitating question and
answer among government employees.

•         is where government employees
collaboratively learn from each other and stay
current on government-related information.
We are the knowledge network for
government connecting more than
60,000 public sector professionals from
federal, state and local government, industry,
academia and non-profit organizations.
We help government employees
do their jobs better!
•  Still have questions or concerns? We love
   hearing from people interested in GovLoop
   and encourage you to get in touch with us,
   in person or online.
•  For more information about this survey,
   please contact Andrew Krzmarzick,
   Director of Community Engagement
   at Andrew@GovLoop.com.
How Government Employees Use Social Networks for Productivity

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How Government Employees Use Social Networks for Productivity

  • 1.
  • 2.
  • 3. A recent Market Connections Report* revealed that government use of almost doubled in the last year (from 18% to 35%). 18% 35% 2010 2011 *Click here to see the report
  • 4. EDGE NET The number of OWL W KN OR GovLoop K 60k members has tripled from ne cial tw 2009 to 2012. ork so 20K 2009 2012
  • 5. While we know that government employees are using and , we wanted to learn more about how they are using them.
  • 6. We conducted surveys in July and August 2012 to learn more about the value of ’ and to government employees.
  • 7. 242 529 respondents respondents 15 17 questions questions
  • 8. 1.  Networking: how the sites are used to connect with colleagues 2.  Accessing: frequency of use 3.  Collaborating: group participation and frequency of posting
  • 9. 4.  Seeking: the usefulness of and for finding and landing jobs. 5.  Improving: how and solve career problems.
  • 10. Top 5 Current Uses of : • Connect with known colleagues (74%) • Find new professional connections (62%) • Read job-related content (46%) • Use profile as an online resume (36%) • Learn about areas of expertise (35%)
  • 11. Top 5 Current Uses of : • Read, post, or comment on blogs (55%) • Learn how-to advice and tactics (48%) • Get the latest government news (49%) • Find case studies and examples(37%) • Connect with colleagues (30%)
  • 12. What members are saying: “I find that GovLoop has been “I read the newsletter invaluable, and find myself every day, and most days opening a half-dozen or more at least read one of the links per week from your daily featured articles, because e-mails to gain insight into I like to continue learning, what others are seeing.” even on topics not directly related to me.” “I truly respect and enjoy the information and networking that your team provides.”
  • 13. How often do you visit ? Other (6%) Daily (33%) Monthly (7%) Weekly (54%)
  • 14. How often do you visit ? Daily (28%) Other (16%) Monthly (12%) Weekly (44%)
  • 15. Did you notice that 80% Only onceof while in a respondents (16.1%) Daily-­several times a day (7.3%) area visiting social networks%)a day Monthly Once month (3.3%) Daily-­ once (20.8 like Monthly several times a month (8.4%) and at least weekly? Weekly-­ once per week (15.1%) Weekly-­several times a week (29.1 %)
  • 16. How frequently do you visit groups? Daily (10%) Less than Monthly (33%) Weekly (35%) Monthly (22%)
  • 17. Top 4 Reasons to Post in Groups: 1.  Gauge the buzz around an issue (45.9%) 2.  Ask job-related questions (36.4%) 3.  Post/promote content or events (35.5%) 4.  Establish self as a thought leader (22.7%)
  • 18. blogs Recently, Facebook stripped our administrator and forums are rights from the City of Ankeny's Facebook page. With it, our custom URL was also removed. We the top way for can no longer access our Insight's page and we cannot post as the City of Ankeny on other Facebook government pages. leaders to get Facebook says that we cannot identify ourselves as the City of Ankeny because it is real-time answers their policy that users may not manage pages about towns, cities or states. Use of "City of" in our name is and solve too generic. challenges. Has anyone else run into this problem with Facebook? 37 comments è Facebook responds
  • 19. has shared insight from government leaders and industry professionals to produce 21Guides on: •  Digital Government •  Government Communications •  Social Media for the Public Sector •  Project Management and Leadership •  Advanced Degrees
  • 20. 11 federal, Roundtable state and local panel with 4 135 online interviewees federal and survey private sector respondents leaders
  • 21. Do you look for jobs? 50% have searched for a job on , but only 2.5% were successful. 52% of respondents said they would NOT hire someone based on LinkedIn interactions.
  • 22. When asked for their favorite feature on , 1 in 4 said “Career Resources” Jobs.GovLoop.com
  • 23. Jobs. .com integrates: • LinkedIn, Glassdoor and “Best Places to Work” data • Mashup with Google Maps to show job locations • A weekly newsletter with exceptional, hand-picked federal jobs
  • 24. People want to combine community and job search activities.
  • 25. 4 Ways Respondents Said _ Improves Job Performance 1.  Learn about issues and new information 2.  Ask questions of other experts 3.  Make connections to government peers 4.  Screen job candidates before hiring
  • 26. ’s online community, skill-building events, and resources help people do their jobs better “GovLoop is awesome – I use stuff from it every day and just love all “I find so much of the great resources!” your information great not only in work – but in my volunteer I attended last week's “Govloop is one of the GovLoop event and would endeavors – I look forward to your e- first things I check out love to remain connected. mails each.” every day. I have I got some great ideas on encouraging my agency to gotten great leads and embrace social media and direction on a number analytic tools. of projects from reading the site.”
  • 27. hosts in-person and online events to expand our members’ knowledge. In 2012: 10,000 participants attended GovLoop’s online learning events.
  • 28. •  is used more to stay connected with colleagues than to search for jobs. •  and improve job performance by facilitating question and answer among government employees. •  is where government employees collaboratively learn from each other and stay current on government-related information.
  • 29. We are the knowledge network for government connecting more than 60,000 public sector professionals from federal, state and local government, industry, academia and non-profit organizations. We help government employees do their jobs better!
  • 30. •  Still have questions or concerns? We love hearing from people interested in GovLoop and encourage you to get in touch with us, in person or online. •  For more information about this survey, please contact Andrew Krzmarzick, Director of Community Engagement at Andrew@GovLoop.com.